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flexmls Web - Columbus Board of Realtors

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<strong>flexmls</strong> <strong>Web</strong><br />

®<br />

Net Results<br />

FBS’ technology begins with our<br />

flagship product, <strong>flexmls</strong>® <strong>Web</strong>.<br />

Product Overview<br />

created by FBS<br />

In today’s fast-paced world, your<br />

customers expect more and more<br />

pr<strong>of</strong>essional attention. The <strong>flexmls</strong> ®<br />

<strong>Web</strong> system is filled with advanced<br />

features to help you meet your<br />

customer’s needs and produce<br />

“Net Results.”<br />

Easy Navigation<br />

If you’ve surfed the web before,<br />

you’ll find <strong>flexmls</strong> <strong>Web</strong> easy to use.<br />

Simply log in with any up-to-date<br />

web browser and you’ll be<br />

presented with the <strong>flexmls</strong><br />

Dashboard. The Dashboard puts all<br />

the key information one click away.<br />

Flexible<br />

<strong>flexmls</strong> <strong>Web</strong> is designed to work<br />

the way you do. Each user can<br />

customize the system with their<br />

own Quick Searches, Search Result<br />

Views, Detail Listing Reports,<br />

Contact Pr<strong>of</strong>ile, including personal<br />

photos and logos, and even your<br />

own advertising website. This<br />

flexibility helps you differentiate<br />

yourself from competition and sell<br />

more real estate.<br />

Frequent updates and new<br />

features. At FBS, we also recognize<br />

that tomorrow, your customers’<br />

needs may change. That’s why<br />

updates and new features for<br />

<strong>flexmls</strong> <strong>Web</strong> are constantly being<br />

developed and provided at no<br />

additional charge. Every day, we<br />

listen closely to our clients<br />

to incorporate the features they<br />

need to succeed.<br />

<strong>flexmls</strong>® <strong>Web</strong><br />

Some <strong>of</strong> the many features<br />

• Administrative Control<br />

• Data Integrity Tools<br />

• Related Fields<br />

• Validated Listing Entry<br />

• Reasonableness Constraints<br />

• Smart Regionalization<br />

• Full, Quick & Saved Searches<br />

• List # & Address Searching<br />

• Radius Search<br />

• Adjustable CMA<br />

• Customizable Results Views<br />

• Listing Comparison Reporting<br />

• IDX Smart Framing<br />

• Listing Tour Presentations<br />

• Layered Mapping<br />

• Auto Geo-Coding<br />

• Integrated Tax Data<br />

• Multiple Browser Compatible<br />

• Macintosh Compatible<br />

• Customizable Hotsheets<br />

• Customizable Reports<br />

• Productivity Statistical Reports<br />

• Complete Client Tracking<br />

• Auto E-mail Prospecting<br />

• Listing Carts<br />

.....and much, much more!<br />

Feature-rich interface<br />

The <strong>flexmls</strong> <strong>Web</strong> system also<br />

provides you with an easy to use,<br />

feature-rich interface so you can<br />

get the info you need, faster. With<br />

one click from tab to tab:<br />

• View Maps<br />

• Search Maps<br />

• Get Details<br />

• Print & Email Reports<br />

• Obtain Tax Information<br />

• View Aggregated History<br />

• Locate Tours<br />

• Schedule Open Houses<br />

• View Documents<br />

• Calculators<br />

• View Unlimited Photos<br />

• Virtual Tours<br />

• Download Videos<br />

• List Price Comparison Charts<br />

• DOM Comparisons<br />

• Price Change Comparisons<br />

• Message Center<br />

• Showing Feedback<br />

• Private notes<br />

.....and much, much more!<br />

1


The Dashboard<br />

The <strong>flexmls</strong> <strong>Web</strong> Dashboard<br />

provides each member with<br />

multiple customization options<br />

with our dashboard gadgets.<br />

They can quickly see information<br />

from the sytem as well as thirdparty<br />

integrations, including<br />

Facebook and Google Calendar.<br />

Quick access is provided to your<br />

listings, prospects, searches, and<br />

the message board. The <strong>flexmls</strong><br />

“dashboard” menu is a convenient<br />

way to quickly access the basic<br />

functions <strong>of</strong> the system.<br />

<strong>flexmls</strong> <strong>Web</strong> is equipped with<br />

context-sensitive help, printer<br />

friendly manuals and on-line<br />

tutorials. At the top right <strong>of</strong> the<br />

screen (and any screen throughout<br />

<strong>flexmls</strong>) there is a “Help” function<br />

with a question mark to help you<br />

while working in <strong>flexmls</strong>. The<br />

question mark will provide help for<br />

the screen you are working within.<br />

Under User Guides on the menu,<br />

you will find the <strong>flexmls</strong> manuals<br />

and tutorials. No matter where you<br />

are in <strong>flexmls</strong> <strong>Web</strong>, help is just a<br />

click away along with toll-free<br />

technical support.<br />

Listings Snapshot<br />

Quick Links to your inventory,<br />

production, and listings about to expire<br />

ease your listing management.<br />

Contacts Snapshot<br />

Quick links to your contacts and their e-<br />

mail activity show who is active and<br />

interested.<br />

Messages Snapshot<br />

This snapshot displays how many<br />

unread messages you have in your<br />

discussion inbox.<br />

Searches Snapshot<br />

Quick links to your saved searches and<br />

the new matching listings makes fast<br />

updates easy.<br />

MLS Messages<br />

The MLS Message <strong>Board</strong> allows the MLS<br />

to post messages for all members to<br />

see when they arrive in the <strong>of</strong>fice.<br />

Links<br />

The Links pane allows the MLS to give<br />

quick access to important websites and<br />

documents.<br />

The Classic Dashboard & Menu Configuration Options<br />

The classic dashboard is a fixed layout<br />

dashboard that is available by default<br />

to long-time users <strong>of</strong> <strong>flexmls</strong> web, and<br />

available as a recommended<br />

dashboard to new users.<br />

The gadget panes on the classic<br />

dashboard feature:<br />

• Listings<br />

• Contacts<br />

• Searches<br />

• MLS Message <strong>Board</strong><br />

• Links<br />

With a simple click on the toggle<br />

in the upper right corner <strong>of</strong> any<br />

dashboard, you can customize<br />

your menu configuration to<br />

either top horizontal or left<br />

vertical. This toggle switch is<br />

available through the whole<br />

system.<br />

2


Search Results Interface<br />

After performing a full<br />

search, quick search, or<br />

view listing cart, your<br />

search results are<br />

presented in an easy to<br />

use interface.<br />

Initially, your search<br />

results will display in this<br />

“Infinite Grid” Tab. Once<br />

the search results load,<br />

you may scroll through the<br />

list without having to<br />

navigate through separate<br />

pages <strong>of</strong> listings.<br />

By simply clicking from tab<br />

to tab, you are able to<br />

retrieve maps, details,<br />

multi-media, and<br />

comparison charts. You<br />

also can send messages to<br />

the listing agent using the<br />

messages tab.<br />

Go To Results #<br />

You may jump to a<br />

specific point in the<br />

search results list by typing in a results<br />

number in the selection box. This is a<br />

nice feature when you have many,<br />

many listings to move through.<br />

Select Box<br />

Next to each listing<br />

photo, we provide a<br />

checkbox. By clicking<br />

on the box a<br />

checkmark will appear and you will<br />

notice that your listing cart (#3) results<br />

increases as you check more listings.<br />

You can also save these checked listings<br />

to a saved search for later use or create<br />

a CMA from them.<br />

Results and<br />

Cart Counts<br />

The results count<br />

displays the total # <strong>of</strong> listings in your<br />

search. The listing cart auto updates as<br />

you select listings within the results.<br />

Edit Search<br />

You can edit your<br />

current search on the fly by clicking Edit<br />

Search.<br />

Font Size Adjustment<br />

Adjust the font size for your<br />

listing information view by clicking on the<br />

plus and minus buttons next to the view<br />

drop down menu.<br />

Sort Listings<br />

The sort<br />

listings<br />

option<br />

allows<br />

you to<br />

quickly<br />

sort your<br />

listings<br />

from<br />

ascending to descending by any criteria<br />

within your system. The criteria doesn’t<br />

necessarily have to be on your view and<br />

sorting is still possible.<br />

View Editor<br />

Using the View Editor, you may<br />

adjust which columns <strong>of</strong> information<br />

display. This is a quick and easy<br />

way to change<br />

your view if<br />

you want to<br />

see something<br />

specific and<br />

don’t have a<br />

view set up<br />

already.<br />

Views Drop<br />

Down Menu<br />

You can also quickly<br />

change your view by<br />

using the drop down<br />

menu. This menu<br />

provides you with all<br />

<strong>of</strong> the custom views<br />

you have created<br />

along with any<br />

inheritable views that<br />

the MLS has created<br />

for you. The brackets surrounding<br />

the name denote that a photo is<br />

included in the view.<br />

3


Map Results<br />

With <strong>flexmls</strong> <strong>Web</strong> mapping, you are<br />

able to view street, aerial, and parcel<br />

maps.<br />

You may click on any listing icon to get<br />

more information. A listing bubble will<br />

appear with price & address <strong>of</strong> the<br />

listing. This bubble also provides you<br />

with links to get more information,<br />

perform a radius search or to zoom to<br />

that location.<br />

By changing the<br />

color legend drop<br />

down menu, you can<br />

view listings by<br />

Status, Price, or<br />

Price per Square Ft.<br />

Navigating the map<br />

doesn’t get much<br />

easier. There are<br />

multiple tools for<br />

Back/Forward,<br />

Panning, Navigation<br />

Arrows, Scroll wheel<br />

zoming, Zoom bar,<br />

Zoom tool, Shape<br />

searching and Radius<br />

searching.<br />

4


Map Searching<br />

Map Searching on<br />

<strong>flexmls</strong> <strong>Web</strong> provides<br />

you with multiple ways<br />

to find the information<br />

you need.<br />

• Shape Searching:<br />

• Rectangular<br />

• Circle<br />

• Polygon<br />

• Irregular<br />

• Multiple Shapes<br />

• Address Search<br />

• Radius Search<br />

Address Search in<br />

<strong>flexmls</strong> <strong>Web</strong> is quick and<br />

easy. Just type the<br />

address into the address search area<br />

and if the address is found, the point<br />

will appear as a star on the map.<br />

Click on Satellite to<br />

change your view and<br />

zoom in closer to display<br />

parcels.<br />

You also have the option<br />

to turn layers on or <strong>of</strong>f<br />

such as listings, shapes or<br />

MLS Districts.<br />

5


Detail Reports<br />

From the detail tab, you<br />

have quick access to<br />

listing reports, history<br />

events, supplements,<br />

documents, open houses,<br />

tour <strong>of</strong> homes and<br />

calculators.<br />

The aggregated history function<br />

allows you to view historical<br />

events such as price changes,<br />

address changes, DOM, and the dates<br />

that those changes occurred.<br />

Tax Records, Tours and Mortgage<br />

Calculators are available with one click.<br />

6


Photos<br />

The Photos tab contains<br />

unlimited photos, virtual<br />

tours, and video viewing,<br />

all <strong>of</strong> which may be<br />

attached to each listing.<br />

The <strong>flexmls</strong> <strong>Web</strong> system<br />

stores 3 sizes <strong>of</strong> each<br />

photo uploaded to the<br />

listings; thumbnail, report<br />

size, and the original<br />

photo.<br />

<strong>flexmls</strong> <strong>Web</strong> also<br />

provides the ability to link<br />

videos to your listings.<br />

The videos are handled<br />

similarly to virtual tours,<br />

where an outside<br />

provider creates and<br />

hosts the video.<br />

Everything in the Photos<br />

tab that is associated<br />

with a listing is also able<br />

to be emailed to your<br />

prospective client in an<br />

interactive format.<br />

7


Compare and Messages<br />

The Compare tab displays<br />

statistical comparisons<br />

between the highlighted<br />

listing and the other listings<br />

in your search results. Look<br />

at the Average, Median, Low<br />

and High values for Original<br />

Price, List Price, Sale Price,<br />

DOM, Price Change, and<br />

Percent Price Change.<br />

Below the table <strong>of</strong> data, a<br />

bar chart displays the<br />

information visually. As you<br />

select different listings from<br />

the summary panel, the<br />

graphs will automatically<br />

adjust to reflect your<br />

selected listing comparison.<br />

<strong>flexmls</strong> messaging is a<br />

tool for communication<br />

among agents and<br />

between you and your<br />

clients for whom you have<br />

set up customer portals.<br />

Using the Messages Tab,<br />

you may discuss a specific<br />

listing within the <strong>flexmls</strong><br />

system.<br />

When a message is<br />

received, the message will<br />

appear in the recipient’s<br />

message center,<br />

conveniently located on<br />

the dashboard. If you are<br />

part <strong>of</strong> a team, messages<br />

sent to the team can be<br />

read and responded to by<br />

any team member.<br />

8


Save, Email, Print, CMA, & Export<br />

Upon selecting listings within your search results, you<br />

can click on the Save function. This will take you to a<br />

screen which asks whether or not you want to save the<br />

search, a cart or an IDX link <strong>of</strong> selected listings.<br />

Using the Email functions in<br />

<strong>flexmls</strong> <strong>Web</strong> gives you the<br />

opportunity to email not only<br />

a printer friendly version <strong>of</strong><br />

your listing(s), but also an<br />

Interactive set <strong>of</strong> tabs for a<br />

complete interactive<br />

brochure.<br />

The CMA function brings you<br />

to our Create CMA page and<br />

the Export function provides<br />

you with third party options.<br />

Customize the look<br />

<strong>of</strong> your emailed<br />

page by selecting a<br />

background color<br />

accent using the<br />

color picker.<br />

Our print function<br />

allows you to<br />

print or email<br />

various pages <strong>of</strong><br />

information. You<br />

may choose to<br />

print information<br />

for the currently<br />

selected listing,<br />

the listing cart, or<br />

the search<br />

results.<br />

You can also<br />

determine if you<br />

would like to<br />

send the public or<br />

the private<br />

version.<br />

9


<strong>flexmls</strong> <strong>Web</strong> makes adding &<br />

editing listings quick and<br />

easy. From one screen, you<br />

are able to add unlimited<br />

photos (with automatic<br />

watermarking for copyright<br />

protection), documents,<br />

videos & virtual tours, make<br />

status changes, and<br />

schedule marketing<br />

activities.<br />

Adding and Editing Listings<br />

Your MLS system is only as good as the<br />

data in it and so the add listing function<br />

in <strong>flexmls</strong> <strong>Web</strong> is designed to help<br />

ensure your data is entered accurately<br />

and completely on a consistent basis.<br />

Related fields help ensure<br />

consistent selection <strong>of</strong><br />

geographic areas where one<br />

field determines the choices<br />

in another (e.g. Region and<br />

Area) and reasonableness<br />

constraints, tax record<br />

auto-population, address<br />

correction & geo-coding all<br />

help maintain the integrity<br />

<strong>of</strong> your<br />

data.<br />

Data Integrity Tools<br />

10


Searching Functions<br />

In <strong>flexmls</strong> <strong>Web</strong>, you<br />

can either use or<br />

create your own<br />

quick searches, with<br />

just the fields you<br />

need, or you can use<br />

the full search,<br />

which has all the<br />

fields available.<br />

From each search,<br />

you can see the<br />

listing match count,<br />

as you add criteria,<br />

start a CMA or save<br />

or view your search.<br />

The additional<br />

search options<br />

include searching by<br />

listings containing<br />

Virtual Tours,<br />

Documents, Videos,<br />

List Numbers and<br />

Photos.<br />

The system also includes list<br />

number and address quick<br />

searches pre-defined for you. You<br />

can save any search or add<br />

listings to a listing cart for later<br />

use. Saved searches allow you to<br />

easily see new matches as well.<br />

11


Comparable Market Analysis<br />

Within the comps tab, you are able to add Non-<br />

MLS and Tax Record comparables allowing you<br />

more versatility. You can also reorder your<br />

comparables with a simple click.<br />

The adjustments tab allows<br />

you to make value adjustments<br />

to each comparable.<br />

Once you’ve completed<br />

the CMA, you can choose<br />

the sections you would<br />

like to print or e-mail for<br />

a highly pr<strong>of</strong>essional<br />

presentation.<br />

12


Tax Records<br />

The <strong>flexmls</strong> <strong>Web</strong> system integrates<br />

extensive tax records functionality into the<br />

MLS system, including auto-population into<br />

listings, customizable searches, label<br />

generation, and CMA integration.<br />

Bi-directional links with MLS<br />

data. Easily see listings from<br />

tax records and tax records<br />

from listings.<br />

13


Statistical Reporting<br />

There are many reporting options in <strong>flexmls</strong><br />

<strong>Web</strong> including Inventory & Production, MLS<br />

Reports, Market Trends, Market Summary<br />

and more, all <strong>of</strong> which can help you explain the<br />

real estate market and your market share<br />

to your client.<br />

How am I doing? and<br />

How is the market doing?<br />

14


Financial Calculators<br />

Calculation reports include<br />

Closing Cost Estimator,<br />

Payment/ Amortization,<br />

FHA, and more.<br />

Each report has a sample<br />

page so you can view a<br />

report sample to make<br />

sure you are getting the<br />

information you need.<br />

15


Hotsheets<br />

The hot sheet in <strong>flexmls</strong> <strong>Web</strong> remembers<br />

the last time you ran it, and always keeps<br />

you up-to-date.<br />

Categories <strong>of</strong> the hotsheet<br />

are available in a drop down<br />

menu style so that you can<br />

view specific statuses <strong>of</strong> the<br />

hotsheet.<br />

Market Areas<br />

The <strong>flexmls</strong> <strong>Web</strong><br />

Market Areas function<br />

is a collection <strong>of</strong><br />

saved Hotsheets.<br />

With this function, a<br />

fast overview <strong>of</strong> any<br />

particular market<br />

area you define may<br />

be accomplished.<br />

16


Contact Management<br />

With our easy to use<br />

Contact Management<br />

tools, it’s simple to<br />

quickly add and<br />

search for a contact.<br />

In addition, you have<br />

the ability to set up<br />

automatic e-mails<br />

and portals for your<br />

clients and enable<br />

Reverse Prospecting<br />

to the MLS members.<br />

The Contact Summary report is designed<br />

to give a fast, overall view <strong>of</strong> activity<br />

related to your prospects. Convenient<br />

hyperlinks allow you to click and edit a<br />

prospect and also e-mail them directly<br />

from this report.<br />

The portal tab provides you with<br />

information about listings your contact is<br />

viewing and if they like the listing or not.<br />

17


Broker/Agent Preferences<br />

The <strong>flexmls</strong> <strong>Web</strong> system allows<br />

each member to customize their<br />

own searches, views and<br />

custom reports. Also, the MLS<br />

can create these and allow all<br />

members to access them.<br />

Each user <strong>of</strong> <strong>flexmls</strong> <strong>Web</strong> is<br />

provided with a pr<strong>of</strong>ile where they<br />

can edit their personal contact<br />

information for reports and public<br />

information.<br />

18


MLS Communications<br />

<strong>flexmls</strong> <strong>Web</strong> provides the MLS with a<br />

number <strong>of</strong> ways to communicate messages,<br />

discussions, reports, and helpful<br />

links to their membership.<br />

Bulletin <strong>Board</strong><br />

Message <strong>Board</strong><br />

Dashboard Links<br />

19

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