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HUNGARY'S ESSENTIAL OIL INDUSTRY Csaba Fodor ... - IFEAT

HUNGARY'S ESSENTIAL OIL INDUSTRY Csaba Fodor ... - IFEAT

HUNGARY'S ESSENTIAL OIL INDUSTRY Csaba Fodor ... - IFEAT

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Or, what can you do if one of your major customers is merging with another multinational, and your<br />

product is simply eliminated from the raw material list Shall we be worried again, listening to the<br />

news<br />

Legislation: I shall refrain from going into details, as there are a number of lectures during the<br />

conference dedicated to this subject. However, what can a distiller do if his customer is forced to<br />

eliminate his oil from the formula Unfortunately, several essential oils now should be considered as<br />

endangered species in the EU. Even in Hungary we have a local problem and our association is trying<br />

to fight a clever clerk in the Environmental Ministry who put a phrase into our law on Hazardous<br />

products two years ago. This regulation states that all waste material from aromatic herb processing<br />

must to be considered as hazardous material, unless otherwise proven by some very expensive tests.<br />

Now all exhausted residues of chamomile, dill, caraway, etc., formerly considered as valuable byproducts<br />

(natural fertilizers), are targets for our local agencies. It is a really crazy world.<br />

Other specific Hungarian problems include:<br />

• The strengthening of our currency (the Forint) by more than 15 % this year. This is quite a<br />

challenge considering the fact that more than 95% of the Hungarian essential oil production is<br />

exported. We have to compensate it with increased productivity, cost reductions, etc. which is<br />

not an easy job.<br />

• The lack of experienced farmers with large landholdings and cultivation equipment.<br />

• The cost of manpower is increasing sharply.<br />

Our answer to these challenges are:<br />

We will strive to develop better and better species. Sometimes the result of research is an existing<br />

crop with higher yield (as in case of fennel), or with higher contents of active ingredient (as in the case<br />

of blue chamomile with more that 10% chamazulene). Sometimes, we reintroduce traditional species,<br />

abandoned earlier due to heavy competition. Examples of this group are: lavender, coriander, tarragon,<br />

and peppermint; all were big Hungarian products in the past, are small today but any of them might be<br />

a key product tomorrow. Also, we must examine native flora that has previously never been distilled<br />

on a commercial scale; the most recent example of this work is origanum. Other research in these<br />

areas has given promising results.<br />

Reorganization of the raw material supply: To persuade and then teach farmers to grow an<br />

unknown aromatic herb is a difficult and sometimes hopeless job. They always compare the<br />

profitability with very different types of crops. Unless they see a large potential margin, they stay with<br />

their well-known annual crops, such as wheat and corn. Also, those who are already growing aromatic<br />

herbs tend to quit rather quickly at crop failure. They do not plan for long term. If you want stability<br />

you have to put some control on your raw material supply. For these reasons, Silvestris created a<br />

subsidiary to grow aromatic herb exclusively for its essential oil production in 2000. This proved to be<br />

successful in the first two years.<br />

Reorganization of production system: Eliminating manpower whenever possible, by using<br />

mechanisation in both agricultural and distillation operations. A new distillery is being established<br />

right on the field to reduce transportation costs.<br />

In summary, I think that the general trend in our industry is for shorter product lives, thus the time to<br />

adjust to market challenges all through the supply chain is becoming shorter and shorter. Those closely<br />

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