Progress Report - UNESCO Islamabad

Improving Poor Urban Living Conditions
Through Promoting
Cultural Industries in Mansehra City (JPE4)
Interim report
May 2011

Improving Poor Urban Living Conditions
Through Promoting
Cultural Industries in Mansehra City (JPE4)
Interim Report
May 2011
Incorporated under Section 42 of Companies Ordinance, 1984
E-6, Fourth Gizri Street . DHA . Karachi Voice: (92 21) 5834215 Fax: (92 21)5863474
info@heritagefounationpak.org www.heritagefoundationpak.org
UN Recognition Award 2002 for promotion of culture and peace.

1.0 Introduction
2.0 Project Introduction
Table of Contents
2.1 Project Implementation Methodology
2.2 Office Set up
2.3 Mansehra Workforce
2.4 Literacy and Craft survey
2.5 Findings
2.6 Orientation Workshops
2.7 Craft Survey
2.8 Embroidery Skills
2. 9 Market Survey
2.10 Project Management and Support –
Monitoring and evaluation mechanism
2.11 Collection
2.12 Backup
2.13 Accounts
2.14 Meetings
3.0 PROJECT SUSTAINABILITY
3.1 Training Component
3.2 Assessment of Craft Capability of Trainees
3.3 Material Sources for Sustainability
3.4 Provision of Took Kits
3.5 Provision of Sewing Machines
3.6 Creating Market Linkages
3.7 Sale of Products
3.8 Environmental Considerations
4.0 CHALLENGES/ISSUES
4.1 Law and Order Concerns
4.2 Impact of Osama Bin Laden Action
4.3 Constraints of Tradition
4.4 Market Acceptability
4.5 Load Shedding
5.0 Sample Products
5.1 Bead Work
5.2 Embroidery and Stitching
6.0 Annexure I - Workplan
7.0 Annexure II - UNESCO Concept Note
8.0 Annexure III - List of Trainees
9.0 Annexure X - Literacy and Craft Survey
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Improving Poor Urban Living Conditions
Through Promoting
Cultural Industries in Mansehra City (JPE4)
1.0 Introduction
The project has been undertaken under One Program in Pakistan, ‘Sustainable Urbanization’ refers to a component of
the United Nations’ Joint Program on Environment ( JPE 4).
Through this programme UN-HABITAT and other UN agencies aim to:
1. Establish and monitor baseline data and mapping on critical urban issues
2. Create multi stakeholder based mechanisms for participatory urban planning and management
3. Undertake demonstration projects to highlight innovative ways for demand driven community development
projects
UNESCO Islamabad is responsible for output 3 to undertake demonstration project in Mansehra which is one of the
specified secondary cities. Mansehra has a long history and rich cultural heritage. (UNESCO Concept Note)
Within the framework of “Sustainable Urbanization” UNESCO Islamabad is responsible to demonstrate a culture project
for upgrading urban living conditions in the target area which aims at improving urban indicators through providing
training opportunities to the poor house-hold families in handicraft skills and encourage home-based income generating
activities by supplying toolkits and creating linkages with local and national markets. The training and toolkits will
help the urban poor to seek employment in the emerging employment opportunities as well as through self employment
initiatives. Hence the cultural industries are not only environmental friendly but also can provide decent earning
to poor house-holds of urban settlements.
Heritage Foundation as implementing partner has signed an agreement on 31 March 2011. The Work Plan is attached
at Annexure I.
Map of Masehra City

2.0 The Project
As per IPA a total number of 100 women will be targeted, according to the following objectives and activities as specified
under UNESCO Concept Note, which requires improvement in urban living conditions in the specified areas of
Mansehra District through training local women in handicraft skills, supplying toolkits in order to encourage homebased
income generating activities. UNESCO Concept Note is attached at Annexure II.
The target communities have been identified by UN-Habitat.
In order to reach out to the most disadvantaged and to ensure a reasonable coverage in the three identified areas, it was
decided to target the following numbers in each community residing in the locality:
a. Afghani community 40 females
b. Local community 40 females
c. Kohistani community 20 females
2.1 Project Implementation Methodology
Establishment of Mini-Craft Centres
Based on its experience in working with women’s livelihoods program
in Earthquake 2005 Area, Heritage Foundation has adopted
the strategy of household centers at each UC level, i.e. Mini
Craft Centers (MCCs). This strategy has proved to be effective as
it allows women to congregate in MCCs that are located within
their own communities and do not have to venture any great distance
from their homes.
The same strategy was adopted in project in Swat Reviving Livelihoods
in Post Conflict Areas in 2010 targeting 500 women.
The criteria for selection of MCCs are as follows:
• Convenient location for participants to come and get together for craft training programs and classes.
• Households willing to offer accommodation in their house to establish MCCs.
• In charge/Trainer of MCC with education up to middle level and/or diploma in sewing/cutting/embroidery
A total number of 5 MCCs have been established with the following details:
Updated Mini Craft Centers (MCCs) Details
Women gathered at a Karavan Mini Craft Centre
no MCC Name UC Name Trainer Trainees Address
1 But Pul Mansehra Nageena 33 Mohallah But Pul Mansehra
2 Kohistan Abad Mansehra Gul Bano 33 Mohallah Kohistan Abad Manshera
3 But Dariyaan Mansehra Kubra 56 Mohalla But Dariyaan Manshera
4 Afghan camp 1 Mansehra Shabnam 22 But Dariyaan Afghan Camp 1 Manshera
5 Afghan camp 2 Mansehra Ghazala 30 But Dariyaan Afghan Camp 2 Manshera
2.2 Office Set up
Setting up craft units in HF Head Office, KIRAT Campus, Chattar and Mansehra has been accomplished. The coordination
activity and general guidance is provided from the head office through Hon. Project Director
The KIRAT Campus in Chattar is used for conducting workshops and discussions with the main staff. The Project Coordinator
is responsible for the day to day functioning and general coordination, is based in the KIRAT Campus. Since
projection and proper office facilities are available, it is possible to carry out in depth discussion on various issues.
The field office is established in Butt Daryan, Mansehra, which allows discussions the various staff members to have
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constant interaction and all field work and data is recorded. The field office also acts as the training centre where training
is carried out by Master Trainer for trainers.
2.3 Mansehra Workforce
The Project Coordinator Mr. Naheem Shah is responsible for the day to day functioning and general coordination, is based
in partly at Mansehra and at the KIRAT Campus Unit.
The following staff members carry out the work in the field office at Mansehra under the the Project Coordinator:
Field Coordinator is Ms. Hina Shah (FC) . She is responsible for regular reporting to the Project Coordinator and HF
Head Office. She also supervises the work in the Mansehra Cell along with helping grade the products with the Master
Trainer.
A Master Tainer (MsT) Ms. Bibi Kiran along with the Field Coordinator and trainers is responsible for supervising the
MCCs and the work being carried out in the MCCs.
Administrative Officer Mr. Qaisar Mehmood (AO)
Field Mobilizer Mr. Mubashir Hussain Shah (FM)
The above are responsible for the day to day working of the project
Environment Mobilizer Mr. Rehan Khan (EM)
EM is responsible for conducting workshops with children in order to improve the environmental conditions through
dealing with the garbage.
2.4 Literacy and Craft survey
2.4.1 In order to assess existing craft skills in the selected communities, a craft survey was carried out along
with their literacy levels. The trainers of each area have filled in the forms designed for this purpose “Literacy and Craft
Survey Form” (see Annexure X: Literacy and Craft Survey Form) according to which the targeted number i.e. 100 women,
have been selected. Women were asked to submit samples of their work. The target number of women were selected according
to their skills. Some were selected in view of their embroidery, others for their sewing and stitching and others for
the quality of their bead work.
2.4.2 The literacy assessment done via “Literacy and Craft Survey Form” shows around 50% illiterate, 10%
possessing Basic Literacy Skills, whereas only 40% are literate. It may be mentioned here that after a platform has been
established through this project, it would be possible to utilize the MCCs in imparting these women with basic literacy
skills via an Informal Education Program. An informal education program is not only expected to help them in writing
their names, managing their accounts, day to day cash records etc. thus sustaining their livelihoods in an efficient manner.
2.5 Findings
From the information gathered about the above families, the number of women-headed households have been determined.
As will be seen from the following table, out of 174 households, the total number of women households is 14.
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The following is a table showing Women-headed Household details
Women Headed Households Details
S.No MCC Name MCC Strength Women Headed Hhs
1 But Pul 33 6
2 But Dariyaan 56 8
3 Kohistan Abad 33 7
4 Afghan Camp 1 22 4
5 Afghan Camp 2 30 9
2.6 Orientation Workshops
The trainers were given orientation workshops regarding how to produce smaller items and how to get the product finished
in a proper manner. It was decided to carry out production of small items in view of less time that is used as well

as the price which could be reasonable and thus help in their marketing. This will help in providing women with a regular
income channel.
In view of comparatively low standard of existing craft skills, frequent training sessions are being carried out.
To date a total number of 18 (eighteen) training session have been
conducted by FC and MsT. The focus has been on the following
aspects:
• Cutting
• Stitching
• Embroidery (quality, finishing and color combinations)
• Beads Work.
• Paper Bag making
• Jute Bag Stitching
2.7 Craft Survey
The craft survey has yield rich results, and several craft skills, predominantly
various forms of embroidery known as ‘tanka’ or stitch
have been recorded. The embroidery skills are among the oldest
and most beautiful crafts and carry special value as they are handed down from one generation to another.
Training session for embroidery
The initial discussions with local communities and information collected by FC and MsT shows that most of women are
skilled in embroidery. Therefore via acknowledging this regional talent, the focus is on embroidered creative products for
better marketing potential.
The other craft skills found in different communities that has market potential is beadwork, mostly carried out by Kohistani
community.
2.8 Embroidery Skills
2.8.1 Variety of Embroidery
Altogether several dozens of tankas have been identified that are predominantly associated with Mansehra. While doing the
research, the lack of publications on these stitches has been sorely felt. Focus on documentation of the variety of stitches
could result in a rich publication.
There are many kinds of embroidery which called in Mansehra tanka. There are 81 tankas which are famous in Mansehra.
Unfortunately no book has been found that show all kinds of these tankas in Pakistan. The FC reports that they have counted
over 80 tankas while exploring tankas used over the last 100 years, which include:
Jasti tanka Moti tanka Karkashi tanka Afghani tanka Marori tanka Kacha tanka
Single out line Dabule out Dandi tanka Michli tanka Moti Goal
Chain Satin stitch Shadow work Fancy Chaina Paharri
Single Dabi Double Dabbi Sada Tarkashi Makri(spider) Goal kaj
Shade Lazy Daisy Chota Bara Shesha (Mirror) DoubleLazy Daisy Cut work
Cut work Jali Balochi Double Shade Lumbi Marori Surkhian Jasti
Chota Fancy French Knot Kashmiri Zeera Tikon Appliqué Work
Sawati Choti Sindhi Chota Bara Tanka Dori Bara Sindhi Kacha Kaaj
Moti work Sitara (Star) etc.
2.8.2 Embroidery Heirloom
FC Ms. Hina Shah has provided a sample of an heirloom in her family, that she records “is one of the oldest embroidery
samples, and I got it from my father, he told me in his own words which I repeat:
“This piece of embroidery was started by my mother’s grandmother and when she died my mother’s mother that is my mater-
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nal grandmother started work on it, but she died and could not
complete it. After that my mother started work on that, she died
in 1987 and she could not complete it and after that I frame the
same and put it in my drawing room.”
I had asked my mother about this embroidery and this was told
by her to me.“This is very old embroidery as my age is 66 years
and u can imagine how old it is and silk (thread) was used at that
time”
2. 9 Market Survey
A market survey was carried out by SM. The market survey indicated
that no gift items were available. The market was flooded
with Chinese products which were mostly plastic products.
However, there were no handmade products of Pakistan.
2.10 Project management and support –
Monitoring and evaluation mechanism
The Training Centre/Field Office set up, consists of two rooms,
and is directly accessible from the main street. The entrance/
reception is equipped with computer, printer etc. to carry out
administrative functions and to keep a record for the activities
being undertaken. The attached large room is being utilized as
an assembly and training unit. This facility is being utilized on
a daily basis by MsT, local coordinator along with trainers. The
MsT and FC review the activity undertaken by the trainers and
provide guidance and advice to them. The review of the work and
its progress is also undertaken by PC and Hon. PD.
2.11 Collection
As in the case of Swat project, the Centre is also used as a supply
and collection point, where the trainers bring the products
by their trainees on a weekly basis. All the products are received
and photographed. After they have been graded, according to the
grading system, the women are made the necessary payments.
The review of the items is carried out in front of the trainers, so
that they become aware of the shortfalls and drawbacks of design
or colour scheme which they must convey to the trainees.
2.12 Backup
Most of the activities are carried out by the Mansehra Team,
however, backup support is provided by the HF Head Office.
2.13 Accounts
The Mansehra Accounts cell at HF Head Office is responsible
for maintaining all the accounts; however, the administration
unit in the Field Office in Mansehra is responsible for immediate
disbursement of funds to the trainees as well as purchase of all
materials and its distribution.
2.14 Meetings
The meetings called by Hon. PD are attended by as many trainees
as possible.
The Afghani Tanka
The Karkashi Tanka
Thread available at local markets
Beads and sequins available at local stores

3.0 PROJECT SUSTAINABILITY
The Project Sustainability is based on the experience gained from the successful implementation of the Swat Crafts project.
3.1 Training Component
As in the case of the Swat Crafts Project, the input and guidance
by the MsT will play a key role in making the products marketable.
The input from FC is also expected to enhance the capability of
the trainees.
3.2 Assessment of Craft Capability of
Trainees
It has to be recognized, that the quality of artisanship in Mansehra
trainees is not of a high enough standard as found in Swat. It may
be due to Mansehra being an urban centre where women are not
able to spend as much time in practicing their crafts. On the other
hand, if through sustained efforts the craft product quality is improved,
the marketability opportunities are likely to prove an impetus
for improved products by the trainees.
3.3 Material Sources for Sustainability
At the moment, fabric, Beads, silk threads etc. are being supplied to each trainee. The finished products are bought by Heritage
Foundation which will be displayed in future exhibitions. For sustainability of products and ease of trainees, it was important
to identify sources for supply of materials. After a great deal of exploration, a market known as “Kashmiri Bazaar’ has
been identified where the purchases of materials can be carried out by the trainees themselves. Kashmiri Bazaar is a famous
old bazaar which is centrally located and is easily accessible.
3.4 Provision of Took Kits
Tool kits containing the same items as were distributed through the
Swat Craft project, have been distributed to the Mansehra trainers and
trainees. A tool kit consists of Cutting Scissor, Pencil, Sharpener, Eraser,
Cloth Chalk, A4 size print of key chain layout, Note Pad, Measuring
Tape, 1 Meter cloth and color sample threads. A total number of 106
tool kits have been distributed.
3.5 Provision of Sewing Machines
Altogether 5 sewing machines have been distributed in 5 MCCs. Once
the project is executed, sewing machines will help the trainees not only
in improving their skills but also making the project sustainable. Individual
trainers who show a greater competency in sewing will also be provided
sewing machines, as was done in the case of Swat Crafts Project.
One sewing machine has been placed in the training centre, which will
allow trainees to use it at their convenience.
Trainees learn how to read patterns
Tool kits provided to trainees and trainers
3.6 Creating Market Linkages
3.6.1 There is no doubt that market linkages are extremely important and play the most significant role in making
any business sustainable. Therefore Heritage Foundation is exploring the market potential in the following urban centres:
• Abbottabad
• Mansehra
3.6.2 A number of “Sample Books” will be made while highlighting the craft skills of mini craft centers (MCCs)
trainees. With the objective of creating linkages, these sample books will be shared with local designers from whom orders
can be obtained and passed on to the MCCs for implementation. This strategy is also expected to sustain the respective
MCCs on self help basis in the future.
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3.7 Sale of Products
3.7.1 Exhibition
Since the scope and funding available for the Mansehra project is comparatively
limited, a large –scale exhibition as in the case of the Swat project will not be possible.
However, endeavour will be made to hold a couple of exhibition in Girls
Colleges of the products that have been made by the trainees.
3.7.2 Direct Sales to Shops
The market survey shows that gift items or mementoes are not available in the
market. According to FC, “Selling our products would become easy if we market
some of them. It would be ideal to market and sell products in an area familiar to
visitors and tourists. In this way we could introduce some of Mansehra’s special
products to locals as well as outsiders. Handicrafts are for them the best way to
produce an income because there is no other option.
3.8 Environmental Considerations
3.8.1 Production from Recycled materials
Different options for recycling of materials have been considered for production
of bags. Although newspaper bags can easily be made; however, in view of the
sturdiness of bags made from gunny bags have been considered a better option.
These are easily stitched on sewing machines and have a longer life. These bags
are being produced and market acceptability will be investigated during the next
month.
3.8.2 Environmental Improvement
All the areas that have been identified are extremely poor and lack most basic of
facilities. The environmental degradation is extraordinary and the poverty levels
are extremely high. An attempt will be made as a pilot project, to improve the
quality of environment through collection of plastic bags, which are the primary
source of garbage and chokes all open drains and nullahs within the community.
Local markets for sale of products
Products fashioned from recycled tetra -pack packaging
Bags mde from newspapers to market products

4.0 CHALLENGES/ISSUES
4.1 Law and Order Concerns
Although Mansehra is comparatively peaceful, barring a few stray incidents, the law and order situation continues to be
disturbed. However, since all the staff dealing with the project is local, they are used to handling the problems related to
law and order situations.
4.2 Impact of Osama Bin Laden Action
The impact of OBL action has been enormous on the Afghani community. Where the other communities have not been
affected, however, the event created a huge degree of fear and unrest among Afghani women. After the action, women reported
their mohallah being searched by law enforcing agencies, and fear of their men being picked up by the police. This
created a considerable draw back for the project as the Afghan trainers that had been selected backed out, setting back the
work by trainees by at least 2 weeks. For example, when Hon. PD held a meeting in Mansehra , the Afghan trainers could
not attend due to the disturbed state.
4.3 Constraints of Tradition
Another constraint that is found particularly the Afghani community is the restriction on the movement of girls. Even
though the field office has been established in an area which his next to the Afghan community area, the girls are not allowed
to come to the Training Centre. It has also been difficult to find trainers from the community itself. The trainers
have to go to all trainees in order to get them involved.
4.4 Market Acceptability
A market survey has been conducted to investigate the kinds of handicraft products that are available. Surprisingly and in
spite of Mansehra and Abbottabad being on a tourist route, there are hardly any women’s handicrafts as mementoes available.
The market seems to be awash with Chinese products which are cheap plastic products. The acceptability for finer
artisanship of local women’s work is still to be tested.
4.5 Load Shedding
The nationwide phenomenon of load shedding has obvious impact on all aspects of work. Because of the extreme weather
these months seem to be worse than any other at the Field Office and the Karachi Head Office. The project budget does
not allow purchasing a generator; accordingly, the load shedding hours have to be contended with.
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Sample Products
Bead Work

Sample Products
Bead Work
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Sample Products
Embroidery and stitching

Sample Products
Embroidery and stitching
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Annexure I
Workplan
Heritage Foundation
WORKPLAN 'B'
Improving Poor Urban Living Conditions through Promotion of Cultural Industries in Mansehra
Activities
Month 1 Month 2 Month 3 Month 4 Month 5
Apr May June July Aug
B
PRELIMINARY ARRANGMENTS/ACTVITIES
1.1 Preliminary Arrangements
a Establish Office at HF Base Camp, Mansehra
b Establish Craft Cell at HF Head Office, Karachi
c Establish Craft Cell at Mansehra
d Engage Project staff
e Appoint Field Teams
f Engage Master Trainer
g Identify trainers/mini-craft centres
h Finalize target group area for survey
Assessment of craft skills & female
1.2 literacy level
a Development of relevant Form & Printing
b Cataloguing of existing craft skills
c Identification of crafts to be promoted
d Orientation Workshop to Field Teams
e Environment conservation recommendations
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PROJECT MAIN ACTIVITIES
2.1 Identification of 100 participants
a Develop criteria for participant's selection
b Participant's Selection of first 50
c Participant's Selection of 2nd 50
d Finalization of participant's Names
e. Begin purchase of material
Organization & Supervision of Training
2.2 Process
a Development of Training Module
b Training Workshops for trainers
c Distribution of toolkits
d Grading and purchase of products
e Production of environmentally suitable products
d Identifying merketing linkages
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COMMUNINATIONS, MONITORING & EVALUATION (M&E) MECHANISM
3.1 Establishing M&E Mechanisms
a Development of Progress Report Forms
b Development of check lists
c Field Team's Fortnightly Reports Formats
d Field Coordinator Monthly Reports Formats
3.2 Follow up & updates
Field trips for monitoring
3.3 Progress Reports
a 1st Progress Report
b 2nd Progress Report
c End of Project Report
3.4 Promotional Activities
a Campaigns/Leaflets and Brochures
;;
Improving Poor Living Conditions 1/1

Annexure II
UNESCO Concept Note
ProjectTitle : “Improving poor urban living conditions through promoting
cultural industriesin Mansehra City” (JPE4)
Executing Agency : UNESCO
Implementing Partner : Heritage Foundation
Project Area : Mansehra
Background:
Under the One Program in Pakistan, ‘Sustainable Urbanization’ refers to a component of the United Nations’ Joint
Program on Environment (JPE 4). UN Habitat is the convener of the Sustainable Urbanization component. In this
context ‘Sustainable Urbanization’ is the framework for UN Habitat and the other UN agencies including UNDP,
UNFPA, FAO, UNHCR, WHO and UNESCO to respond to challenges of development and emergency in urban and
urbanizing areas. Sustainable Urbanization framework is useful in creating planning and management capacities to
ably manage conflicts and natural calamities simultaneous to managing urban growth. The mission is therefore to
“build societal capacity” for a vision of “an effective and sustained improvement in urban poor living conditions,
including issues relating to climate change”. Sustainable Urbanization covers all the four provinces – Balochistan,
Khyber Pukhtoonkhwa (KPK), Punjab and Sindh – as well as Azad Jammu and Kashmr (AJK), Federally Administered
Tribal Areas (FATA), and Gilgit Baltistan (GB). In addition, Malakand Agency is being considered as a special
region because of being affected by conflict and disasters. Through the program UN-HABITAT and other UN agencies
aims to:
1. Establish and monitor baseline data and mapping on critical urban issues
2. Create multi stakeholder based mechanisms for participatory urban planning and management
3. Undertake demonstration projects to highlight innovative ways for demand driven community development
projects
UNESCO Islamabad is responsible for output 3 to undertake demonstration project in Mansehra which is one of
the specified secondary cities. Mansehra has a long history and rich cultural heritage. UNESCO has already carried
out mapping of the cultural assets both tangible and intangible in Mansehra at the district level, mapped over 200
cultural sites in Mansehra district and established a GIS database at Department of Archaeological studies, Hazara
University, Mansehra, which provides baseline information for the cultural profile of Mansehra city.
Within the framework of “Sustainable Urbanization” UNESCO Islamabad is responsible to demonstrate a culture
project for upgrading urban living conditions in the target area which aims at improving urban indicators through
providing training opportunities to the poor house-hold families in handicraft skills and encourage home-based
income generating activities by supplying toolkits and creating linkages with local and national markets. The training
and toolkits will help the urban poor to seek employment in the emerging employment opportunities as well as
through self employment initiatives. Hence the cultural industries are not only environmental friendly but also can
provide decent earning to poor house-holds of urban settlements.
Objective: To improve poor urban living conditions in the specified areas of Mansehra District through training local
women in handicraft skills, supplying toolkits and encourage home-based income generating activities.
Activities:
1. Identifying and mobilize the poor communities/House-holds
• Survey of local community (Observations and Interviews)
• Closely working with local community identifying and mobilizing the poor House-Holds
2. Situation analysis of existing crafts and needs assessment.
3. Establishing home-based-craft-training-centers in the target areas.
• Identifying local artisans or house-holds already engage in the handicraft activities.
• Encouraging local artisans or house-holds to establish training home based training centers.
4. Training semi-skilled youth especially women in designing and quality assurance of handicrafts also including
environmental friendly products.
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• Engaging Master Trainer and setting training modules.
• Identifying trainers from Local community.
• Training of Trainers.
• Training women specially youth in product design, quality assurance, marketing skills and identifying
market linkages
5. Supplying toolkits to the trained artisans and encouraging home-based micro enterprises.
• Identifying the needs.
• Engaging local artisans to make the toolkits or procure from the market.
6. Creating linkages of the home-based enterprises with outlets in local and national markets and identifying
credit facilities.
• Identifying outlets boutiques engaged in sales/production of handicrafts products.
• Identifying NGO’s and other organization engaged in promoting/marketing handicrafts.
• Marketing campaign should also include a component of Awareness Raising to the outlets for enhancing
the use of environmental friendly products, for example replacing polythene bags with cloth bags
or paper bags.
• Promotional material.
• Organizing exhibitions (if Budget permits)
Outputs:
1. At least 5 home-based mini-craft training centers established.
2. At least 100 women trained in creative/handicraft skills.
3. 100 trained female artisans provided with required toolkits/equipments.
4. Home-based income generating activities started for 100 house-holds.
5. Market linkages created for 100 home-based micro enterprises.
6. Awareness given on the use of environmental friendly products.
7. A detailed end of assignment with all required means of verification given in the LFA.
Outcomes:
1. Home-based mini-craft centers self sustained and strengthened.
2. Rise in sales and production of handicrafts and other good and services.
3. Increased economic empowerment of women.
4. Rise in standard of living of poor house-holds.
5. Use of indigenous resources (labor and raw material) and rise in Economic activity in the project area.
6. Awareness raised on environmental friendly products.
Monitoring and Evaluation:
1. Implementing partner will submit bi-monthly progress reports to evaluate the progress against the given
time and standards set.
2. UNESCO will carry out monitoring missions, at least once in 3 months to examine the progress in-situ.
3. Implementing partner will submit end of assignment report to provide overall progress on the activity,
achievements, lessons learnt and challenges.

Annexure III
List of Trainees
Local Trainees List Mohallah But Dariyaan Mansehra
Trainer Kaneez
No Name D/W/o CNIC Area Status
1 Kaneez Kubra Bishara hussain 13503-0597501-4 But Dariyaan Housewife
2 Nusrat bibi Niaz Hussain 13503-0614272-7 But Dariyaan Housewife
3 Saiqa Bibi Ghulam Abbas 13503-3094425-5 But Dariyaan Housewife
4 Gul Shafa M-Amjad 13503-1723422-7 But Dariyaan Housewife
5 Haseena Bibi M- Perviz 13503-0518981-2 But Dariyaan Single
6 Naheeda Baigum M-Sadiq 13503-3863080-0 But Dariyaan Housewife
7 Saeeda Bibi Ghulam Hassan 13503-8863465-0 But Dariyaan Widow
8 Afsheen Bibi M-perviz 13503-145507-0 But Dariyaan Single
9 Husan Afza M-Saleem 13503-0602197-9 But Dariyaan Housewife
10 Naila Ishtaq M-Ishtiaq 13503-0568991-0 But Dariyaan Housewife
11 Tanveer Bano Qurban Ali 13503-0579147-8 But Dariyaan Housewife
12 Sidra Bibi M-Noushad 13503-075207-4 But Dariyaan Housewife
13 Naima Bibi M-Siddique 42101-2623981-2 But Dariyaan Housewife
14 Adeela M-Yousaf 13503-518775-7 But Dariyaan Single
15 Gul Shera Sajid Shah 13503-2921545-5 But Dariyaan Housewife
16 Ghazala Dost Muhammad 13503-7237934-1 But Dariyaan Housewife
17 Boby Aurangzeb But Dariyaan Single
18 Saira Bibi Ejaz 42201-8829679-8 But Dariyaan Housewife
19 Bushra Waqas 13503-6604525-9 But Dariyaan Housewife
20 Lubna 13503-5029287-5 But Dariyaan Single
21 Maryam Javid 13503-0604225-1 But Dariyaan Single
22 Nazia Junaid But Dariyaan Housewife
23 Aashi Yasir But Dariyaan Housewife
24 Sumera Abdul Rahoof 13503-2703305-7 But Dariyaan Housewife
25 Naila Bibi M-Aslam 13503-2562703-8 But Dariyaan Single
26 Neelam Farha Iftikhar 13503-7717863-2 But Dariyaan Housewife
27 Fehmeeda M-Nawaz 13503-4861452-2 But Dariyaan Housewife
28 Afshan Abdul Qayuom 13503-9739708-2 But Dariyaan Single
29 Ruquia Goher Rehman But Dariyaan Single
30 Amina Abdul Rehman 13503-5129596-0 But Dariyaan Single
31 Sumera M-Asif 13503-4764098-2 But Dariyaan Housewife
32 Haleema Bibi M-Chan Zeb 13503-9768130-6 But Dariyaan Housewife
33 Tasleem Akhter M-perviz 13503-0549968-8 But Dariyaan Housewife
34 Saba Perviz M-perviz 13503-3759221-6 But Dariyaan Single
35 Hina Mushtaq But Dariyaan Housewife
36 Shabnam Saqib 37405-02215310 But Dariyaan Single
37 Asma Sajid But Dariyaan Housewife
38 Gul bibi M-Anwer 13503-0171068-2 But Dariyaan Single
39 Nousheen Bibi Zakir Hussain 13503-0614281-9 But Dariyaan Housewife
40 Bano Shafqat 13503-0612712-3 But Dariyaan Housewife
41 Nighat Shabir 13503-0575881-6 But Dariyaan Housewife
42 Rehana Arshid 13503-0612689-7 But Dariyaan Housewife
43 Shameem M-Bashir 13503-0645383-6 But Dariyaan Housewife
44 Shakeela Abid Hussain 13503-7258612-4 But Dariyaan Housewife
45 Samina Sabir But Dariyaan Single
46 Nusrat Riaz But Dariyaan Housewife
47 Razia M-Shafiq 13503-0551447-0 But Dariyaan Housewife
48 Kinza Umer Khitab But Dariyaan Single
16

17
Trainees list for mohallah Kohistan Abad Mansehra
No Name W/D/O
Trainer: Gul Bano
CNIC Area Status
1 Hameeda Gul Sher 13503-6890313-6 Kohistan Abad Single
2 Sultan Zari Gul Sher 13503-0520278-6 Kohistan Abad Single
3 Rozeena bibi Peer Zada 13503-8700231-6 Kohistan Abad Single
4 Logo Saeed Jamil 13503-0521190-0 Kohistan Abad Single
5 Shereen Jan M-Jamil 13503-0512545-0 Kohistan Abad Housewife
6 Zahida Abdul Jabar 71202-8087344-2 Kohistan Abad Housewife
7 Shughla Bibi Afzal Khan 13503-7055154-0 Kohistan Abad Housewife
8 Rukhsana Bibi M-Hussain 13503-7022294-6 Kohistan Abad Housewife
9 Sfaida Bibi M-Fareed Kohistan Abad Housewife
10 Tasleem Akhter Yaseen 13101-0822820-4 Kohistan Abad Single
11 Rehana Daud 13503-5918653-9 Kohistan Abad Housewife
12 Naseema Bibi Mishal Khan 13503-1914755-4 Kohistan Abad Housewife
13 Laal Bibi Yousaf 13503-7074223-8 Kohistan Abad Housewife
14 Gul Sahiba Aurangzeb 13503-0832914-8 Kohistan Abad Housewife
15 Nukra Sher Khan 13503-0580917-9 Kohistan Abad Housewife
16 Gul Nisa Yaseen Khan 13101-0823381-6 Kohistan Abad Housewife
17 Gul Niba M-Ali 13503-2621454-8 Kohistan Abad Housewife
18 Gul Safa Abdul Salam 13503-5192269-4 Kohistan Abad Housewife
19 Noor un Nisa Ghulam Haider 13503-8715791-4 Kohistan Abad Housewife
20 Shaheen Bibi Ghulam Haider 13503-7061864-0 Kohistan Abad Single
21 Shabnam Doraj Khan 13503-2515791-1 Kohistan Abad
22 Rabia Bibi Ahmed Jamil 13503-5885683-6 Kohistan Abad Housewife
23 Saba Kareem Dad 13503-3919195-0 Kohistan Abad Housewife
24 Gul Naz Noor Wali 13503-6358284-0 Kohistan Abad Housewife
25 Gul Nasreen Doraj Khan 13503-5103059-0 Kohistan Abad Housewife
26 Tehmeena Bibi Gul Sher 13503-0590986-1 Kohistan Abad Single
27 Nasreen Walayat Khan 13503-8935689-8 Kohistan Abad Housewife
28 Fatima Walayat Khan 13503-8935689-8 Kohistan Abad Single
29 Nusrat Umer 13503-1274722-3 Kohistan Abad Housewife
30 Rukhtaj Bibi Juma Meer 13101-0823191-6 Kohistan Abad Housewife
31 Robina Juma Meer 13503-6597634-0 Kohistan Abad Single
32 Maria Yaseen Yaseen 13101-0848899-5 Kohistan Abad Single
33 Nazia Said Jamil 13503-0650403-1 Kohistan Abad Single

Trainees list for But Pul Mansehra
. Trianer Nageena .
No NAME W/D/O CNIC AREA Status
1 Sher Bano Sherbaaz 13503-0591913-2 But Pul Single
2 Zermeena M-Ashiq 13503-0601125-3 But Pul House wife
3 Sunaina Abdul Razaq 13503-0864541-1 But Pul Single
4 Fermeena 13503-1151738-4 But Pul Single
5 Bushra M-Husain But Pul Single
6 Ambreen BadarZaman 13503-7954405 But Pul Single
7 Rashim Jan BadarZaman 13508-092172-4 But Pul House wife
8 Sidra M-Rafique 13507-034791-6 But Pul Single
9 Perveen Banaras 13505-742870-5 But Pul House wife
10 Nabeela M-Ashiq 13503-2860137-4 But Pul House wife
11 Rashimaan Laal Muhammad 12937153691 But Pul House wife
12 Shameem Abid 13503-911193-9 But Pul House wife
13 Nasreen M Shafique 13503-5629190-4 But Pul House wife
14 Nargas M-Niaz 13503-9778126-7 But Pul House wife
15 Asmat M-Aslam 13503-0560913-0 But Pul House wife
16 Kalsoom Sadaqat 71202-8174113-9 But Pul House wife
17 Perveen M-Nawaz 13503-699378-9 But Pul House wife
18 Maryam Bibi Huq nawaz 13503-5056688-6 But Pul House wife
19 Shazia Ziaullah 71202-9910328-9 But Pul Single
20 Gul Naz Jehaghir 13503-5669314-2 But Pul Single
21 Shameem Abdul Hai 13401-0351734-8 But Pul House wife
22 Kalsoom M-Aslam 13503-1374630-4 But Pul Single
23 Feroza Imtiaz 71202-5227406-7 But Pul Single
24 yasmeen M-miskeen 13503-0597032-6 But Pul House wife
25 Gul jan Sadiq 13401-2370488-5 But Pul House wife
26 Nadia Khalid 13503-0507676-6 But Pul Single
27 Yasmeen M-yousaf 13503-757095-4 But Pul Single
28 Sumera M-yousaf But Pul Single
29 Sher Bano Laal Muhammad 12985607921 But Pul Single
30 Sadia Ihsan 12910003361 But Pul House wife
31 Qafia Taj muhammad 12975991231 But Pul House wife
32 zarena M-Zubair 13503-0538759-8 But Pul House wife
33 Nageena M-yousaf 13503-5542628-5 But Pul
18

19
Improving Poor Urban Living ConditionsThrough
Promoting Cultural Industries in Mansehra City
LITERACY AND CRAFT SURVEY
SECTION 1: PARTICIPANT’S PERSONAL INFORMATION
1.1 Name of Participant: d/w of:
1.2 Age of Participant: N.I.C. No.:
1.3 Address:
1.4 Mobile/Landline No.: /
1.5 Status: Single Married Widow
Working Woman HouseWife
1.6 Number of Children:
1.7 Housing: Mud Stone Concrete
Other, Specify:
SECTION 2: PARTICIPANT’S EDUCATION/SKILLS/WORK EXPERIENCE
2.1 Literacy Level: Basic Literary Skills* None, Reasons for None:
2.2 Skill(s) of Participant:
Annexure X
Literacy And Craft Survey
Grades 5-8 No school in the area Norms and values
Grades 9-12 Poverty Unpaid workload at home
Graduation/ Masters Not interested Any other
*Basic Literacy Skills: Reading the Holy Quran, Reading the Urdu/English alphabet, Counting/
Minimum competence in using numbers, Read a newspaper in any language, Write a letter
2.3 Is the Participant engaged in an income generating venture: Yes No
i. Nature of venture: ii. Level of income:
2.4 Any previous courses/apprenticeships attended:
i. Apprenticeship:
ii. Courses :
2.5 Work experience outside the house:
Yes No
Private Business Working in an organization
Nature of work:
Designation:
Heritage Foundation E-6, Fourth Gizri Street, DHA, Phase 4, Karachi, Voice: (92 21) 35834215 Fax: (92 21)35863474,
info@heritagefoundationpak.org; www.heritagefoundationpak.org,
UN Recognition Aware 2002 for promotion of culture and peace.