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PressReleasePing<br />
<strong>Pet</strong> <strong>Butler</strong> <strong>Launch</strong> <strong>New</strong> ?<strong>Mobile</strong> <strong>Friendly</strong>?<br />
<strong>Website</strong><br />
In anticipation of Google?s new mobile friendly algorithm update, due on 21st April 2015,<br />
Australia?s <strong>Pet</strong> <strong>Butler</strong> has launched its new mobile website complying with Google?s<br />
requirements.<br />
Cammeray, NSW, Australia, April 19, 2015 /PressReleasePing/ - Google telegraphed to<br />
business owners late last year that they wanted all websites appearing in search results to be<br />
easily viewed on mobile and tablet devices. Google said it can be a “frustrating experience for<br />
mobile searchers” to end up on a web page that is not mobile responsive, thus in November<br />
2014 they added the label ‘mobile–friendly’ to their mobile search results to communicate this<br />
to their searchers.<br />
<strong>Website</strong>s that achieved this rating have had the Google Bot screen the website detecting the<br />
following: if they contain software that is not common on mobile devices, the use of text that<br />
is readable without zooming, if links far enough apart so that the correct one can be easily<br />
tapped and if content sizes to the screen so users don’t have to scroll horizontally or zoom.<br />
Mr <strong>Pet</strong>er <strong>Pet</strong>erson, Principal of <strong>Pet</strong> <strong>Butler</strong> said, “Google has given business owners and<br />
webmasters time to make the necessary adjustments prior to this update occurring on 21 st<br />
April 2015.” He stated; “Google has made it abundantly clear that websites that fall outside<br />
their mobile and tablet compliance requirements will simply not appear in the search results.<br />
We have ensured that our loyal customers are able to find us easily on their mobile phones.”<br />
Google’s algorithm update, designed solely to deliver enhanced mobile user experience, is<br />
significant and its full impact will not be fully known until it is rolled out around the globe.<br />
Mr <strong>Pet</strong>erson said, “We have always used the latest technology to meet the ever changing<br />
needs of our customers and communicating with them.” He also said, “ we applaud Google<br />
continuing to strive to deliver exceptional user experience as we do and we have made sure<br />
our website complies and appears well on all devices.”
Those wishing to view <strong>Pet</strong> <strong>Butler</strong> new mobile-friendly website are invited to do so at<br />
http://www.petbutler.com.au<br />
97c Bellevue Street, Cammeray, NSW, Australia<br />
Mr <strong>Pet</strong>er <strong>Pet</strong>erson<br />
<strong>Pet</strong> <strong>Butler</strong><br />
1800 820144<br />
peter@petbutler.com.au<br />
http://www.petbutler.com.au/<br />
Source URL: http://pressreleaseping.com/pet-butler-launch-new-%E2%80%98mobilefriendly%E2%80%99-website