Roy Morgan Research Newspaper Readership Figures ... - AdNews

ROY MORGAN READERSHIP RESULTS
NEWSPAPER INSERTED BY STATE
MAY 2012
NEWSPAPER MAR-11 MAR-12 % CHANGE
000’S 000’S
NATIONAL
The Australian (M-F av) 449 404 -10.0%
Weekend Australian (Paper) 862 774 -10.2%
Financial Review (M-F av) 265 230 -13.2%
Financial Review (Weekend edition) 161 154 -4.3%
NSW
(popn. 14+ ‘000) 6,271 6,359
Daily Telegraph (M-F av) 953 879 -7.8%
Daily Telegraph (Sat) 850 782 -8.0%
Sunday Telegraph 1,486 1,380 -7.1%
Sydney Morning Herald (M-F av) 766 678 -11.5%
Sydney Morning Herald (Sat) 1,014 963 -5.0%
Sun-Herald 1,088 1,041 -4.3%
mX (M-F av) 147 127 -13.6%
Canberra Times (M-F av) 85 80 -5.9%
Canberra Times (Sat) 126 120 -4.8%
Canberra Times (Sunday) 86 76 -11.6%
Newcastle Herald (M-F av) 112 100 -10.7%
Newcastle Herald (Sat) 171 148 -13.5%
Illawarra Mercury (M-F av) 68 48 -29.4%
Illawarra Mercury (Sat) 85 71 -16.5%
VICTORIA
Herald Sun (M-F av) 1,338 1,232 -7.9%
Herald Sun (Sat) 1,261 1,136 -9.9%
Sunday Herald Sun 1,425 1,226 -14.0%
The Age (M-F av) 668 615 -7.9%
Saturday Age 857 743 -13.3%
Sunday Age 695 629 -9.5%
mX (M-F av) 162 167 3.1%
Geelong Advertiser (M-F av) 75 54 -28.0%
Geelong Advertiser (Sat) 109 84 -22.9%

ROY MORGAN READERSHIP RESULTS
NEWSPAPER INSERTED BY STATE
MAY 2012
NEWSPAPER MAR-11 MAR-12 % CHANGE
000’S 000’S
QUEENSLAND
Courier-Mail (M-F av) 603 552 -8.5%
Courier-Mail (Sat) 783 715 -8.7%
Sunday Mail 1222 1093 -10.6%
mX - (M-F av) (Qld) 53 59 11.3%
Gold Coast Bulletin (M-F av) 99 90 -9.1%
Weekend Gold Coast Bulletin 151 125 -17.2%
Cairns Post (M-F av) 77 73 -5.2%
Cairns Weekend Post 114 107 -6.1%
Townsville Bulletin (M-F av) 75 64 -14.7%
Townsville Bulletin (Sat) 95 97 2.1%
SOUTH AUSTRALIA
Adelaide Advertiser (M-F av) 434 446 2.8%
Saturday Advertiser 559 529 -5.4%
Sunday Mail 619 588 -5.0%
WESTERN AUSTRALIA
West Australian (M-F av) 547 519 -5.1%
Weekend West 819 744 -9.2%
Sunday Times 708 634 -10.5%
TASMANIA
Mercury (M-F av) 107 102 -4.7%
Mercury on Saturday 146 129 -11.6%
Sunday Tasmanian 129 114 -11.6%
The Examiner (M-F av) 81 76 -6.2%
The Examiner (Sat) 98 88 -10.2%
Sunday Examiner 93 85 -8.6%
The Advocate (M-F av) 57 51 -10.5%
The Advocate (Sat) 64 57 -10.9%
NORTHERN TERRIRORY
Northern Territory News (M-F av) 41 40 -2.4%
Northern Territory News (Sat) 60 52 -13.3%
Sunday Territorian 44 33 -25.0%
Roy Morgan Readership Apr 2011-Mar 2012