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To a Bright Future for Malaysia - mbipv project

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SPECIAL FEATURE<br />

A window of opportunity<br />

<strong>To</strong> a <strong>Bright</strong> <strong>Future</strong> <strong>for</strong> <strong>Malaysia</strong><br />

Mr Goon from TT Vision (Penang, <strong>Malaysia</strong>) presenting a success story<br />

how to establish a local company in the global PV business.<br />

PENANG, probably best known as “Silicon Valley East” because<br />

of its strong showing in the semi-conductor industry, hosted<br />

on 15 June 2009 the first seminar on Photovoltaics (in short<br />

PV) in the Northern Corridor. In today’s times where <strong>Malaysia</strong><br />

continues to move away from low-value assembly to high<br />

value-added manufacturing and research and development,<br />

the seminar was a perfect opportunity <strong>for</strong> the local industry<br />

to explore new business opportunities along the booming<br />

value chain in Photovoltaics and get in<strong>for</strong>mation on the latest<br />

market and industry development, and the impact of the<br />

financial crisis.<br />

PV technology is well known since the early ’50s and<br />

generates environmentally begin electricity when exposed<br />

to the sunlight. The PV modules can be manufactured from<br />

crystalline silicon, similar to the use in semiconductor industry<br />

or thin film technology, similar to flat screen panels <strong>for</strong> home<br />

entertainment or computer systems.<br />

The seminar was organised by Pusat Tenaga <strong>Malaysia</strong><br />

(PTM) and the Ministry of Energy, Green Technology and Water<br />

(MEGTW), and was supported by SEMI (the global semiconductor<br />

industry association), <strong>Malaysia</strong>n Industrial<br />

Development Authority (MIDA) and Northern Corridor<br />

Implementation Authority (NCIA). The seminar attracted over<br />

450 participants and the Grand Ballroom at the Equatorial was<br />

packed to the last place with excited listeners from various<br />

backgrounds and industry sectors. The event was branded “A<br />

Window to the <strong>Future</strong>”, and indeed, a series of internationally<br />

distinguished speakers provided comprehensive insights <strong>for</strong><br />

future business opportunities and how to enter the PV<br />

industry.<br />

Photovoltaic technology is <strong>project</strong>ed to supply seven per<br />

cent of the world’s energy hunger by 2030 and create a new<br />

industry far exceeding today’s global automotive industry.<br />

Yes, the future <strong>for</strong> Photovoltaic looks bright, global leading<br />

banks <strong>for</strong>ecast a yearly growth of 25 to 35 per cent a year until<br />

2020 and new jobs created exceeding five million globally. It<br />

is perfect time <strong>for</strong> local stakeholders to enter the burgeoning<br />

industry and establish along the PV value chain. For the<br />

industry, the race <strong>for</strong> grid parity – when conventional<br />

electricity cost is at par with Photovoltaic produced electricity<br />

cost – is on. As soon as grid-parity is achieved, the market will<br />

sky rocket and create an exploding industry serving main<br />

markets, <strong>for</strong> example utility power plants and residential PV<br />

power applications, and many more.<br />

However, in the next few years, because of the financial<br />

crisis and resulting overcapacity, it is crucial to understand<br />

the market and technology development and your industry’s<br />

capabilities be<strong>for</strong>e entering the PV business.<br />

Through the <strong>Malaysia</strong> Building Integrated Photovoltaics<br />

Various photovoltaic modules.<br />

36


SPECIAL FEATURE<br />

Utility PV power plant in the Philippines.<br />

(MBIPV) Project (www.<strong>mbipv</strong>.net.my), <strong>Malaysia</strong> is building the<br />

right infrastructure to create a sustainable PV market, and<br />

assist to establish a strong local PV industry. <strong>To</strong> achieve these<br />

goals, MBIPV Project is continuously working with local<br />

stakeholders to develop new business opportunities and<br />

enhance local manufacturing capabilities.<br />

<strong>Malaysia</strong> is competitive, an attribute that many global<br />

companies cite again and again as a reason <strong>for</strong> locating and<br />

expanding here. With its well-educated university graduates<br />

and skilled employees from the semiconductor and electronic<br />

industry, <strong>Malaysia</strong> offers a conducive environment <strong>for</strong> local<br />

manufacturing and has already attracted four global PV<br />

players (Q-Cells AG, Sunpower Corporation, <strong>To</strong>kuyama<br />

Corporation, First Solar Inc) to manufacture locally.<br />

With the strong commitment from the Government of<br />

<strong>Malaysia</strong> to pursue green technologies, <strong>Malaysia</strong> is poised to<br />

play an increasingly important role in the global<br />

manufacturing of PV products benefitting the local industry.<br />

Already over <strong>for</strong>ty local industry players are active along<br />

the PV value chain or offer services to global PV enterprises<br />

located in <strong>Malaysia</strong> or overseas. MBIPV <strong>project</strong> assists the local<br />

industry in exploring new business opportunities or to<br />

diversify the existing business. There are excellent<br />

opportunities to build the capacity, gather latest market<br />

in<strong>for</strong>mation and enjoy networking are our events organized<br />

by PTM and MEGTW. The first seminar on Photovoltaics in<br />

Penang was very successful and triggered also the interest<br />

<strong>for</strong> other such events like the upcoming National PV<br />

Conference 2009 on 17 November 2009.<br />

NATIONAL PHOTOVOLTAIC CONFERENCE (NPVC) 2009<br />

The National PV Conference (NPVC) is by far, the single largest<br />

PV conference held in <strong>Malaysia</strong> each year. Organised by Pusat<br />

Tenaga <strong>Malaysia</strong> and supported by Ministry of Energy, Green<br />

Technology and Water, United Nations Development<br />

Programme and Global Environment Facility, the inaugural<br />

conference began in August 2008. The conference aimed at<br />

bringing awareness to develop PV market and industry in<br />

<strong>Malaysia</strong>. The conference provided opportunities <strong>for</strong><br />

companies and individuals to learn from internationally<br />

renowned PV experts in policies and industries, and<br />

networking opportunities with local and international PV<br />

players. In 2008, the conference attracted nearly 800<br />

participants and 27 exhibitors.<br />

In 2009, the National PV Conference 2009 will be held on<br />

17th November 2009 at Putrajaya Marriott Hotel. The focus<br />

<strong>for</strong> this year will be on drivers of PV markets. Among the<br />

notable speakers are Dr Hermann Scheer, a Social Democrat<br />

38


SPECIAL FEATURE<br />

TOP: Conference participants. LEFT: Photovoltaic cells.<br />

BOTTOM: Setia Ecopark <strong>project</strong>.<br />

of the German Parliamentarian who is a strong advocator and<br />

initiator <strong>for</strong> the feed-in tariff, Mr Robert Vinje, Managing<br />

Director of Sunpower Fab 3, Mr Uwe Bauer, Managing Director<br />

of Q-Cells Asia Ltd, Mr Antonio Berni on achieving from vision<br />

to reality <strong>for</strong> MASDAR initiative and Mr Max G ldi from Huber-<br />

Suhner, world leader in connectivity solutions. PV industry<br />

Associations will be represented by Dr Murray Cameron<br />

(Europe), Mr Tetsuzo Kobayashi (Japan), Dr Joeng-Shein Chen<br />

(Taiwan) and Ms Christy Herig (Utility - USA). Q-Cells AG and<br />

Sunpower Corporation are establishing their manufacturing<br />

plants in Selangor and Melaka respectively.<br />

2008 has been a year of economic crisis <strong>for</strong> many countries<br />

and consolidation <strong>for</strong> businesses regardless of industries<br />

while 2009 is seen as a year where Governments applied<br />

stimulus packages to revive the economies of their countries.<br />

Many industries believed that the valley of business cycle is<br />

starting to peak following these stimulus packages. In the PV<br />

industry, valleys are not necessary bad times. It is a time <strong>for</strong><br />

innovative companies to expedite their R&D to release new<br />

PV products which are more efficient and cost-effective. It is<br />

also a time to separate the wheat from the chaff; the good<br />

companies from the bad and the committed from the noncommitted<br />

ones. During the National PV Conference 2009,<br />

industry speakers will share their views on 2009 and PV<br />

business outlook <strong>for</strong> 2010.<br />

Importantly, the Prime Minister of <strong>Malaysia</strong>, YAB Datuk Seri<br />

Najib Tun Razak has been invited to unveil at the conference<br />

the new national stimulus package <strong>for</strong> Renewable Energies<br />

as commitment to the new Ministry of Green Technology in<br />

his portfolio. The Minister of Energy, Green Technology and<br />

Water, YB Datuk Peter Chin will accompany the Prime Minister<br />

and give his welcoming remarks.<br />

Companies in PV business are most welcome to exhibit<br />

their products and services at the National PV Conference<br />

2009. <strong>To</strong> register as participant and/or exhibitor <strong>for</strong> the<br />

National PV Conference 2009, you can download the<br />

registration <strong>for</strong>m from www.<strong>mbipv</strong>.net.my/NPVC2009.html ■<br />

CONTRIBUTED BY<br />

Daniel Ruoss , International<br />

Consultant, MBIPV Project, Pusat Tenaga <strong>Malaysia</strong> and Weinee<br />

Chen , Technical Advisor of<br />

MBIPV Project, Pusat Tenaga <strong>Malaysia</strong>.<br />

For more in<strong>for</strong>mation, visit www.<strong>mbipv</strong>.net.my<br />

38

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