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Milk & Milk Products

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Conclusions<br />

⇒ The exports are growing at a CAGR of 45.4% which is a healthy figure.<br />

⇒ RCA is generally increasing which is a positive sign.<br />

⇒ Market Analysis in descending order of priority<br />

Growth<br />

Mkt<br />

fluctuation<br />

TII with India<br />

TII<br />

(Ind versus<br />

competitors)<br />

Philippines UAE UAE Saudi Arabia Philippines<br />

Kuwait<br />

UAE<br />

Saudi Arabia<br />

Malaysia<br />

Tariffs Non Tariffs<br />

(%)<br />

Kuwait<br />

Philippines<br />

UAE<br />

Saudi Arabia Saudi Arabia Philippines Philippines Saudi Arabia<br />

Malaysia<br />

Malaysia Kuwait Kuwait Malaysia,<br />

Kuwait<br />

UAE Philippines Saudi Arabia UAE<br />

Subsidy<br />

Kuwait<br />

Malaysia<br />

Philippines<br />

UAE<br />

Saudi Arabia<br />

Kuwait Malaysia Malaysia<br />

Analysis of the table above clearly indicates Philippines to be the most easily penetrable market with<br />

highest growth; good TII value absolute as well as growth for last five years. However, we intend to loose<br />

competition with other ASEAN members both in Philippines as well as Malaysia. UAE is next best option<br />

considering growth, least market fluctuation, highest TII value, and absence of tariffs and non tariff<br />

barriers as well as subsidies. State dairy exporters have to be cautious of and strategize tough competition<br />

from Argentina & New Zealand are very strong competitors in almost all the markets that India operates.<br />

81

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