Accountants Who's Who - Business Plus Online
Accountants Who's Who - Business Plus Online
Accountants Who's Who - Business Plus Online
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BP SURVEY<br />
ACCOUNTANTS<br />
external adviser to help in their negotiations can improve things,<br />
as there is less emotional attachment and they can get to the root<br />
of the issues. We have had a number of recent successes in such<br />
scenarios.<br />
Paul McCann<br />
Grant Thornton<br />
Banks are in the business<br />
of getting their money<br />
back once they lend it<br />
out. Credit conditions are<br />
definitely improving and I<br />
think that pillar banks are<br />
lending, but carefully and<br />
selectively. It is difficult to<br />
blame them for this, given<br />
the need to improve their<br />
balance sheets.<br />
Paul McCann, Grant Thornton<br />
In my experience,<br />
people have long since passed talking about the recession. It is<br />
the new normal and people are just getting on with it.<br />
<strong>Business</strong>es are more aggressive, determined and hardworking<br />
then they were, which is a good thing in the long run. The new<br />
personal insolvency regime will take time to run smoothly but<br />
inevitably it will become part of the fabric of business life. It will<br />
give many entrepreneurs a second chance. I only hope that they<br />
will wait the five or six years it will take to complete the process.<br />
Mark Kennedy<br />
Mazars<br />
The credit situation still<br />
remains very challenging<br />
for domestic SMEs.<br />
Often the differentiator<br />
between successful and<br />
unsuccessful credit<br />
applications is the quality<br />
of the business case.<br />
Putting forward<br />
the best case for your<br />
business is something that<br />
we actively help clients<br />
with on a daily basis.<br />
Mark Kennedy, Mazars<br />
I think that there has<br />
been a psychological shift amongst business people regarding<br />
the economy, and many are getting back to business, treating<br />
the environment as a ‘new normal’.<br />
<strong>Accountants</strong> as a profession tend to be very conservative and<br />
my own view is that the relationship between accountants and<br />
their clients is too focused on providing services such as<br />
accounting or audit. We believe instead that clients should<br />
capitalise on the deep knowledge – both technical and business –<br />
and expertise of their accountants. At Mazars, we train our teams<br />
to focus not only on technical services but also on how to help<br />
clients with sector and business issues.<br />
continued on page 68
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