SECURITY GROUP - Security Sales & Integration Magazine

Publisher’s Letter
Selecting advertising vehicles to reach and influence decision makers evaluating security
needs can be quite an undertaking. When faced with this challenge, it is important to
use highly respected media resources that contain superior content. By making the right
choice, your advertising message has greater impact, visibility and credibility.
Security Sales & Integration and Campus Safety magazines deliver the awardwinning
editorial and marketing vehicles that drive your branding message home to your
target audience of electronic contractors or campus end users or both.
Serving the integrator/installer market, Security Sales & Integration delivers nearly 30,000
subscribers per month in an editorial environment that is a cover-to-cover read. SSI focuses
on providing products, both in print and online, that are designed to help our subscribers
better understand the technology and its applications, as well as how to run their businesses
better. This is done with an experienced staff of editors as well as some of the most
respected contributing authors in the business.
Campus Safety magazine reaches more than 20,000 decision makers evaluating the safety and
security needs of our nation’s K-12 schools, universities and hospitals. These vertical markets
represent some of the best growth opportunities for any company looking to expand their
business, and Campus Safety is the only publication exclusively focusing on these sectors.
In addition, CS has become a respected source of information for local and national news
media, and in 2007 won an editorial award for best public safety magazine. Campus Safety is
also introducing the Campus Safety Conference in 2008.
It should also be noted that SSI and CS’ online offerings are the perfect compliment to
your print advertising. Through our Web sites, E-newsletters and Web seminars, SSI and CS
produce content that is staff written daily and carefully refined to ensure quality, thus setting
us apart from the others.
In the following pages you will find all of the information you need to build a successful marketing
campaign in both Security Sales & Integration (page 2) and Campus Safety (page 10).
Again, there are many choices available for marketers to place their advertising. Content is
what readers want, and it is what we deliver — the better the content, the more time is spent
viewing your advertisement... the more visibility is achieved! To that end, SSI and CS are
MUST BUYS to reach today’s decision makers.
John Lacasale
Publisher
Security Sales & Integration
Campus Safety
www.securitysales.com • www.campussafetymagazine.com
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