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EBS EXECUTIVE EDUCATION 11EBS launches new MBA ProgrammeInternational Atmosphere: The first MBA class at EBS.The Master of Business Administration(MBA) opens up exciting career perspectives,in particular in booming markets.On 22 September the European BusinessSchool (EBS) launched its new FIBAA accreditedMBA programme that focusesspecifically on the peculiarities and therapid economic developments in the socalledBRIC countries (Brazil, Russia, India,and China). Kisha Krishna from Singaporeexplains why she chose EBS “This specialisedprogramme differentiates EBS fromother programmes, I find it particularly interesting”.The 28 year-old also appreciatesbeing able to complete the programme in18 months “I find several of the MBAscurrently offered too short to acquire thesound business knowledge, the practicalexperience and the adequate language skillsneeded to compete in today’s global marketplace”,she says.The EBS MBA programmeoffers all ofthis. The ten participants,the oldest is28 years old, havearound three-and-ahalfyears work experience,an averageGMAT score of 630points and come fromGermany, Turkey, theUSA, Russia, andIndia. 70 per cent ofthe programme’s participantsare from abroad,such as KartikTagare from India, who at 23 years of age isthe youngest student.“We are very satisfied with the internationalmix of students and how well receivedthe programme is abroad, though, naturally,we would have preferred to start witha larger group ”, explains Dr. Ulrich Winkler,Executive Vice Dean Education at EBS.According to Winkler, the university consciouslydecided to enter the highly competitivemarket with its high quality product.With 50 per cent of its professors comingfrom abroad, EBS faculty, too, is internationallywell-placed.The EBS’ programme profile is very appealing.It includes a six-month stay abroad ata renowned partner university in one of theBRIC countries and a Global CompanyProject: Under the supervision of an EBS’professor students undertake a businessproject lasting several months dealingINFOTop partners in IndiaWith an average of eight percent economicgrowth over the last five yearsand a stronger growing Rupie, India’sgross national product crossed the1 trillion dollar threshold for the firsttime in March 2008.The most heavilypopulated democracy in the world isone of the large booming regions thatare set to substantially increase theirshare in world trade.On the Indian subcontinent EBS is collaboratingwith six top business schools,in the MBA programme with the renownedIndian Institute of Managementin Ahmedabad (IIMA). Founded in 1961,the IIMA belongs to the leading institutionsin Asia. Since its foundation, theinstitute’s teaching has been influencedby the cooperation with Harvard BusinessSchool.The IIMA is the only EQUISaccreditedbusiness school in India.with a specific problem from internationallywell-known organisations.EBS’ reputation and the international orientationof the MBA programme have convincedMarc Faber. The marketing expert,who later plans to set up his own business,will be spending his module abroad inCosta Rica – not least of all to perfect hisSpanish language skills.Contact: Christiane.Hollaender@ebs.eduq www.ebs.edu/mbaProfessionals study Asian markets in situHow to successfully manage innovation projects, how to identifyand implement your employees’ potential, how to establish newproducts, services and new business areas – this is what the participantsin the part-time second degree programme “Executive Masterin Business Innovation (EMBI)” learn. While the third cohort wasgetting up to speed during its six-day mandatory stay abroad inThailand and India, participants in the fourth EMBI cohort wereon their marks for the programme start at EBS mid-September.For several years now, the Strascheg Institute for Innovation andEntrepreneurship (SIIE) has fostered international partnershipswith higher education institutes in Asia including ThammasatUniversity in Bangkok and the S.P. Jain Institute of Managementand Research in Mumbai, India.Students in the fourth EMBI cohort will also complete aso-called Global Study Module in the metropolitan cities ofMumbai or Bangkok, where the programme includes companyvisits, meetings with Master’s students, theoretical courses and afaculty dinner.Contact: Birgitt.Simon@ebs.eduATERIALS +++ CUSTOMIZED:STRATEGIC MARKETING MANAGEMENT+++TOP ALUMNI NETWORK++