MAY 2015

SACHIN MASTERS THE
ART OF MAKING A BMW
AT BMW PLANT CHENNAI
I
ndian cricket icon Sachin Tendulkar sported cricket bat for 24 years wielded
a spanner tightening the nuts and bolts of a BMW engine at a car plant in
Chennai. Passionate for BMW, Tendulkar who has been driving the German car
for years marked the occasion by assembling a BMW 5 series using parts from the
Indian auto component suppliers.
Sachin tendulkar
"As a child I always dreamt of owning and driving a BMW car, I am an avid BMW
enthusiast and have been driving BMW cars since a very long time. But the
experience of making a BMW with my own hands was unique
and unforgettable,” said the legendary cricketer.”
Celebrating the ‘Make in India’ initiative, BMW has further
strengthened its commitment to the Indian market by increasing
the level of localisation at BMW Plant Chennai upto 50 per cent.
TEST DRIVE
UPDATES
MARUTI SUZUKI TO PARTNER WITH
PUNJAB GOVERNMENT
In a first partnership of its kind, car
market leader Maruti Suzuki India
Limited (MSIL) will team up with
Government of Punjab to manage and
run 32 Driving Training Institutes in
the State. The institutes will offer high
quality driving training, using driving
simulators, class room instruction and
practical training. Once fully operational,
the Driving Training Institutes will be
able to train around 10,000 learners
in first phase including women, youth
and the underprivileged, annually. This
driving training initiative would also
help in enhancing employability of
youth in Punjab. MSIL will undertake
management of the Driving Training
Institutes.
HYUNDAI ACHIEVES HIGHEST-EVER
DOMESTIC SALES
Hyundai Motor India Ltd (HMIL)
registered the domestic sales of 39,525
units and exports of 10,215 units with
cumulative sales of 49,740 units for
the month of March 2015. Hyundai
achieved its highest-ever single month
sales of 39,525 units with highestever
financial Year sales of 4,20,668
units. The market share of 16.3% was
highest-ever with strong performance
of successful launch of new models
like Elite, i20 Active, Xcent & Verna and
lead by strong marketing initiatives to
engage rural markets and repeat buyers.
AUDI INDIA INTRODUCES LIMITED
EDITION AUDI R8 LMX
Audi, the German luxury car
manufacturer launched limited edition
Audi R8 LMX. The most powerful Audi
ever, the Audi R8 LMX produces 570 hp
(419 kW) of power, the compact, seven
speed S tronic® transfers the power to
the quattro permanent all wheel drive
system. The fastest Audi R8 ever, it
sprints from 0 to 100 km/h in just 3.4
seconds and achieves a top speed of
320 km/h. The Laser high beam lighting
increases range and safety, offering
illumination range upto 500 metres.
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