Annual Report & Accounts 1999 - Anglo Irish Bank

4
Group Profile
Background
Anglo Irish Bank Corporation plc is an integrated banking group with an asset base of IR£6.2
billion, supported by capital resources in excess of IR£550 million.The Bank was incorporated
in 1964, became a public company in 1971 and in the last ten years gross assets have increased
by a multiple of twenty.
While the growth has largely been achieved organically, the Bank has pursued a strategy of
acquiring businesses which are similar from a risk perspective and also complementary to
existing activities.
All of these acquisitions have been fully assimilated into the group structure generating valuable
new business and making a meaningful contribution to profit.
The Bank’s ability to continue its significant level of organic growth is further enhanced by the
wider range of banking services now available within the group.
The Anglo Approach: Experience the Difference
Ongoing and supportive relationships with clients are the foundations of the group’s business
strategy. Critical to this, and of paramount importance to all Anglo Irish Bank employees, is
quality customer service.
The Bank has developed a strong position in its market as a provider of superior quality
service.Whether dealing with a loan request or a deposit transaction, the emphasis is always
on providing the customer with the service or product they require in the most efficient and
effective manner.
The Bank’s management continues to invest considerable time and resources by instilling a
superior customer service ethos throughout the group.The quality of service provided is a key
competitive advantage, which enables the Bank to compete without reliance on price alone.
The Bank will continue to use its superior customer service to differentiate itself in the
increasingly crowded marketplace for financial services.
Business Profile
The Bank has two principal business activities:
Lending
Treasury
Lending
Anglo Irish Bank’s Banking Division helps progressive and established businesses to continue
their growth and expansion. Customised solutions are devised for all aspects of a company’s
financial needs.
The broad range of credit-related products available includes loans, guarantees, trade credit