16<strong>Creating</strong> a <strong>Mentoring</strong> <strong>Programme</strong> <strong>for</strong> <strong>Sport</strong>3Your decision to set up a mentoring programme willno doubt stem from the belief that a need exists.Be<strong>for</strong>e you begin, you will need to verify if this isactually the case. The first part of programme designis to ask the questions: ‘What evidence exists tosupport the creation of a mentoring programme?’and ‘Is mentoring the answer?’It may help to narrow down the possible optionsregarding the service you wish to offer by answeringthe following questions be<strong>for</strong>e going further:• What geographical area is to be covered by theprogramme (local, regional, national)?• What type of <strong>coach</strong> support services do youintend to offer (<strong>coach</strong> education, training,supported practice, focused mentoring, howoften, <strong>for</strong> how long)?• Who is your target audience that would benefitfrom this?• What support exists <strong>for</strong> the implementation ofa mentoring programme from within yourorganisation, including resources available (bothfinancial and human)?Estimating demandIf you haven’t already, take a look at the initialquestions posed within the introduction (page 6).Once you have considered these and answered thebasic questions above, it is time to get out into your<strong>coach</strong>ing community to investigate their needs. Youare looking not only <strong>for</strong> the challenges and problemsfacing <strong>coach</strong>es, but also the existing support/servicesavailable to them. These may be provided nationallyor on a more localised level, through governingbodies of sport, CSPs, charitable organisations,educational institutions etc.By comparing their needs with the services currentlybeing provided, you will be able to determine thegap in provision that your programme could/shouldaddress. This needs assessment will give you the ‘bigpicture’ of what is happening in your <strong>coach</strong>ingcommunity and help focus the role you and yourorganisation might play. You may actually find thatgood support systems already exist and what ismissing is the connection between those in need(the <strong>coach</strong>es) and those who provide the service!ConsultingIn your assessment of need, you should include inputfrom as much of the <strong>coach</strong>ing community andsurrounding infrastructure as possible, includingathletes, <strong>coach</strong>es, clubs, committee members, andcurrent and prospective mentors, along with otherspecific agencies (eg disability groups, volunteerorganisations and governing bodies of sport).Thisconsultation process may take the <strong>for</strong>m ofquestionnaires, interviews and/or focus groups.Below are some example questions you could askvia one of these methods.• What do you believe mentoring to be?• If we were to develop and implement a <strong>for</strong>malmentoring programme, how do you believe youwould benefit?• What do you think the impact of mentoringcan be?• Would you participate as a mentee?• Are you available to be a mentor?• What specific knowledge, skills and abilitieswould you look <strong>for</strong> in a mentor and/or mentee?• Do you already have access to mentors? If so,please describe how this mentoring programmeworks and any benefits you get frombeing involved.• What kinds of activities would you like to see aspart of a mentoring programme?• Do you utilise other career developmentactivities provided (eg workshops)? If so, pleasedescribe what these are and how you havebenefited from them.It is important to be clear about the nature of theservice you would like to offer, and conducting aconsultation event with those who will access theservice is a great way to do this. It will help yourefine the outcomes you wish to achieve, along withthe specific needs and characteristics of the targetgroup you will work with.Feasibility assessmentUsing the responses you receive from yourconsultation exercise, you can begin to undertake afeasibility assessment. Some prompt questions tohelp you determine the feasibility of the programmeare provided below.What type of support do your <strong>coach</strong>eswant/need?What barriers exist to the programme and howdo you intend to overcome them?Does anyone in your area provide asimilar service?How will you attract mentors and mentees?Do you have the capability and capacity to deliverthe service your <strong>coach</strong>es require?What do you expect the demand <strong>for</strong> your serviceto be (eg number of <strong>coach</strong>es using theprogramme per year)?What will the service cost you and yourmentors/mentees?What are your timescales <strong>for</strong> this project?
<strong>Creating</strong> a <strong>Mentoring</strong> <strong>Programme</strong> <strong>for</strong> <strong>Sport</strong>17If your feasibility assessment is favourable, the nextstep is to develop a business plan. This will help youmanage and oversee the programme’s activities andoutcomes. It can also help to provide a basis <strong>for</strong>securing funding.Example contents of a business planA business plan should include the findings of thefeasibility assessment, a project plan/timeline with keymilestones, and the programme description, alongwith the following:• executive summary• goal(s) of the mentoring programme(aims and objectives)• success factors and desired outcomes• target population• duration of the programme• benefits to mentors and mentees• benefits to the organisation (eg increasedmorale, transfer of knowledge)• how the organisation plans to market theprogramme and recruit mentors and mentees• budgets, including staffing costs (incomeand expenditure)• mentee/mentor matching process• outline of the orientation session• types of materials provided to mentors,mentees and supervisors• potential mentoring and career developmentactivities (eg training)• management structure (staff requirements anddecision making)• process <strong>for</strong> monitoring and evaluating thementoring process.Planning <strong>for</strong> successOne of the major reasons <strong>for</strong> programme failure islack of preparation. Do not neglect the planningprocess because you want to get the project up andrunning in the shortest time possible. Experiencetells us that setting up a mentoring programme israrely a quick process, and the success of aprogramme relies on the time spent on preparation.By identifying who owns the plan, it will be evidentwho will be held accountable and who is in place tomake the vital decisions at each stage of theprogramme’s development. It is also extremelyimportant to identify whose support is required <strong>for</strong>the programme to proceed. Without their support,it may never go beyond the planning stage. Use thisexercise to identify and record the names of allthose relevant to the design and delivery of the plan– who needs to be involved and <strong>for</strong> what reason.Who initiated the plan? (Idea generator)Who is the project sponsor?(This person will often bethe budget holder anddecision maker.)Who owns the design anddelivery of the plan? (This isoften the operational team thatwill manage implementation.)Who needs to be influenced ifthe plan is to be successful?(Consider your executivemanagement team.)Which stakeholders need tounderstand their partin/contribution to the delivery ofthe plan? (These may be bothinternal and external people.)Road map planning(Budget holder)(Project/programmecoordinator)(Executivemanagementteam)(External trainingproviders,mentors etc)<strong>Creating</strong> a road map <strong>for</strong> your mentoring programmecan act as a framework <strong>for</strong> delivery, evaluation andfuture improvement. This road map will set thedirection but can and should be modified ascircumstances change and experiences dictate.This approach to planning uses a systematic processto describe the sequence of events that starts withyour need and leads to the achievement of yourprogramme outcomes. A simple example of thisprocess is depicted below.3NeedResources/inputsActivitiesOutputsIntermediateoutcomes(1–5 years)Impact/long-termoutcomesThe problem(s)yourprogrammewill address<strong>Programme</strong>ingredients, suchas funds, staff,volunteers,partnersSpecificactivities andservicesthe programmewill provideSpecificevidence ofservicesprovided(numbers)Positivechanges thatwill take placeas a result ofservicesLasting andsignificantresults of yourprogramme overthe long term