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Annual Report 2011/12 - Melbourne Cricket Club

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and “Football & Fun: caricatures, comics<br />

and children’s literature”. We also celebrated<br />

the 150th anniversary of International<br />

<strong>Cricket</strong> in Australia with Spiers & Pond’s<br />

sponsorship of the tour by H.H. Stephenson’s<br />

England XI for the 1861/62 season.<br />

A significant development during the year<br />

was finalisation of an MCC Archives Access<br />

Policy, which sets out the procedures<br />

relating to use of the archives by the public<br />

as a research tool. Access commenced in<br />

April, 20<strong>12</strong>.<br />

Our volunteer personnel continued to<br />

play a vital role in the ongoing delivery of<br />

the NSM, MCG Tours, MCC Library and<br />

MCC Archives. Their generosity of time<br />

and commitment is sincerely appreciated.<br />

PARTNERS/SUPPLIERS<br />

The club is very grateful for the support of<br />

the ground’s key commercial Icon partners<br />

Coca-Cola Amatil, Herald & Weekly Times<br />

and Foster’s Group. We also wish to<br />

recognise National Australia Bank, whose<br />

formal Icon partnership ended during<br />

the year.<br />

We maintained strong commercial<br />

relationships with a number of licensees,<br />

partners, contractors and suppliers. Among<br />

them are Spotless/Epicure, Ticketek, Stadia<br />

Media, The Promotions Factory, Patties<br />

Foods, Cadbury, Tabcorp Holdings,<br />

Treasury Wine Estates, Nestlé Peters Ice<br />

Cream, Simplot Australia, Mars Food<br />

Australia (Masterfoods), The Smith’s<br />

Snackfood Company, Douwe Egberts<br />

and Don KRC.<br />

We also welcomed McDonald’s as<br />

a new partner during the year.<br />

TOP: The National Sports Museum at the MCG continues to develop into a top-class tourist attraction for<br />

visitors of all ages. ABOVE: MCG Trust chairman John Wylie (left) and MCC president Paul Sheahan (centre)<br />

accept the Tour de France yellow victory bicycle from Cadel Evans in the Long Room on December 13, <strong>2011</strong>.<br />

increase in after-hours functions in the<br />

museum, and in tours by corporate groups,<br />

has contributed strongly to the business.<br />

We were delighted to receive a major<br />

loan from Australia’s first Tour de France<br />

champion, Cadel Evans, and his BMC<br />

Racing team. Evans presented the iconic<br />

yellow victory bicycle he used on the final<br />

day of his July <strong>2011</strong> win in Paris. The loan<br />

was arranged through MCG Trust chairman<br />

John Wylie to mark the 150th anniversary<br />

of the formation of the Trust.<br />

The museum’s program of temporary<br />

exhibitions and displays continued to<br />

provide additional attractions for visitors.<br />

In the ISS Exhibitions Gallery, the program<br />

featured two major new exhibitions:<br />

“Yilowa! Tiwi Footy” and “Hidden<br />

History of the MCG”.<br />

A range of themes was covered by focus<br />

case displays. Among them was a tribute<br />

to the career and life of boxing champion<br />

Lionel Rose, Australia’s achievements in the<br />

Tour de France, The Presidents Cup trophy,<br />

a celebration of the 20 th anniversary of the<br />

Wallabies’ first World Cup win and a tribute<br />

to the Sydney to Hobart Yacht Race.<br />

A new acquisition was also displayed —<br />

the shoes worn by Craig Alexander during<br />

his October <strong>2011</strong> World Championship win<br />

at the Hawaii Ironman.<br />

Ms Ponch Hawkes, a <strong>Melbourne</strong><br />

photographer, commenced her National<br />

Sports Museum Basil Sellers Creative Arts<br />

Fellowship for <strong>2011</strong>/<strong>12</strong>. The commitment<br />

of Mr Sellers to the fellowship program is<br />

much appreciated.<br />

With support from the Australian<br />

Communication Exchange, the museum<br />

became the first organisation to introduce<br />

Smart Auslan, an innovation that provides<br />

an Auslan translation of the Museum’s<br />

existing audio tour onto the screen of a<br />

mobile phone. This is a breakthrough that<br />

benefits deaf and hearing-impaired patrons.<br />

MCC Library exhibitions during the year<br />

featured the third phase of “The Crooked<br />

Staffe: Four Centuries of <strong>Cricket</strong> in Print”<br />

ACKNOWLEDGEMENTS<br />

I am grateful for the assistance and advice<br />

provided during the year by MCC president<br />

Paul Sheahan and members of the MCC<br />

Committee. I congratulate former treasurer<br />

Michael Andrew for his contribution to the<br />

club in his short time on the committee and<br />

wish him well in his new role as<br />

international chairman of KPMG.<br />

I also wish to acknowledge the MCG<br />

Trustees, led by chairman John Wylie, as<br />

well as the State Government of Victoria<br />

and our key sporting partners — AFL,<br />

<strong>Cricket</strong> Australia and <strong>Cricket</strong> Victoria.<br />

The MCC management team, staff and<br />

volunteers are to be commended for their<br />

efforts during the year. It is a pleasure to<br />

lead such a competent and passionate group<br />

of people.<br />

To our members, thank you for your<br />

ongoing commitment to the club. May<br />

you continue to enjoy all that our great<br />

club has to offer.<br />

Stephen Gough<br />

Chief Executive Officer<br />

8 MCC <strong>Annual</strong> <strong>Report</strong> <strong>2011</strong>/<strong>12</strong>

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