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2014 MEDIA KIT - Taekwondo Times

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<strong>2014</strong> <strong>MEDIA</strong> <strong>KIT</strong>


TaeKwonDo <strong>Times</strong> is the International Martial Arts<br />

magazine that reaches readers in over 120 countries!<br />

With every issue, since our first in 1981, we have<br />

strived to meet our mission of Uniting the World<br />

through Martial Arts and continue to exceed our<br />

expectations!<br />

Each TaeKwonDo <strong>Times</strong> issue is unmatched in bringing you news and events, columns, and feature stories from every<br />

corner of the world. Our TKD <strong>Times</strong> columnists and contributors are inspirational in staying true to the goals of martial<br />

arts, while keeping you abreast of new directions, techniques, and equipment; as well as providing contrast...all to<br />

continue the growth of martial arts world-wide.<br />

TKD <strong>Times</strong>, an award winning magazine grounded with world class photography, artwork, editorial content and a true<br />

desire to serve the world of Martial Arts in every issue!<br />

Areas of Coverage<br />

FEATURES<br />

Our Covers and Features connect you with the stories and<br />

histories from the founders of Martial Arts (e.g., General Choi<br />

Hong Hi & DoJuNim Ji, Han Jae), grandmasters and famous<br />

martial artists such as Grandmaster Bobby Kim and Chuck<br />

Norris, to current masters and future leaders in the world of<br />

Martial Arts. Our Features are well read and are of great<br />

interest and importance to martial artists.<br />

IN THE TIMES<br />

We keep you up to date on all the latest news in the <strong>Taekwondo</strong><br />

world covering tournaments, championships, events,<br />

seminars, awards, achievements, accolades, promotions,<br />

technology, entertainment, equipment and business.<br />

VITALITY<br />

Focused on the body, mind and spirit, our Vitality section<br />

includes columns and articles aimed at the health, lifestyle and<br />

general well being of the Martial Artist.<br />

MARTIAL ARTS<br />

You will love learning about different martial arts from around<br />

the world; Kuk Sool, Hapkido, Karate, PTK, Tang Soo Do and<br />

<strong>Taekwondo</strong>, (and many more!); the World <strong>Taekwondo</strong> Federation<br />

(WTF); the International <strong>Taekwondo</strong> Federation (ITF);<br />

international, national and local martial arts organizations;<br />

martial arts forms and techniques...TKD <strong>Times</strong> has it all!<br />

WORLD<br />

Our World Section is devoted to showcasing Martial Arts from<br />

around the world. The similarities and differences in the<br />

various cultures, practices and martial arts connects martial<br />

artists together! Our World section truly does “Unite the World<br />

through Martial Arts!”<br />

PAGE 2<br />

SPOTLIGHT<br />

From the youngest students to respected Grandmasters, our<br />

stories connect you to inspiring black belts, martial arts<br />

information, history, products and training. Our Spotlight<br />

section includes family stories and reader submissions.<br />

• In the Spotlight<br />

• Black Belt Beginnings<br />

• Killer Kicks & Big Breaks<br />

• Person of Interest<br />

• Featured School<br />

• Black Belt Families<br />

CULTURE<br />

East meets West in our Culture section. In every issue we bring<br />

you Korean History, Tourism, and Culture...places of interest<br />

for travelers as well as bringing the culture into your everyday<br />

lives with recipes and traditions that are carried on to this day.


6 FULL COLOR BI-MONTHLY PRINT EDITIONS<br />

PLUS!<br />

NEW IN <strong>2014</strong>, DIGITAL BONUS EDITIONS<br />

Same great content...bi-monthly...starting January 1, <strong>2014</strong>!<br />

<strong>2014</strong> Editorial Calendar<br />

(Subject to change)<br />

JANUARY<br />

FOCUS: HISTORY & PASSING THE TORCH<br />

COVER FEATURE: DAN “THE BEAST” SEVERN & TOM GORDON<br />

• Editorial Deadline: 10/4/13<br />

• Ad Space Deadline: 10/17/13<br />

• On Sale Date: 12/3/13<br />

MAY<br />

FOCUS: TKD IN THE USA, STATE BY STATE<br />

COVER FEATURE: SONG SUN YU<br />

• Editorial Deadline: 2/7/14<br />

• Ad Space Deadline: 2/14/14<br />

• On Sale Date: 4/1/14<br />

SEPTEMBER<br />

FOCUS: OVERCOMING OBSTACLES<br />

COVER FEATURE: CHIEF MASTER ROBERT OTT<br />

• Editorial Deadline: 6/7/14<br />

• Ad Space Deadline: 6/14/14<br />

• On Sale Date: 8/5/14<br />

January Online Bonus Edition<br />

FOCUS: DYNAMIC DUOS<br />

COVER FEATURE: MR. & MRS. MESSINA<br />

• Editorial Deadline: 11/7/13<br />

• On Sale Date: 1/1/14<br />

May Online Bonus Edition<br />

FOCUS: MARTIAL ARTS INNOVATORS<br />

COVER FEATURE: TO BE DETERMINED<br />

• Editorial Deadline: 3/7/14<br />

• On Sale Date: 5/1/14<br />

September Online Bonus Edition<br />

FOCUS: JOINING FORCES & BUILDING BRIDGES<br />

COVER FEATURE: OPEN<br />

• Editorial Deadline: 7/7/14<br />

• On Sale Date: 9/1/14<br />

MARCH<br />

FOCUS: CROSS TRAINING IN MARTIAL ARTS<br />

COVER FEATURE: JOSE TORRES & ERIC KOVALESKI<br />

• Editorial Deadline: 12/7/13<br />

• Ad Space Deadline: 12/14/13<br />

• On Sale Date: 2/4/14<br />

March Online Bonus Edition<br />

FOCUS: SPOTLIGHT ON KOREAN MARTIAL ARTS<br />

COVER FEATURE: KOREAN MARTIAL ARTS FESTIVAL<br />

• Editorial Deadline: 1/7/13<br />

• On Sale Date: 3/1/14<br />

JULY<br />

FOCUS: GIVING BACK TO THE COMMUNITY<br />

COVER FEATURE: MASTER JAMES THEROS<br />

• Editorial Deadline: 4/7/14<br />

• Ad Space Deadline: 4/14/14<br />

• On Sale Date: 6/3/14<br />

July Online Bonus Edition<br />

FOCUS: CONTRIBUTOR SPOTLIGHT<br />

COVER FEATURE: COLUMNIST BATTLE ROYALE<br />

• Editorial Deadline: 5/7/14<br />

• On Sale Date: 7/1/14<br />

NOVEMBER<br />

FOCUS: MARTIAL ARTS VETERANS<br />

COVER FEATURE: DR. TAE YUN KIM<br />

• Editorial Deadline: 8/7/14<br />

• Ad Space Deadline: 8/14/14<br />

• On Sale Date: 10/7/14<br />

November Online Bonus Edition<br />

FOCUS: TO BE DETERMINED<br />

COVER FEATURE: SUBSCRIPTION CONTEST WINNER<br />

• Editorial Deadline: 9/7/14<br />

• On Sale Date: 11/1/14<br />

<strong>2014</strong> FEATURE SPOTS AVAILABLE<br />

CALL 319-396-1980 TODAY<br />

TO SECURE YOUR SPOT<br />

PAGE 3<br />

2015 COVERS STILL AVAILABLE


<strong>2014</strong> Advertising & Bulk Rates<br />

DISPLAY ADVERTISING<br />

SIZE 1 ISSUE 3 ISSUES 6 ISSUES<br />

Full Page $1,300/issue $1,170/issue $1,040/issue<br />

1/2 Page $850/issue $780/issue $765/issue<br />

1/3 Page $600/issue $540/issue $480/issue<br />

1/4 Page $475/issue $427/issue $380/issue<br />

PREMIUM PLACEMENT ADD-ONS<br />

BACK COVER INSIDE FRONT COVER PAGE 3<br />

add $300/issue add $250/issue add $200/issue<br />

AD SIZES WITH BLEED (WIDTH BY HEIGHT)<br />

• Full Page: 8.25” by 11.125“<br />

• 1/2 Page: 8.25” by 5.625” Horizontal<br />

• 1/2 Page: 4.125” by 11.125” Vertical<br />

• 1/3 Page: 2.755” by 11.125” Vertical<br />

• 1/4 Page: 4.125” by 5.625” Vertical<br />

• 1/4 Page: 8.25” by 2.625” Horizontal<br />

IMAGE GUIDELINES<br />

• Color image resolution: 300 dpi.<br />

• Grayscale image resolution: 300 dpi.<br />

• Bitmap image resolution: 600 dpi.<br />

ADVERTISEMENT GUIDELINES<br />

• Adobe PDF is the preferred format for print advertisements.<br />

• Acceptable formats: .jpg, .pdf, .ai, .eps, .tiff, .psd, .indd<br />

• Please include .125” bleed on all sides<br />

MARTIAL ARTS FAMILY DIRECTORY<br />

SIZE<br />

6 ISSUES<br />

Regular Listing $200<br />

Enhanced Listing with Logo $250<br />

TAEKWONDOTIMES.COM<br />

We will be updating our website in <strong>2014</strong>, contact us at 319-396-1980<br />

for information regarding online advertising opportunities.<br />

BULK MAGAZINE ORDER PRICING<br />

Readers wanting to purchase 11 copies or more are eligible for the<br />

bulk rate prices. Bulk pricing is valid only before our magazine goes<br />

to print for each issue. Domestic customers will receive free shipping<br />

on bulk orders. International customers, please call between 8:30 am<br />

and 4:30 pm Central Time for shipping quotes. For more information,<br />

please call 319-396-1980.<br />

QUANTITY PRICE/ISSUE<br />

11-50 $5.50<br />

51-150 $5.25<br />

151-300 $4.99<br />

301-500 $4.75<br />

QUANTITY PRICE/ISSUE<br />

5-10 $4.50<br />

QUANTITY PRICE/ISSUE<br />

501-1,000 $4.50<br />

1,001-2,500 $3.99<br />

2,501-4,500 $3.25<br />

4,501+ $2.75<br />

Become a retailer of the <strong>Taekwondo</strong> <strong>Times</strong>! This opportunity is<br />

limited to schools & businesses for the smaller amounts. Pricing is<br />

only available with the setup of a recurring bulk order.<br />

QUANTITY PRICE/ISSUE<br />

10+ $4.00<br />

ADVERTISING & BULK ORDER DISCOUNTS ARE AVAILABLE WITH A COVER CONTRACT. DETAILS WILL BE NEGOTIATED IN THE CONTRACT<br />

PAGE 4


<strong>2014</strong> Editorial & Image Guidelines<br />

TaeKwonDo <strong>Times</strong> does not guarantee the publication of articles that are submitted to us. We will publish content based on available space.<br />

All submissions are subject to editing by our staff. All guidelines are subject to change and can be adjusted to suit the needs of the magazine.<br />

Options are available if you want to secure a spot in an upcoming issue, please contact us at 319-396-1980 to learn more.<br />

GENERAL NEWS SUBMISSIONS<br />

• Major Event: 400 words<br />

• Small Event: 200 words<br />

• Point of View: 550 words<br />

• Promotions: 150 words<br />

• General Press Release: 150 words<br />

ARTICLE SUBMISSIONS<br />

• General Article: 700-800 words per page<br />

• Black Belt Beginnings: 1200 words<br />

• In the Spotlight: 500 to 1000 words<br />

• Featured School: 350 words<br />

• Person of Interest: 800 words<br />

• Black Belt Families: 400 words<br />

IMAGE GUIDELINES<br />

Please provide original files, Facebook<br />

photos are generally not suitable for print.<br />

Professionally taken photos are preferred.<br />

Please include the photographers name<br />

and a brief description of the photo.<br />

• Color image resolution: 300 dpi.<br />

• Grayscale image resolution: 300 dpi.<br />

KILLER KICKS & BIG BREAKS<br />

To be considered for our Killer Kicks & Big<br />

Breaks Section, please submit your photo,<br />

name, rank, school, location and where your<br />

picture was taken.<br />

Contact Information<br />

TAEKWONDO TIMES<br />

3950 WILSON AVE SW<br />

CEDAR RAPIDS, IA 52404 USA<br />

Phone 319-396-1980 • Fax 319-396-5070<br />

www.taekwondotimes.com<br />

Office Hours: 8:30 AM to 4:30 PM CST<br />

PUBLISHER & CEO<br />

GRANDMASTER WOOJIN JUNG<br />

DIRECTOR<br />

KYLE FRANKLIN<br />

director@taekwondotimes.com<br />

BUSINESS & COMMUNICATIONS<br />

LISA FRATZKE<br />

business@taekwondotimes.com<br />

PAGE 5<br />

ADVERTISING DEPARTMENT<br />

graphics@taekwondotimes.com<br />

NEWS DEPARTMENT<br />

news@taekwondotimes.com<br />

EDITORIAL DEPARTMENT<br />

editor@taekwondotimes.com<br />

GENERAL INFORMATION<br />

press@taekwondotimes.com

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