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African Photo Magazine, 1st Issue!

In the last decade or so, the sleeping giant has awoken! There is a new wind sweeping the African Continent, and the world of photography is not being left behind. Our African brothers and sisters are taking the reigns over what they consider to be their voice, their face, their lives. African photographers are now behind the lens and telling their own story! This magazine seeks to capture this new voice and share it with the world! Welcome to the inaugural issue of the African Photo Magazine!

In the last decade or so, the sleeping giant has awoken! There is a new wind sweeping the African Continent, and the world of photography is not being left behind.
Our African brothers and sisters are taking the reigns over what they consider to be their voice, their face, their lives. African photographers are now behind the lens and telling their own story!

This magazine seeks to capture this new voice and share it with the world! Welcome to the inaugural issue of the African Photo Magazine!

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APRIL 2015<br />

ISSUE #1<br />

Local Perspectives. <strong>African</strong> Insights.<br />

<strong>Photo</strong>grapher<br />

Showcase<br />

Africa’s <strong>Photo</strong> History<br />

+<br />

GIVEAWAYS!!<br />

<strong>Photo</strong>graphy Tips<br />

Video Tutorials<br />

Africa’s<br />

Vanishing<br />

<strong>Photo</strong><br />

Studios<br />

Creative’s<br />

Corner<br />

Local Perspectives. <strong>African</strong> Insights.


A message from the<br />

Cabinet Secretary<br />

CS Anne Waiguru, O.G.W, Cabinet Secretary,<br />

Ministry of Devolution and Planning<br />

The Jubilee Government is committed<br />

to the empowerment and advancement of youth in this<br />

country. Indeed, it is a logical fallacy to think that our<br />

country can sustain the current development trend<br />

or continue to transform itself from a developing<br />

country to a middle income country and beyond<br />

without consistent, focused empowerment of our<br />

youth. As part of Government’s commitment to Youth<br />

empowerment and development, the government<br />

is continually seeking to remove the barriers that<br />

stand in the way of our youth’s ability to realize their<br />

full potential. Some of these barriers are: access to<br />

capital; insufficient training & a lack of capacity for<br />

enterprise notwithstanding the plethora of great<br />

ideas and innovations generated by youth; and limited<br />

opportunities to engage in formal markets.<br />

To this end, the Ministry of Devolution and Planning<br />

seeks innovative ways to address these challenges by<br />

increasing access to capital through funds such as the<br />

UWEZO FUND, the Youth Enterprise Development<br />

Fund and Women’s Enterprise Fund; creating added<br />

opportunities to engage in the formal market by<br />

reserving 30% of public procurement for youth, women<br />

and persons with disabilities through AGPO; by<br />

making it easier to gain the necessary documentation<br />

to register a business through the Huduma one-stopshop<br />

service centers; and by seeking partnerships with<br />

the private sector to augment the training, engagement<br />

and placement of young people into formal markets.<br />

I am exceedingly pleased to see ventures like this<br />

that seek to harness the potential of youth through<br />

talent identification, professional capacity building and<br />

training, and business and professional mentoring in<br />

the arts. <strong>Photo</strong>graphy, as an art, is a great avenue for<br />

our youth to tap into their energies and talents, and<br />

to develop reflective skills and harness their prowess<br />

at ICTs manipulation. This will help out our youth to<br />

tell beautiful and provocative visual stories, visually<br />

document the individual and collective journeys of<br />

our nation, and portray the magnificent beauty of our<br />

people, our landscapes, fauna and flora. This magazine<br />

and the pilot photography and visual arts enterprise<br />

class will help young people with a passion for<br />

photography to maximize on their talents in a gainful<br />

manner.<br />

I would like to congratulate The House of Fotography<br />

for conceptualizing and implementing a great idea<br />

to help young people join the ranks of great photoentrepreneurs.<br />

This venture speaks to the power of<br />

collaboration and partnership to do great. This is the<br />

key catalyst for youth empowerment in Kenya, and the<br />

NYS has chosen as its carrion call: to be true to who<br />

we are as individuals, professionals and be true to our<br />

nation by maximizing on what is good and helping<br />

empower each other.<br />

CS Anne Waiguru<br />

O.G.W, Cabinet Secretary, Ministry of Devolution and Planning<br />

Local Perspectives. <strong>African</strong> Insights.


Africa’s<br />

<strong>Photo</strong>graphy<br />

History<br />

23<br />

10<br />

Tutorial<br />

Videos<br />

20<br />

Creative’s<br />

Corner<br />

16<br />

<strong>Photo</strong>graphy<br />

Tips<br />

WIN<br />

SWAG<br />

Page 26<br />

24<br />

My life as an intern<br />

22<br />

The Rise Of Camera<br />

Phones And How It Affects<br />

Professional <strong>Photo</strong>graphers<br />

AFRICANPHOTOMAGAZINE 4


Publishers:<br />

House of Fotography<br />

Editor:<br />

Sharon Mitchener<br />

Africa’s<br />

Vanishing<br />

<strong>Photo</strong><br />

Studios<br />

8<br />

Layout Designer:<br />

Christina N. Mugambi<br />

nkirotemugambi.com<br />

Editorial Offices:<br />

House of Fotography<br />

P.O. Box 25190-00603 Nairobi, Kenya<br />

Tel: (+254) 702.680.797 | 714.745.924<br />

hello@fotohouse.co.ke<br />

A SPECIAL THANKS<br />

TO THE FOLLOWING:<br />

The Ministry of Devolution and Planning for<br />

their immense support in this inaugral issue<br />

<strong>Photo</strong>grapher<br />

Showcase<br />

12<br />

Osborne Macharia, Humzer Taison and<br />

David Mwangi for their creative contributions<br />

to the magazines theme ‘Food & Drinks’<br />

Our foreign-based collaborators, Mark Myerson<br />

and Adrien Tache for their enthusiatic support<br />

Simon Rwigi for his insighful article about<br />

his internship with House of Fotography<br />

Our video partners, Jemedari Media<br />

for their invaluable contribution to the<br />

production of educational videos<br />

Most importantly, our Almighty God<br />

for all His good works.<br />

The views expressed in this magazine should only<br />

be ascribed to the authors concerned and do not<br />

necessarily reflect the views of the publishers.<br />

The printing of an advertisement in this<br />

magazine does not necessarily mean that the<br />

publishers endorse the companies or<br />

organizations, product or service.<br />

All rights reserved. No part of this magazine<br />

may be reproduced by any means without<br />

permission in writing from the publishers.<br />

Local Perspectives. <strong>African</strong> Insights.<br />

© 2015


Letter<br />

from the<br />

Editor<br />

<strong>African</strong> photography, interestingly, began its<br />

journey not too long after the invention of the art<br />

form in Europe in the mid-1800’s. What, however,<br />

made photography in Africa so unique was that<br />

the early practitioners were not <strong>African</strong> and<br />

neither was the subject matter being produced,<br />

done for the local <strong>African</strong> audience. The earliest<br />

forms of photography documented the early<br />

Christian missionaries’ travels across swathes of<br />

the Continent and their work in bringing the Bible<br />

and “civilization” to the natives. Therefore, “how<br />

Europe thought about Africa in the late nineteenth<br />

century was, to some extent at least, determined<br />

by the images which were reproduced by these<br />

missionaries” [sic] Dr T.Jack Thompson.<br />

This ideological difference between photography<br />

produced in Africa and photography produced in<br />

the rest of the world, has resulted in photography<br />

being produced that does not represent the<br />

authenticity of the <strong>African</strong>, the aspirations of the<br />

<strong>African</strong>, the hope of the <strong>African</strong>, the soul of the<br />

<strong>African</strong>, in all its beautiful black, brown and white<br />

shades. <strong>African</strong> photography typically centers<br />

on war, famine, poverty, political upheaval, and<br />

the absurd. On a good day, the photography will<br />

showcase animals and landscapes and where to<br />

holiday. Sadly, this is what the foreign masses still<br />

want to see, nay, expect to see, and this is what<br />

they are fed. However, in the last decade or so,<br />

the sleeping giant has awoken! There is a new<br />

wind sweeping the Continent, and the world of<br />

photography is not being left behind. Our <strong>African</strong><br />

brothers and sisters are taking the reigns over what<br />

they consider to be their voice, their face, their<br />

lives. <strong>African</strong> photographers are now behind the<br />

lens and telling their own story!<br />

This magazine seeks to capture this new voice and<br />

share it with the world! Welcome to the inaugural<br />

issue of the <strong>African</strong> <strong>Photo</strong> <strong>Magazine</strong>!<br />

The Editor,<br />

AFRICANPHOTOMAGAZINE 6


For the last several years, French photographer<br />

Adrien Tache has travelled around Africa,<br />

photographing local portrait studios and talking<br />

to the owners who are struggling to keep their<br />

businesses afloat.<br />

These business owners have made a living by<br />

shooting headshots, passport photos, weddings,<br />

birthdays, and other ceremonies important enough<br />

to be preserved on film.<br />

Sadly, as with most photo studios today, these<br />

businesses have felt the economic strain brought<br />

forth by digital imaging.<br />

There’s not always a need for a professional<br />

photographer when digital cameras are now so<br />

cheap and easy to use. “Nowadays, digital<br />

photography is used (almost) all around the world.<br />

But these photographers are still equipped with old<br />

silver-based cameras; equipment dating from the<br />

70s and 80s.”<br />

A Fascinating<br />

Look Into Africa’s<br />

Vanishing<br />

<strong>Photo</strong> Studios<br />

“I met them everywhere: Mauritania, Guinea<br />

Conakry, Senegal, Mali and Burkina Faso.” Many of<br />

them have no formal training. Most are self-taught<br />

photographers who have started their businesses<br />

from the ground up.<br />

One photographer told Adrien, “We never had any<br />

photography training in our lives, we only learnt how<br />

to use our camera by ourselves. Once everyone gets<br />

their own camera, they won’t need us anymore.”<br />

Adrien goes on: “Feeling that I was between two<br />

pages of <strong>African</strong> photography history, I wanted to<br />

immortalize them with their third eye, inside their<br />

kitschy studios or outside, during wedding<br />

or ceremonies.”<br />

“These photos are my way of showing the realities of<br />

a business, a way of life, an era that is almost over.”<br />

AFRICANPHOTOMAGAZINE 8


“...these photographers are still equipped<br />

with old silver-based cameras; equipment<br />

dating from the 70s and 80s.”<br />

Adrien Tache<br />

A young <strong>Photo</strong>grapher from Southern France, photography has been Adrien’s passion<br />

since he was a teenager, especially during his trips to Asia. But when Adrien experienced<br />

the moving photography school “Atelier Nomade” in West Africa, his relationship with<br />

photography changed tremendously and became more social and humanist. Adrien has<br />

had various Gallery exhibitions in France; Visa Off 2013, Perpignan; Bièvres International<br />

<strong>Photo</strong>graphy Exhibition (2013/2014); Portrait(S) 2013, Vichy; International <strong>Photo</strong>graphy<br />

Exhibition (2013/2014), Bièvres; and Africajarc Festival.<br />

adrien.tache@hotmail.fr | www.adrientache.com<br />

Local Perspectives. <strong>African</strong> Insights.


Our walk<br />

through Africa’s<br />

photography<br />

history<br />

AFRICANPHOTOMAGAZINE 10


The very worn inscription on the front of the<br />

daguerrotype reads: Native woman from Sofala,<br />

Monomotapa, aged 30 years. Although still<br />

young this woman’s hair is almost entirely white.<br />

Dr. T. Jack Thompson visited the Centre of <strong>African</strong><br />

Studies, University of Edinburgh, in May 2003<br />

where he shared his research project on the history<br />

of photography in Africa. Below are fascinating<br />

excerpts from Images of Africa: <strong>Photo</strong>graphy in the<br />

Nineteenth Century:.<br />

The beginnings of photography are usually dated<br />

to 1839 when Daguerre in France, and Fox Talbot<br />

in England announced different techniques for<br />

producing what today we would call photographic<br />

images.<br />

Daguerre’s technique (which became known as the<br />

Daguerreotype) at first produced higher quality<br />

images; but it had the disadvantage of being able<br />

to produce only one unique image from each<br />

exposure. Fox Talbot’s technique (known as the<br />

calotype) used a paper negative, and could be<br />

reproduced several times. Within a few months<br />

of its invention photography had reached Africa<br />

mostly, at first, in the form of the daguerrotype.<br />

Although photography itself was invented in 1839,<br />

it was not until the late 1880s, with the perfection<br />

of the half-tone process, that photographs were<br />

able to be reproduced directly in published<br />

books. Up until that time, one of two things<br />

happened. Either very small print runs of books<br />

The ‘Ma Robert’, Dr Livingstone’s ship on the<br />

second Zambesi expedition of 1858,<br />

photographed on the Zambesi by Sir John Kirk.<br />

were produced into which individual photographic<br />

prints were stuck with glue or more commonly, often,<br />

however, they were based on, and copied from original<br />

photographs. The photographs could be copied on to<br />

lithographic plates, from which skilled engravers could<br />

produce extremely accurate lithographs.<br />

The earliest surviving photographs from Africa<br />

are mostly of Egyptian monuments. At this period<br />

exposures needed to be several minutes long, and<br />

almost all photographs were taken out of doors. The<br />

earliest surviving photograph of a black <strong>African</strong> is a<br />

daguerrotype of a female chief from Mozambique,<br />

taken by the French photographer Thiesson in 1845,<br />

and now in the Eastman Museum of <strong>Photo</strong>graphy in<br />

Rochester, New York.<br />

The march into Africa was slowed in the midnineteenth<br />

century as photographic equipment<br />

was very heavy and cumbersome to carry around.<br />

In addition exposures were long (compared to<br />

modern times) and the process of developing and<br />

fixing photographs (most commonly at this time the<br />

wet collodion process) was difficult – especially in<br />

the interior of Africa. This meant that while studio<br />

photography, and photography in the major urban<br />

areas of Africa developed from the 1850s onwards,<br />

the use of photography beyond these controlled<br />

environments developed much more slowly.<br />

It is however most interesting to note that<br />

photography was used in this era to record the<br />

activities of European explorers, missionaries, armies<br />

and administrators. It is believed that Livingstone’s<br />

Zambesi expedition from 1858 to1863 was the first<br />

major <strong>African</strong> expedition in sub-Saharan Africa to<br />

employ an official photographer.<br />

This early introduction of photography into the<br />

Continent primarily by the missionary proved to be as<br />

much of a blessing as it was a curse and deeply framed<br />

photography of all things <strong>African</strong>, creating stereotypes<br />

of Africa in the eyes of the world.<br />

To be continued<br />

Local Perspectives. <strong>African</strong> Insights.


<strong>Photo</strong>grapher’s<br />

SHOW<br />

CA S E<br />

Three photographers share their unique perspective in<br />

interpreting the theme for this issue “food and drinks.”<br />

AFRICANPHOTOMAGAZINE 12


THE BRIEF:<br />

Redds Vodka is a drink<br />

thats hardly had any<br />

visual presence in the<br />

country so this shoot<br />

was all experimental.<br />

When it comes down to<br />

You vs The Night then<br />

you need a drink that<br />

will keep you going.<br />

OSBORNE MACHARIA<br />

Self taught Commercial/Advertising photographer and director born and based in Nairobi<br />

with a degree in Architecture. He has been shooting for the last 6yrs and has been<br />

privileged to shoot for some of the top local and international brands including Guinness,<br />

Mercedes, Tusker, Pepsi, Coca Cola, Samsung just to name a few. Osborne has also<br />

been featured in industry respected publication Lurzer’s Archive in ‘200 Best Digital<br />

Artists Worldwide 2015/16’ as well as the Hasselblad iPad App and website. He’s also a<br />

member of <strong>African</strong> <strong>Photo</strong>graphy Network which is an invite only network. He’s work has<br />

been exhibited in Addis, London and Rome at different art and photography exhibitions.<br />

artbishop@k63studio.com | www.k63studio.com<br />

Local Perspectives. <strong>African</strong> Insights.


THE BRIEF<br />

The advertising industry<br />

in this part of the world<br />

is very constrained<br />

as most clients hold<br />

the belief that the<br />

audience leans more<br />

towards the traditional<br />

and conservative. We<br />

therefore wanted to<br />

attempt a shoot that<br />

pushes the margins of<br />

the envelope just a little<br />

more, showing creativity<br />

can be achieved out of<br />

the very ordinary.<br />

TEDDY MITCHENER<br />

Is a self-taught photographer having picked up his first camera as far back as 1991<br />

as a young man growing up in the USA. His father, Willie Brown, was an amateur<br />

photographer and ignited the spark that burst forth into flame a scant 5 years ago.<br />

Now a fully fledged professional photographer, Teddy earns his living in Kenya<br />

primarily as a commercial photographer in the advertising industry (shooting for brands<br />

such as GE, Safaricom, Airtel, Toyota, Total, CO-OP Bank, etc), and as an Industrial<br />

photographer on some of the largest projects in the region, such as Two Rivers<br />

Development, Kengen’s Olkaria, and Actis’ Garden City. With a recently built-up studio<br />

space, Teddy is also expanding into the portraiture genre, as well as developing a keen<br />

interest in destination wedding assignments.<br />

hello@fotohouse.co.ke | www.fotohouse.co.ke<br />

AFRICANPHOTOMAGAZINE 14


THE BRIEF:<br />

In this picture titled<br />

“About Last Night,”<br />

Humzer envisioned a<br />

loving couple having a<br />

romantic dinner, leading<br />

to the creation of life<br />

nine months later.<br />

HUMZER TAISON<br />

With a passion for visual storytelling, Humzer wants his images to tell a story.<br />

He aspires to create photography that transcends the barriers of language to<br />

communicate what words cannot fully express. He appreciates simplicity, interesting<br />

compositions, and the range of emotions that pictures evoke. On 11 Oct 2013, he held<br />

his first camera and has not looked back since. He desires to take pictures everyday<br />

and to learn from those captured moments that last forever.<br />

humzertaison@gmail.com | facebook.com/humzer.tyson<br />

Local Perspectives. <strong>African</strong> Insights.


<strong>Photo</strong>graphy<br />

Tips<br />

Bending the Light<br />

STEP<br />

01<br />

Once you have selected the desired shoot location,<br />

place your shoot subject in line with the background<br />

and then meter for that background. (note: a<br />

light meter is often used to determine the proper<br />

exposure for a photograph)<br />

STEP<br />

02<br />

Once the background has been metered, introduce<br />

your Reflector to help bring in back lighting or side<br />

lighting to your subject. To achieve strong light, bring<br />

the Reflector closer or distance it for a softer hint<br />

of light, opting for the silver/gold side for more light<br />

saturations. Take a test shot to make sure you are<br />

happy with the Reflector position, note position then<br />

remove so as to test Flash in step 03 below.<br />

STEP<br />

03<br />

Next, bring out your Flash and set it in ETTL mode<br />

(note: this is usage of preflash to calculate the<br />

necessary flash power required before the shot<br />

is taken). Be sure to position the Flash directly<br />

opposite of the Reflector’s position. Take a test shot<br />

to make sure you are happy with the Flash position,<br />

then reintroduce Reflector into position.<br />

STEP<br />

04<br />

Incorporate both Flash and Reflector. Flash should be<br />

at least 1 ½-2 Stops brighter than the light coming in<br />

from the Reflector. With your subject and the props/<br />

peripherals well placed, you are ready for your shot!<br />

AFRICANPHOTOMAGAZINE 16


Learning how to manipulate your light sources, be they natural or artificial is truly the climbing of Mt Everest<br />

for many a photographer. However, once mastered and used in combination, the resulting image comes to life!<br />

In this brief tutorial, we will take you through a walkthrough of how to achieve this in very simple steps.<br />

STEP<br />

05<br />

Finished shot with<br />

minor photoshop<br />

enhancements for<br />

lighting levels and<br />

colour saturations.<br />

<strong>Photo</strong>grapher:<br />

Teddy Mitchener<br />

<strong>Photo</strong>grapher Assistant:<br />

Simon Rwigi<br />

Local Perspectives. <strong>African</strong> Insights.


Making of a concept shoot<br />

STEP<br />

01<br />

This may appear to be stating the obvious but<br />

make sure peanut skins are clean (to avoid having<br />

to photoshop to clean up dirt) and not overly dry<br />

(piercing the holes for the hands and feet may lead<br />

the nuts to crumble if they are dry and brittle)<br />

STEP<br />

02<br />

Using Q-tips/Ear buds, cut to size for hands and<br />

feet and stick into holes pierced for the same, using<br />

regular liquid glue. Try and position the hands and<br />

feet at different angles for batches of peanuts so<br />

you can create a peanut crowd of different heights<br />

and postures.<br />

STEP<br />

03<br />

Using manila paper, design and cut out the iconic<br />

shapes of buildings/landscapes you want to<br />

represent the city/town you plan to feature. Make<br />

sure these are easily recognizable and a few are all<br />

that is needed.<br />

STEP<br />

04<br />

To create the necessary depth of field, ensure you<br />

are working with a long enough surface. This will help<br />

your image have a 3-dimentional feel to it.<br />

AFRICANPHOTOMAGAZINE 18


The beauty about conceptual photography is that it is such a hands-on experience. The photographer is wholly engaged and<br />

involved in creating the subject matter of which he or she intends to shoot.<br />

For this first issue, when the food and drinks theme was set, we racked our brains trying to figure out a piece that would<br />

speak volumes on what a conceptual, contemporary food shoot would like and feel like to us. We wanted to produce a work<br />

that would test our skills in terms of creativity, lighting techniques and equally important, be visually engaging.<br />

In this tutorial, we will take you through a walkthrough of how we executed our concept.<br />

STEP<br />

05<br />

To add a little colour and variety to the picture,<br />

consider adding elements of scenery or other<br />

fixtures as you see fit. We cut out a few green trees<br />

to give a colour and height contrast to the peanuts.<br />

STEP<br />

06<br />

Place all the elements on the shooting plane,<br />

keeping in mind the different height elements, with<br />

the tallest being at the back. Examine the scene at<br />

eye level to ensure there is adequate spacing of the<br />

different elements….remember the depth of field you<br />

are trying to achieve!<br />

STEP<br />

07<br />

Now, we are trying to create a sunset using colour<br />

filters. For our purposes, we attached a red film filter<br />

over the overhead studio light, which we angled to<br />

face our “scene”. We then placed a screen (any thin<br />

white material will do as well) between the filtered<br />

light and the “scene”. The purpose of the screen<br />

is to give your “scene” a nice smooth background/<br />

backdrop and to eliminate any photo-shopping to<br />

create a background.<br />

STEP<br />

08<br />

Start shooting, changing light settings and camera<br />

aperture settings to be able to finally get the “scene”<br />

right. For our purposes, we used a light setting of 2<br />

stops with a grid for the studio light and a camera<br />

aperture setting of F/8 which enhances depth of<br />

field; shutter speed of 1/200 s and ISO 50 to allow<br />

for a darker setting but less grain.<br />

Local Perspectives. <strong>African</strong> Insights.


STEP<br />

09<br />

This is the final unedited picture<br />

produced that we now take into<br />

photoshop to polish off. If steps 01-08<br />

are followed diligently, post-production<br />

editing is minimal. In photoshop, all that<br />

was required to achieve the final was<br />

(i) cropping (ii) tweaking of lighting<br />

levels (iii) reduction of noise levels<br />

STEP<br />

10<br />

Place captions as desired. Finished!<br />

<strong>Photo</strong>grapher:<br />

Teddy Mitchener<br />

<strong>Photo</strong>grapher Assistant:<br />

Simon Rwigi<br />

VIDEO<br />

Tutorials<br />

These are the first of many FREE tutorials we will<br />

be posting online (via the magazine’s YouTube<br />

channel) primarily to educate on photography<br />

techniques and the business elements of a<br />

photography operation. These educational videos<br />

are the pre-amble to the photography school we<br />

will be starting towards the latter part of the year.<br />

<strong>Photo</strong>graphy Business<br />

AFRICANPHOTOMAGAZINE 20


This Educational Tutorial segment is proudly sponsored by the<br />

MANDATES OF THE FUND<br />

The Fund is one of the flagship<br />

projects of the social pillar of Vision<br />

2030 and was designed to address<br />

the challenges of youth owned<br />

enterprises<br />

• Providing loans to youth owned<br />

enterprises<br />

• Attracting and facilitating<br />

investment in infrastructure such<br />

as business or industrial parks,<br />

markets or business incubators<br />

that will be beneficial to youth<br />

enterprises<br />

• Supporting youth enterprises<br />

to develop linkages with large<br />

enterprises<br />

• Facilitating marketing of products<br />

and services of youth enterprises<br />

both in the domestic and the<br />

international markets<br />

• Providing business development<br />

services to youth enterprises<br />

• Facilitating employment of youth<br />

in the international labour market<br />

PRODUCTS<br />

• The Constituency Youth Enterprise Scheme (C-YES) - This component finances<br />

projects of registered youth groups. The maximum amount lent through this<br />

component is Kshs. 500,000<br />

• The Easy Youth Enterprise Scheme (E-YES) - This component finances projects<br />

of individuals who belong to groups that have completed repayment of the<br />

C-YES loan to a maximum of Kshs. 100,000<br />

• Vuka Loan - Business expansion loan for individuals, companies, groups and<br />

partnerships from Kshs. 100,000 to 2 million<br />

• The Take 254 loan - Film loan product to provide financing to youth interested<br />

in film making from Kshs. 500,000 Ksh. 25 million<br />

• LPO loans and bid bonds - Financing for 30% affirmative Access to Government<br />

Procurement Opportunities Programme (AGPO), targeting the youth, women<br />

and persons living with disability. Youth who win government tenders can<br />

access Bid Bonds and LPO financing of up to Kshs. 20 million<br />

• Sharia compliant loans - The Fund, working with the relevant stakeholders, has<br />

made its loans sharia compliant in order to encourage Muslim youth to borrow<br />

• I’ve got ten minutes…do you? - Mentorship programme targeting young people<br />

from 13 – 35 years<br />

• iTempo - Through this initiative we hope to identify, train and empower 2.7<br />

million youth within a period of 3 years, by training trainers in every county who<br />

will cascade to constituency level. The training will focus on self-belief, selfmotivation,<br />

entrepreneurship and leadership<br />

• One Mic Spoken Word Contest - Competition targeting youth in the music,<br />

theater and film industry<br />

Food On Location: Part 1 Food On Location: Part 2<br />

Local Perspectives. <strong>African</strong> Insights.


My experience working as an intern at the House of Fotography<br />

has been fascinating, and I am convinced it will mould me as I<br />

advance into my career in photography.<br />

The first thing I realized when I started is how little I knew about<br />

photography. It had never occurred to me that photography was such<br />

a wide field of practice. I now realize the worth of training<br />

under a professional as in time I will be able to decide for<br />

myself exactly what type of photographer I want to be.<br />

An important aspect I have come to really<br />

appreciate during my time here, is the ability to<br />

multi-task and “think on my feet.” On an active<br />

shoot set, expected brief concepts may change<br />

due to on-the-ground scenarios changing<br />

therefore needing improvisation. As I started<br />

out, I would at times find myself completely<br />

unaware of all that was happening on the set,<br />

but with time I am coming to learn how to<br />

anticipate what the head photographer needs<br />

before he asks.<br />

Additionally, I have come to know the value in<br />

asking the right questions at the appropriate time,<br />

thereby gaining insight on any issues I do not fully<br />

understand. I have learned its OK not to know much but its<br />

not OK to stay silent about it. I have learned that this internship<br />

will only have real value if I am responsible for ensuring I learn all I can<br />

from the professionals around me.<br />

My life as an intern<br />

Lastly, and this is key, punctuality, professionalism, honesty, respect and<br />

open communication are the bedrock for a successful internship experience!<br />

Find Out How To<br />

WIN<br />

THIS BAG<br />

{ AND<br />

OTHER<br />

SWAG<br />

DETAILS ON<br />

PAGE 26<br />

{<br />

AFRICANPHOTOMAGAZINE 22


CREATIVE’S<br />

CORNER<br />

VALENTINE’S DAY<br />

PRINT AD<br />

DAVID MWANGI<br />

is currently a Creative Director<br />

at Shekele Communications<br />

Limited. He has spent about<br />

fifteen years learning the<br />

ropes and building brands in<br />

the advertising industry while<br />

working with agencies like<br />

Leo Burnett (Access), Ogilvy &<br />

Mather and Young & Rubicam.<br />

---------------<br />

david.mwangi@shekele.co.ke<br />

CHALLENGE: Lovers all over the world and in Kenya send gifts to each other on Valentines<br />

day. Chocolate is probably one of the most preferred gifts during this period of<br />

time. We wanted lovers in Kenya to send their loved one’s Cadbury’s Chocolate<br />

despite stiff competition from other brands both local and international.<br />

EXECUTION: We wanted the visual to remind the target what the day was about and the joy<br />

Cadbury would add to the occasion. The print advert never ran. The general<br />

feeling was that this was a bit risqué and could end up sending the wrong<br />

message about the brand.<br />

Local Perspectives. <strong>African</strong> Insights.


Image by Kenyan <strong>Photo</strong>grapher, Humzer Taison,<br />

captured with a 5 megapixel Samsung Phone<br />

The Rise<br />

Of Camera<br />

Phones<br />

And How<br />

It Affects<br />

Professional<br />

<strong>Photo</strong>graphers<br />

In bygone days, when large wooden boxes, wet glass plates and an indepth<br />

knowledge of chemistry were the tools of the photographer’s trade,<br />

photography was a difficult skill.<br />

As cameras took the form we see them in today, using film and becoming<br />

more compact and affordable, photography slowly became more<br />

accessible, initially as a hobby,and then as a profession. Even then,<br />

however, becoming a professional was hard – learning by trial and error<br />

when every shot costs money is an expensive business.<br />

In the last decade or so, however, the digital age has created a boom in<br />

the number of skilled photographers out there, and as technology moves<br />

forward, the technical challenges of photography are shrinking. As a<br />

result, the profession of photography is changing again. Now, you don’t<br />

even need to own a camera to become a pro; the phone is the numberone<br />

way of taking pictures, and the image quality achievable with today’s<br />

phones being comparable with DSLRs from only five years ago.<br />

the digital age has created<br />

a boom in the number<br />

of skilled photographers<br />

So what does the future hold for the professional photographer?<br />

On first inspection, it’s a dying market; the proliferation of well-equipped<br />

camera-phones seems likely to cause a significant dent in demand for<br />

photographic services. The average person is becoming increasingly<br />

confident to take their own pictures, even at important events such<br />

as weddings. In other areas of the industry, press organizations are<br />

increasingly turning to amateur contributions. Meanwhile, anyone with a<br />

phone, a filter app and a thumb can make a landscape look “pretty.”<br />

AFRICANPHOTOMAGAZINE 24


The online population is consuming more content than<br />

ever before, and people still want to see high quality<br />

images. Technology is getting better at automating<br />

the technical aspects of photography, but any camera<br />

or phone is reliant on the photographer to frame the<br />

picture. With this in mind, perhaps current professionals<br />

should consider surfing the smartphone wave, with its<br />

benefits of convenience and ease of publishing, and<br />

take heed of the old adage: if you can’t beat ‘em, join<br />

‘em. And that’s just what some are doing.<br />

Technology is getting better<br />

at automating the technical<br />

aspects of photography<br />

This increased productivity, and freedom from the<br />

computer screen, must surely be beneficial for any<br />

professional photographer. It’s not just the creative<br />

side of photography that is changing, however. During<br />

the London 2012 Olympics, The Guardian newspaper<br />

had live coverage on their website, with updates<br />

streaming in from the reporters and DSLR-wielding<br />

photographers who were stationed around the various<br />

venues. In my opinion, however, their best coverage<br />

came from Dan Chung, whose Olympic smartphone<br />

photoblog provided a level of coverage, both in terms<br />

of text updates and in terms of photography, which<br />

was second to none. All of the content was written on<br />

or taken with his phone, and this allowed him to move<br />

swiftly from venue to venue like no ordinary hack<br />

could. Using a clip-on telephoto lens, he was able to<br />

get as close to the action as any other photographer,<br />

and his wide-angle shots of crowds and the stadium<br />

were magnificent. Were his photographs (particularly<br />

when using the clip-on lens) of stock library quality?<br />

No, but they were technically good enough to use as<br />

press images, creatively brilliant, and online almost<br />

instantly after the event – exactly what the online<br />

audience wants.<br />

Apple and Nokia are working hard<br />

on developing new technologies<br />

Don’t write off the pro-with-a-DSLR model, though. If<br />

you need quality, there is currently no substitute for<br />

a big camera. In addition, camera manufacturers,<br />

sensing the threat of the smartphone, are fighting back.<br />

Samsung and Nikon have both recently launched their<br />

own Android-based compacts, with Polaroid hot on<br />

their heels. With Android installed, these cameras allow<br />

all the same online functionality as a smartphone, but<br />

with a proper lens and sensor. Equally, technologies<br />

like those found in Eye-Fi memory cards have already<br />

enabled photo-journalists to send a live stream of<br />

pictures straight from their DSLRs to picture desks<br />

around the world.<br />

In addition, there are some niche sectors of photography<br />

for which phones won’t be of any use for some time<br />

yet. The idea of shooting nature photography on a<br />

phone, for example, even with a clip-on lens, is not<br />

feasible. Phones are also not set up to fit with the<br />

essential accessories we use day-to-day – tripods,<br />

flashguns and filters, for instance – and anyone who<br />

has tried to take phone pictures in poor light knows<br />

that results are often lackluster.<br />

It’s fair to say that phones are already making their<br />

mark on photography, and are changing the role of<br />

the professional. But even the best camera-phones on<br />

the market are still far from ideal for many situations a<br />

professional encounters, and although companies like<br />

Apple and Nokia are working hard on developing new<br />

technologies, this state of affairs is likely to last for the<br />

foreseeable future. But just think about this – one day<br />

in the not too distant future, you might be shooting a<br />

wedding, and as the bride throws the flowers over her<br />

shoulder, a beep can be heard – the sound of your<br />

phone taking the special picture.<br />

Mark Myerson<br />

Is a freelance journalist from Exmouth, UK. He specializes in writing about cutting-edge<br />

technology and smartphone photography. When he is not typing, he can usually be<br />

found wandering the countryside with his camera.”<br />

mark@myerson.me | Website: about.me/myerson<br />

Local Perspectives. <strong>African</strong> Insights.


FROM US TO YOU<br />

Follow us on Twitter!<br />

We will randomly select the lucky winners from<br />

our fans using #<strong>African</strong><strong>Photo</strong> in their tweets!<br />

For this quarter’s magazine issue, we shall have a give-away each month to<br />

reward readers that follow us and mention us in tweets. Good luck folks!<br />

DigiPro WP8060 8-Inch x<br />

6-Inch USB Graphics Tablet<br />

with Cordless Pen<br />

This is a Silver tablet and Stylus with a<br />

soft-tip pen with 512 levels of pressure<br />

for drawing programs such as Painter<br />

and <strong>Photo</strong>shop. It is also useful in Word/<br />

Handwriting communications. Please<br />

note, software is not compatible with Max<br />

OS 8 and above.<br />

Ruggard Outrigger<br />

65 DSLR Backpack<br />

The black Outrigger 65 DSLR Backpack<br />

from Ruggard holds a DSLR with a<br />

battery grip and an attached 70-200 f/2.8<br />

lens as well as four additional lenses and<br />

two flashes. All of this is held within the<br />

main compartment of the bag between<br />

padded dividers. It also accommodates<br />

an iPad or similar sized tablet inside a<br />

padded zippered pocket on the front<br />

flap. The backpack features two tripod<br />

straps with quick-release buckles at the<br />

base and numerous interior and exterior<br />

pockets.<br />

AFRICANPHOTOMAGAZINE 26


Slinger Bag, Single Strap<br />

Backpack / Shoulder Bag<br />

This ergonomically designed, multi<br />

purpose, photo/video bag can be worn<br />

as a sling bag or backpack. The main<br />

compartment measures 10” x 10” x 4”<br />

including the internal mesh pocket on the<br />

cover flap .<br />

Local Perspectives. <strong>African</strong> Insights.


Aerial <strong>Photo</strong>graphy | Commercial & Industrial | Portraiture | Weddings<br />

At House of Fotography, we produce imagery that seeks to<br />

speak to the heart; our photography lingers in ones mind<br />

as we passionately craft images that come to life!<br />

fotohouse.co.ke

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