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The Changing Threat Landscape - Zift Solutions

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Business Mobility<br />

<strong>The</strong> average worker is now much<br />

more mobile than ever before.<br />

Business mobility is a critical part of<br />

most commercial activity and customer<br />

interaction.<br />

According to Gartner, in 2007 40% of<br />

new PC sales were for notebooks. It’s<br />

estimated by DisplaySearch that this<br />

percentage equates to 228.8 million<br />

notebooks, which represents a tenfold<br />

increase from the number sold in 2001.<br />

This number was expected to climb<br />

significantly in 2008, with the percentage<br />

of new notebooks possibly equalling<br />

desktop machines sold, for the first time<br />

ever.<br />

This mobility presents unique challenges,<br />

as business notebooks are often used in<br />

situations or environments where they are<br />

generally outside a company’s security<br />

infrastructure.<br />

<strong>The</strong> combination of this new-found<br />

mobility and the threat of malware<br />

targeting sensitive corporate data<br />

highlights the need for security software<br />

development to respond accordingly, by<br />

addressing these specific and consequential<br />

business and technical needs.<br />

Trend Micro Worry-Free Business<br />

Security includes a number of new features<br />

to address mobile workers such as<br />

Location Awareness, a Wi-Fi Advisor, and<br />

the previously-mentioned cloud-based<br />

reputation scanning.<br />

Trend Micro Worry-Free Business Security<br />

This product is an<br />

advanced multilayered<br />

cloud/<br />

server/client antimalware solution for laptops,<br />

desktops, servers, and Exchange Servers<br />

that balances in-the-cloud technologies (e.g.,<br />

URL reputation, IP Address reputation) with<br />

on-premise technologies (e.g., signatures,<br />

behavior monitoring, etc.). It provides locationawareness<br />

(In-office and Out-of-office settings<br />

for the Firewall, Web <strong>Threat</strong> Protection, and the<br />

TrendSecure Toolbars). www.trendmicro.com<br />

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