Pearlsydiam - Geneva Time Exhibition

MyRIAD
STAND K18
www.myriad.ch
Discover a world of Magic
Celebrating its 150th birthday in 2012, the Swiss company CYMA has just launched the
Myriad, on the 9th September 2010.
This incredible new range of products illustrates
perfectly the company’s reputation as an innovative
specialist in developing awesome timepieces.
E-Watch Suisse, worldwide distributor of CYMA
Switzerland products, offer us a perfect blend
of technological prowess and unique creativity,
combined with an unmatched knowledge of Swiss
watchmaking traditions.
CYMA’s history reveals some stunning statistics, as
the brand has been selling more than 40 million
watches worldwide since it opened for business
in 1862 and swiftly experienced a dazzling
growth, becoming around the thirties the biggest
watchmaker of precision timepieces in Europe.
A perfect combination of creative and innovative
skills is the bedrock on which CYMA has developed
its reputation, the unique Swiss watchmaking
tradition enhancing enchanting products.
Myriad is a technological delight which will
undoubtedly appeal to many in the public eye.
The current CYMA collections and new Myriad
collection will keep on impressing those who have
78 - GENEVA TIME EXHIBITION 2011
a fervent admiration of beautiful timepieces, with
quality and style resonating back through the
company history.
Conversely, CYMA can be described as timeless,
presenting classic designs and workmanship that
have rendered some watches as family heirlooms,
passed from one generation to the next in a way
which reflects the strong links the company forges
with so many of its customers.
The luxury of these stunning creations comes
from the knowledge of the watchmakers, the
technological development, the quality of the
components and the design of the timepieces.
Loving these watches means recognizing a shared
vision which celebrates tradition, service, quality
and exceptional care surrounding every watch
at every step of manufacture before it leaves the
workshops.
As CYMA celebrates its 150th birthday, it also
celebrates the integrity and quality that has made
the company such a success.