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ISSUe 285 - First News

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10 <strong>First</strong><strong>News</strong> Issue <strong>285</strong> 18 – 24 november 2011<br />

SPECIAL REPORT<br />

by Ellie Pearson from Brake<br />

For more big issues, pictures and videos go to www.firstnews.co.uk/discover<br />

Road Safety Week<br />

21–27 November is Road Safety<br />

Week, when people across the<br />

UK take action to help make our<br />

roads safer for everyone. Schools,<br />

communities and organisations<br />

take part by running activities to teach people how to use<br />

roads safely, and to raise funds to help support people who<br />

have been injured or lost a loved one in a road crash. The<br />

event is coordinated by Brake, a national road safety charity.<br />

Why road safety<br />

matters<br />

We all use roads. Whether it’s walking or<br />

getting a bus to school, cycling to the park<br />

or being driven to the shops by an adult,<br />

these are all part of our everyday lives.<br />

Brake is a charity that believes we should<br />

all be able to use roads safely, without<br />

being in danger. We especially believe kids<br />

should be able to walk and cycle in their<br />

neighbourhood, because it’s good for your<br />

health, it doesn’t harm the environment like<br />

driving does, and it’s fun.<br />

Sadly, kids are often put in danger when<br />

they use roads, perhaps because there<br />

aren’t enough safe pavements and cycle<br />

paths, or because the traffic goes too fast.<br />

It’s terrible, but true, that some kids are<br />

hurt or even killed when they use roads,<br />

because it isn’t safe enough. Every day in<br />

the UK 56 kids are hurt on roads, some of<br />

them very badly.<br />

Older teenagers also face big dangers<br />

when they get old enough to start learning<br />

Don’t let it be you<br />

WALK<br />

SMART<br />

look up<br />

when<br />

crossing<br />

We<br />

CYCLE<br />

SMART<br />

wear a<br />

helmet<br />

RIDE<br />

SMART<br />

no lifts<br />

from speed<br />

freaks<br />

Road Safety Week<br />

A campaign by Supported by Part of<br />

Brake<br />

stopping the carnage<br />

supporting the victims<br />

www.brake.org.uk<br />

If you are old enough to ride in the<br />

dark, make sure you can be seen<br />

to drive, or if they get lifts with their friends<br />

who drive. Young drivers are often involved<br />

in terrible road crashes, because they<br />

don’t have much driving experience, and<br />

sometimes because they show off behind<br />

the wheel.<br />

What Brake is<br />

doing<br />

Brake knows we can stop road crashes<br />

and prevent kids, teenagers and adults<br />

getting hurt or killed.<br />

We work to help schools teach road safety<br />

to kids and teenagers, so you know what<br />

you can do to keep yourself as safe<br />

as possible.<br />

We run campaigns telling drivers to drive<br />

safely. We try to persuade drivers to never<br />

drink and drive and never use a mobile<br />

phone at the wheel. We tell them how<br />

important it is for kids’ safety to slow down<br />

to 20mph near schools and homes.<br />

We also campaign for the authorities to<br />

make roads safer, for example, by putting in<br />

more crossings, safe pavements and cycle<br />

paths, and more 20mph zones in towns<br />

and villages.<br />

Looking at your mobile phone while crossing<br />

means you won’t see the car that hits you<br />

Never cycle without your helmet<br />

What you can do<br />

Thousands of schools, community groups<br />

and companies are taking action during<br />

Road Safety Week. You can too.<br />

So why not:<br />

get your class or school to make a road<br />

safety display, reminding kids how to<br />

stay safe<br />

ask your teacher to hold a non-uniform<br />

day for Brake, where everyone wears bright<br />

clothes to remind them to be bright, be<br />

seen and to raise funds for Brake (a Brake<br />

Bright Day!)<br />

remind your parents not to speed, use a<br />

phone when driving (even hands-free!) or<br />

drink any alcohol before driving<br />

make sure you know the Green Cross<br />

Code, use it year-round, and remind your<br />

friends to use it too. It could save a life.<br />

Steven’s memory<br />

Steven Atkinson was just 12 when he was<br />

killed by a speeding young driver. Steven<br />

was knocked off his bike while crossing<br />

the road.<br />

Steven’s mum, Violet, is supporting Road<br />

Safety Week 2011 and calling for all drivers<br />

to drive safely to help protect themselves<br />

and other people.<br />

FIND OUT MORE?<br />

Learn more about Road Safety Week at<br />

www.roadsafetyweek.org.uk.

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