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4 TEACHING & RESEARCHCareer paths for Innovation ManagersThe new edition <strong>of</strong> the magazine “InnovationManager”edited by the FAZ-Instituteand the two EBS’ pr<strong>of</strong>essors Ronald Gleichund Peter Russo was published mid-September.This edition focuses on the topic “Climateand Energy” - the recurrent theme inthe four sections “Strategy and Methods”,“Technology and Products”, “Processes andOrganization”, and “Communication andCulture”. Organizations from different sectorsand <strong>of</strong> varying size and structure vividlydescribe how they successfully come toterms with the challenge posed by the climatechange. Dr. Annette Schavan, the FederalMinister <strong>of</strong> Education, presents hercomments in a column on the subject <strong>of</strong>“The key to success – Innovation policy muststrengthen services and sustainability”.An addition to this issue <strong>of</strong> “InnovationManager” is the feature “Innovation andCareer”, where the editors focus on the qualificationpr<strong>of</strong>ile and the developmentprospects <strong>of</strong> tomorrow’s Innovation Man-ager, at the same time exploring the relevantacademic environment.Contact: Nina.Schniering@<strong>ebs</strong>-siie.deServices at the focus <strong>of</strong> the GermanGovernment’s High-Tech StrategyAlthough the majority <strong>of</strong> the workforce inGermany has long been employed in theservice sector, no scientific discipline dealingwith services exists to date. This is possiblydue to change. A taskforce involved inthe German Government’s High-TechStrategy programme is to evaluate the establishment<strong>of</strong> a potential scientific discipline“Services Science”. Following an invitationfrom Martin Jetter, Chairman <strong>of</strong> theBoard <strong>of</strong> IBM Germany, leading businessorganizations and renowned research institutessuch as the Fraunh<strong>of</strong>er Institute forIndustrial Engineering (IAO) and the KarlsruherService Research Institute (KSRI)will take part in the expert panel. EBS will berepresented on the panel, too, by Dr.Matthias Gouthier from the Chair <strong>of</strong> ServicesMarketing.The taskforce is embedded in the new federaladvisory council “Research UnionEconomy - Science”. The Federal Ministerfor Education and Research, Dr. AnnetteSchavan, has convened leading experts fromscience and economy to the new advisorycouncil to discuss strategies to strengthenthe high tech location Germany. The primaryfocus <strong>of</strong> the Research Union will bethe on implementation <strong>of</strong> the High-Techstrategy <strong>of</strong> the German Government.(<strong>www</strong>.hightechstrategie.de), in which servicesis one <strong>of</strong> the 17 cutting-edge fields. Inthe mid-term, the services sector shouldreach the same excellence level across Germanyas the production sector. At the heart<strong>of</strong> the High-Tech funding for this sector isthe programme “Innovations With Services”that will be financed by a total <strong>of</strong> 70million Euros to the year 2009. The firstmeeting <strong>of</strong> the taskforce “Service Science”took place at the RESER Conference, theinternational conference <strong>of</strong> the EuropeanAssociation for Research on Services(RESER) in Stuttgart on 25 September.Contact: Matthias.Gouthier@<strong>ebs</strong>.<strong>edu</strong>Chairs for BusinessInformation Systemspool their strengthsInformation technology (IT) and informationsystems (IS) have become the indispensable“digital nervous system” <strong>of</strong> themodern global economy. The use <strong>of</strong> integratedinformation systems is a crucialsuccess factor for business organizations.Only through linking corporate strategywith business processes and IT/IS willorganizations be able to fully exploit theirpotential and strengthen their competitiveness.Consequently, since January 2008 the twobusiness information chairs at EuropeanBusiness School (EBS) have been mergedinto the Institute <strong>of</strong> Research on InformationSystems (IRIS). At IRIS, scientistsfocus on the analysis and on the developmentand improvement <strong>of</strong> models andmethods for the design and effectiveimplementation <strong>of</strong> information systems.Research projects are undertaken in sixcompetence centres (CC) covering diversecore topics: Strategic IT <strong>Management</strong>,Supplier & Customer Relationship <strong>Management</strong>,Knowledge-oriented BusinessPerformance Improvement, EnterpriseSystems, Electronic Business and ProjectPortfolio <strong>Management</strong>, and InformationSystems.IRIS <strong>of</strong>fers not only specialisations withinthe EBS’ Bachelor’s and Master’s programmes,but also dual degree programmesfocussing on business informationsystems as well as executive <strong>edu</strong>cationprogrammes in the fields <strong>of</strong> IT/IS management,knowledge management und innovationmanagement.Contact: Philipp.Hoellermann@<strong>ebs</strong>.<strong>edu</strong>q <strong>www</strong>.<strong>ebs</strong>.<strong>edu</strong>/iris+++ RIGOROUS QUALITY MANAGEMENT IN RESEARCH +++ CAMPUS DAYS FOR SCHOOL C


TEACHING & RESEARCH5EBS’ doctoral studentbecomes a Fellow atINSEADProud tradition: Siena <strong>of</strong>fers the right ambience for prospective bankers.Siena – the Meccafor finance expertsBankers have been at home here for centuries: in Siena, wherethe oldest existing bank in the world can be found. EBS has nowentered into a partnership with the University <strong>of</strong> Siena.To discuss his doctoral thesis on the topic <strong>of</strong>“Cooperation between managers and externalservice suppliers” with leading internationalresearchers, Roland Harste, doctoralstudent at EBS, made his way to INSEADFontainebleau, the leading business school inFrance.Harste is taking part in the FellowshipProgram <strong>of</strong>fered by the consulting companyMcKinsey & Company and has been granteda leave <strong>of</strong> absence to pursue his doctorate.“Particularly interesting at INSEAD are thediscussions with top-ranked scientists”, saysHarste. “I have met with reflective, criticalpersons who with their past experience andview <strong>of</strong> life were inspirational.”Contact: roland_harste@mckinsey.comTuscany is a dream destination for manyGermans. In Tuscany you can live well –and study well. The Università degli Studidi Siena was founded as early as 1240 andis, today, an integral part <strong>of</strong> Siena, the citydesigned as a work <strong>of</strong> art. The university’sinstitutes with a total <strong>of</strong> 20,000 studentsand the historic city centre blend togetherto become one – the entire town is Siena’scampus. European Business School (EBS)has just very recently signed a cooperationagreement with the business administrationfaculty, and the new partnership <strong>of</strong>ferscourses at Bachelor’s and Master’s level .Not only is the faculty the oldest in thecountry, it is also one <strong>of</strong> the best addressesfor prospective bankers and finance experts:In European league tables the University<strong>of</strong> Siena is ranked 2nd in businessadministration throughout Italy. “Traditionallylectures in Siena focus on bankingand finance”, explains Axel Schumacher,Associate Dean International Relations atEBS. This also has a historical backgroundsince Siena is home to the Banca Monte deiPaschi di Siena, the oldest existing bank inthe world, whose more than 20,000 employeeshave, to date, not yet been exposedto merger fever. Incidentally, the students<strong>of</strong> business administration reside behinddevout walls <strong>of</strong> what was once theMonastery <strong>of</strong> San Francesco.Contact: Axel.Schumacher@<strong>ebs</strong>.<strong>edu</strong>Now top in Tennessee,tooSince the Fall semester 2008 the VanderbiltUniversity in Nashville belongs to the network<strong>of</strong> EBS’ partner universities. In future,Master students will be able spend their semesterabroad at the Owen Graduate School<strong>of</strong> <strong>Management</strong>. The private university withten faculties and 11,800 students is proud <strong>of</strong>one <strong>of</strong> the most attractive campuses in theUSA. The university grounds are laid outlike a botanical garden, and the campus <strong>of</strong>fers519 MBA, Executive MBA and PhD studentsfrom 40 countries an ideal study andresearch environment.Contact: Axel.Schumacher@<strong>ebs</strong>.<strong>edu</strong>New AdjunctPr<strong>of</strong>essorEBS is continually extending itsnetwork in international researchand has made a furtherstep in this direction with the appointment<strong>of</strong> Pr<strong>of</strong>essor KatrinTalke from the Technical University in Delft,Department Product Innovation <strong>Management</strong>in the faculty <strong>of</strong> Industrial DesignPr<strong>of</strong>essorKatrin TalkeEngineering, as Adjunct ResearchPr<strong>of</strong>essor for CorporateEntrepreneurship. Talke graduatedin economics from the FreeUniversity Berlin and completedher doctorate at the TechnicalUniversity Berlin. She went on togain her postdoctoral qualification(habilitation) at the Karl-Franzens University Graz in May 2008.Talke’s major research areas are innovationmanagement and marketing, the introductionand commercialisation <strong>of</strong> new products,and the influence <strong>of</strong> product designon company performance. In research projectsshe cooperates with international researcherssuch as Pr<strong>of</strong>essor Erik Jan Hultink(TU Delft), Sören Salomo (DTU Copenhagen),and Gina O’Connor (RPI Troy) undAbbie Griffin (University <strong>of</strong> Utah). Beforeembarking on an academic career, Talkeworked as a management consultant forAndersen Consulting and as Assistant to theCEO <strong>of</strong> Mitsubishi Motors.ILDREN +++ 155 PARTNER UNIVERSITIES +++ INTERNATIONAL ADJUNCT PROFESSORS +++


CAMPUS LIFE7eX<strong>ebs</strong> recognizesFellows and scholarshiprecipientsMid-September, eX<strong>ebs</strong>, the association <strong>of</strong>Alumni and Supporters <strong>of</strong> EBS, recognizedthis year’s sponsored students (Fellows <strong>of</strong>2007 and 2008) and all Schöning/Greenhillscholarship recipients. During an academicceremony in the Kiep-Center, 63 Fellowsand scholarship recipients were presentedwith scholarship awards from the eX<strong>ebs</strong>Fellowship, among them the former studentrepresentative Gabor Neye (photoabove, left to right Neye and Martin Hess,eX<strong>ebs</strong> Chairman).On behalf <strong>of</strong> all scholarship recipients, YasminKumi (photo below) thanked the EBSAlumni Association for its generous support.Since its foundation in 1980, eX<strong>ebs</strong> hasinvested large amounts <strong>of</strong> its membershipfees and donations in supporting EBS. The“eX<strong>ebs</strong> Fellowship” provides not onlyfinancial support to students but also practicalsupport <strong>of</strong>fered in seminars on personaldevelopment. The recipients <strong>of</strong> theSchöning/Greenhill Scholarships are foreignexchange students who receive amonthly allowance towards their livingexpenses.Dressed for the times:The musical evening marking the start <strong>of</strong> the castle campaignfor the restoration <strong>of</strong> the castle tower and other buildings in the grounds<strong>of</strong> Schloss Reichartshausen saw several guests arrive in historical costume.“Brighter Outlook”Castle campaign <strong>of</strong>f to a successful startThe castle Schloss Reichartshausen with itstower ruin is the landmark <strong>of</strong> EuropeanBusiness School (EBS) Wiesbaden/Rheingau.The heritage-protected buildings are,however, exacting their toll. “We need toshepherd the historic ensemble into a safe futureand ensure it is preserved for posterity”,explains Christine Riegler, Manager Academic& Cultural Events at EBS. Under themotto “Brighter Outlook” the EBS haslaunched its own campaign to enhance theidentity <strong>of</strong> the Schloss and preserve it as aheritage building in the Rheingau. “Fundsfrom the campaign will be used to carry outrestoration work in and around the castle”adds project manager Riegler. “BrighterOutlook” is sch<strong>edu</strong>led to run for threeyears until 2011, the year when EBS celebratesits 40 th birthday.The campaign kicked <strong>of</strong>f with a “CastleMusic Night”. Around 300 guests werewelcomed to the castle grounds, amongthem local politicians, a host <strong>of</strong> students, allthe participants in the MBA Health Care<strong>Management</strong> programme, not to mentionstaff and friends <strong>of</strong> EBS. Mixing in with thevisitors were also such prominent guests asEBS’ honorary president Dr. Walther LeislerKiep, CDU politician and former Economicsand Finance Minister <strong>of</strong> Lower Saxony,who obviously enjoyed the hustle and bustleon and around the EBS Rheingau campus.Where otherwise students and pr<strong>of</strong>essorsexplore the world <strong>of</strong> business, the campuson this evening belonged to the world <strong>of</strong> musiciansand storytellers. EBS’ students wereplaying in the music marquee, and othersdressed in historical costumes were strollingcourtly through the grounds, to the apparentpleasure <strong>of</strong> the visitors. Dr. Marcus Kreikebaumfrom the EBS’ Institute for BusinessEthics took interested guests on a knowledgeabletour <strong>of</strong> Schloss Reichartshausen’sanimal and plant life, introducing themamong others to the “Greater Mouse-EaredBat”, the largest European species <strong>of</strong> bat,and the impressive 180 year old heritageprotectedginkgo tree in front <strong>of</strong> the mainbuilding. The ginkgo tree is reputedly theworld’s oldest living fossil. The eveningculminated in a firework display to the accompaniment<strong>of</strong> Handel’s Fireworks Music.Contact: Christine.Riegler@<strong>ebs</strong>.<strong>edu</strong>q <strong>www</strong>.<strong>ebs</strong>.<strong>edu</strong>/besteaussichtenOF THEIR YEAR +++ EXEBS – NO. 1 BUSINESS ALUMNI ORGANISATION IN GERMANY +++


8 EBS EXECUTIVE EDUCATIONKnow-how for quantitativeinvestment analysisThere is no waning <strong>of</strong> interest in financial products amonginvestors. Regardless <strong>of</strong> whether stock prices rise or fall, the turnoveron the German stock markets is growing year on year, and thenumber and complexity <strong>of</strong> tradeable securities on the stock marketsis continuously increasing.Proper handling <strong>of</strong> financial products requirespr<strong>of</strong>essional know-how that in times<strong>of</strong> high volatility requires more than just thedetached understanding <strong>of</strong> individual financialinstruments. Simple rules <strong>of</strong> thumbare inadequate. Investors are demanding activerisk management that takes into accountthe interaction <strong>of</strong> the traded financialinstruments, identifies diversification opportunitiesand limits risks <strong>of</strong> loss. Pr<strong>of</strong>essionalinvestment advisors but also portfolioand fund managers require this stockmarket expertise in order to be able to providequalified, comprehensive and clientorientedadvice, and to manage assets.This is where the new compact course“Quantitative Investment Analysis”steps in.What is exceptional about this 11-day compactcourse is that it combines consolidatedtheory with rigorous practical application.The theoretical foundations are taught in apractice-relevant context using an application-drivenapproach. The focus <strong>of</strong> thecompact course is on real-life case studiesfrom the financial world, so that the participantslearn how to immediately apply thisknowledge. Together with experts courseparticipants have the opportunity to reviewcomplex contents and strategies, such asportfolio allocation, risk analysis and stresstesting. At the same time, they learn how touse “Micros<strong>of</strong>t Excel” to apply the theoriesso that they are able to better visualizeand gain a deeper understanding <strong>of</strong> theirmethodological skills and the interaction <strong>of</strong>the financial instruments within the portfoliocontext.The compact course comprises two parts:The first part concentrates on the fundamentaltools such as Excel and Visual Basicfor Applications (VBA) and their applicationin modern portfolio theory. The specialisationpart <strong>of</strong> the course deals with issuessuch as securities management, riskand bond management, and takes place incooperation with the Deutsche Börse AGat the new stock exchange in Frankfurt.Successful participants are awarded theuniversity certificate “Quantitative InvestmentAnalyst (EBS/DBG)”.Contact: Rolf.Tilmes@<strong>ebs</strong>.<strong>edu</strong>q <strong>www</strong>.<strong>ebs</strong>-pfi.deThe Bundesrat (upper house in the GermanParliament) is currently debating onreforms <strong>of</strong> the German inheritance tax lawthat are expected to be radical. The PFIPrivate Finance Institute at EBS is <strong>of</strong>feringa one-day intensive seminar on thechanges to inheritance tax, which will beSMI receives IBM grantIBM has awarded its research prize, the IBMShared University Research (SUR) Grant thatinvites submissions <strong>of</strong> proposals from acrossthe globe, to the Supply <strong>Management</strong> Institute(SMI) at European Business School (EBS).Matthias Hartmann (right) Managing DirectorIBM Germany and Dieter Münk (left)Vice-President IBM presented the award worth100,000 Euros during this year’s EBS Symposiumto Pr<strong>of</strong>essor Stefan Walter (centre). TheIBM SUR Grant will promote and support aresearch project on document logistics.Contact: Walter@supplyinstitute.orgTOP NEWS: Update on inheritance tax reformheld at the EBS Executive Education Centeron Friday, 21 November 2008. Thespeaker will be tax accountant KlausMichalowski, CFP. For further informationplease call 06723-88880.Contact: Rolf.Tilmes@<strong>ebs</strong>.<strong>edu</strong>Programme forpurchasing managersin new designThis autumn the certified programme“Certified Purchasing Manager” (CPM)will be <strong>of</strong>fered for the last time. The programmehas undergone a redesign by theISM (Institute for Supply <strong>Management</strong>),and starting in 2009 will be replaced by theCPSM (Certified Pr<strong>of</strong>essional in Supply<strong>Management</strong>). The ISM, resident in theUSA, is the major supply managementcertifying association in the world. Thenew admission criteria for the newly designedCPSM programme include three yearspr<strong>of</strong>essional experience in supply managementand an academic degree froman accredited higher <strong>edu</strong>cation institute oruniversity. For admission to the CPM,starting now for the last time, five yearspr<strong>of</strong>essional experience in purchasing andsupply management are sufficient.Contact: training@supplyinstitute.orgq <strong>www</strong>.supplyinstitute.org+++ EBS EE GMBH, 100% SUBSIDIARY OF EBS +++ PART-TIME MASTER-PROGRAMME +++ NE


EBS EXECUTIVE EDUCATION9Gaining momentum –new cooperation withLufthansa CargoSince October the Real Estate <strong>Management</strong>Institute (REMI) at EBS is <strong>of</strong>fering a newstudy programme in collaboration withthe Cambridge International Land Institute(CILI): the part-time intensive programmeReal Estate Risk <strong>Management</strong>.The duration <strong>of</strong> the course is 15 days.The identification, analysis and evaluation<strong>of</strong> real estate risks, their monitoring andcontrolling belong to the most importantresponsibilities in real estate companies.The exact assessment <strong>of</strong> risks is <strong>of</strong> crucialimportance for corporate success. Modernanalysis tools assist real estate companies inbetter management <strong>of</strong> risks, in most companies,however, these tools are rarelyHistorical buildings rich in tradition: EBS collaborates with Cambridgein the intensive study programme Real Estate Risk Evaluation.Cooperation between the realestate economists and the CambridgeInternational Land Instituteused, despite enormous investment volume.The intensive programme Real EstateRisk <strong>Management</strong> at EBS equips participantswith the instruments necessary tochange this. Specialist knowledge from theareas <strong>of</strong> econometrics, mathematics or investmentsis not required. Essential foundationsare taught in German, and duringa three-day workshop held at the CambridgeInternational Land Institute (CILI)at Cambridge University course participantshave the opportunity to apply thematerial taught in case studies (in English).Contact: Nicole Koch,koch.<strong>ebs</strong>@rem-institute.orgSetting course on great prospects: Onthe Rheingau campus in September, Dr.Roland Busch, Executive Board MemberFinance and Human Resources atLufthansa Cargo and EBS Dean Pr<strong>of</strong>essorChristopher Jahns ceremoniously signeda cooperation agreement establishing the“Lufthansa Cargo University Program”.The aim <strong>of</strong> the programme is to intensifycollaboration in teaching, research andexecutive <strong>edu</strong>cation. The particular focusis on the development and improvement<strong>of</strong> further and higher <strong>edu</strong>cation opportunitiesin the aviation sector. “Basicallyit’s about joint responsibility for Germanyas a business location”, explains Pr<strong>of</strong>essorJahns. EBS <strong>of</strong>fers the interdisciplinarycompetence in fields that are essential toLH Cargo, namely logistics, innovationmanagement and controlling, is howLH Cargo board member Dr. RolandBusch describes the cooperation. For Pr<strong>of</strong>essorRonald Gleich, Head <strong>of</strong> theStrascheg Institute for Innovation andEntrepreneurship (SIIE), the new programmemarks the beginning <strong>of</strong> a visionarycollaboration. The SIIE aids organizationsin strengthening their innovativeperformance.Contact: Ronald.Gleich@<strong>ebs</strong>.<strong>edu</strong>International real estate evaluationSince the beginning <strong>of</strong> September the RealEstate <strong>Management</strong> Institute (REMI) atEuropean Business School in cooperationwith the German Association <strong>of</strong> RealEstate Investment Valuation (BIIS) is <strong>of</strong>feringthe new intensive programme “InternationalReal Estate Valuation”. The aim<strong>of</strong> both partners is to <strong>of</strong>fer the real estateindustry a further <strong>edu</strong>cation opportunitydesigned for dealing with the new challengeson the market. With cross-borderinvestments having gained in importance,the real estate valuation sector in Germanyis increasingly influenced by internationalmarkets. The acquisition <strong>of</strong> extensiveprivate real estate and commercialproperties, the acquisition and securization<strong>of</strong> non-performing real estate loans byAnglo-American investors, or the effects<strong>of</strong> the US sub prime crisis are leaving theirmark on the German real estate market.Participants who successfully completethe programme gain the qualification“Real Estate Valuator (EBS|BIIS)”. Teachingin the programme is characterisedby the transaction-based real estate concept,taking into account the problems<strong>of</strong> the industry using an interdisciplinaryapproach.Contact: Tino Rocco,rocco.<strong>ebs</strong>@rem-institute.orgAt the Expo Real, the international real estatefair in Munich, the Real Estate <strong>Management</strong> Institutepresented among other things the intensivestudy programme “International RealEstate Valuation” – a red-hot topic.GOTIATION SKILLS IN THREE LANGUAGES +++ IN-HOUSE LANGUAGE PROGRAMMES +++


10 EBS EXECUTIVE EDUCATIONDBS & EBS Executive MBA:Training for theexecutive levelAn important element <strong>of</strong> further <strong>edu</strong>cation is the right environmentwith small classes and excellent lecturers. It’s all about people – this issomething Alexander Göttling is certain <strong>of</strong>.INFOAttractive modulesManaging Finance: This moduleprovides insights into the risks on theinternational financial markets and indoing so has identified the real estatecrisis at an early stage.Managing in a Global Environment:In this module under the direction<strong>of</strong> Pr<strong>of</strong>essor Dominique Demouginparticipants have the opportunityto discuss with Pr<strong>of</strong>essor Kurt Lauk,member <strong>of</strong> the European Parliament,the strengths and weaknesses <strong>of</strong> theEU from an entrepreneur’s perspective.Managing Information: Britishlecturers from Durham BusinessSchool show how managers can putstatistic models to use in their dailybusiness.The Head <strong>of</strong> Human Resource Developmentand Knowledge <strong>Management</strong> at themanagement consultants Horváth & Partnersis one <strong>of</strong> the participants in the DBS &EBS Executive MBA 2008.“I found many <strong>of</strong>the lecturers very impressive. The way theydeliver simple and understandable explanations<strong>of</strong> complex questions and discussthese with us is brilliant”, says Göttling. Thefamily man is fascinated, too, by the composition<strong>of</strong> the group, where each participantbrings in his own pr<strong>of</strong>essional experience.Closeness to practice is another importantfeature <strong>of</strong> the part-time programme<strong>of</strong>fered by European BusinessSchool (EBS), Wiesbaden/Rheingau in collaborationwith Durham Business School(DBS) in UK. EBS, one <strong>of</strong> the Top 5 Germanbusiness schools and DBS, accreditedwith both AMBA and EQUIS accreditation,have joined forces to deliver this programmethat started at the beginning <strong>of</strong>2008 with 36 male and female participants.The programme focuses specifically on thecore needs <strong>of</strong> international executives –strategic thinking, leadership skills andintercultural awareness are the pr<strong>of</strong>essionalskills needed to become an internationalmanager, and they open up prospectsfor top leadership positions. Durham’sSUCCESSFUL AMBA ACCREDITATIONunique “Boardroom Simulation”is an integralpart <strong>of</strong> the programme: As a boardmember, participants present their strategiesfor the further development <strong>of</strong> an internationallyactive company in a simulatedboard meeting. The intensive groupwork on “Living Cases” deals with real-lifemanagement problems.“We <strong>of</strong>fer the right preparation for the nextcareer move”, explains Pr<strong>of</strong>essor RonaldGleich, managing director <strong>of</strong> EBS ExecutiveEducation. The programme is designed forexperienced managers from all industrysectors, for natural scientists and engineers.The Executive MBA is training for the executivelevel, and the investment is worth it!Melanie Kubin appreciates, in particular,that the MBA is delivered by two renownedbusiness schools.“This underlines the programme’sinternational relevance.” Participantsin the programme become part <strong>of</strong> awide-reaching alumni network with 12,000former students spread across 100 countries.“These networks will last for life andare just as valuable as the course content.”,knows Pr<strong>of</strong>essor Gleich.Contact: Astrid.Mandl@<strong>ebs</strong>.<strong>edu</strong>q <strong>www</strong>.<strong>ebs</strong>.<strong>edu</strong>/embaThe DBS & EBS EMBA has been awarded an important hallmark<strong>of</strong> international distinction:accreditation from the UK’s Association<strong>of</strong> MBAs,in short AMBA.The organisation was established in 1967 in London and accreditspostgraduate management <strong>edu</strong>cation programmes to stringent quality standards.In the course<strong>of</strong> the AMBA accreditation process that lasts several months an expert team assesses the quality,internationality and closeness to practice <strong>of</strong> the programmes <strong>of</strong>fered.Additionally,the on-siteassessment involves intensive talks with the faculty,the alumni and the students.Currently,MBAprogrammes at 152 business schools in 69 countries around the world are accredited by AMBA.++25.11.:PAUL KIRCHHOF SPEAKS AT EBS ABOUT MONEY +++COMPACT STUDY PROGRAMME RAW M


EBS EXECUTIVE EDUCATION 11EBS launches new MBA ProgrammeInternational Atmosphere: The first MBA class at EBS.The Master <strong>of</strong> Business Administration(MBA) opens up exciting career perspectives,in particular in booming markets.On 22 September the European BusinessSchool (EBS) launched its new FIBAA accreditedMBA programme that focusesspecifically on the peculiarities and therapid economic developments in the socalledBRIC countries (Brazil, Russia, India,and China). Kisha Krishna from Singaporeexplains why she chose EBS “This specialisedprogramme differentiates EBS fromother programmes, I find it particularly interesting”.The 28 year-old also appreciatesbeing able to complete the programme in18 months “I find several <strong>of</strong> the MBAscurrently <strong>of</strong>fered too short to acquire thesound business knowledge, the practicalexperience and the adequate language skillsneeded to compete in today’s global marketplace”,she says.The EBS MBA programme<strong>of</strong>fers all <strong>of</strong>this. The ten participants,the oldest is28 years old, havearound three-and-ahalfyears work experience,an averageGMAT score <strong>of</strong> 630points and come fromGermany, Turkey, theUSA, Russia, andIndia. 70 per cent <strong>of</strong>the programme’s participantsare from abroad,such as KartikTagare from India, who at 23 years <strong>of</strong> age isthe youngest student.“We are very satisfied with the internationalmix <strong>of</strong> students and how well receivedthe programme is abroad, though, naturally,we would have preferred to start witha larger group ”, explains Dr. Ulrich Winkler,Executive Vice Dean Education at EBS.According to Winkler, the university consciouslydecided to enter the highly competitivemarket with its high quality product.With 50 per cent <strong>of</strong> its pr<strong>of</strong>essors comingfrom abroad, EBS faculty, too, is internationallywell-placed.The EBS’ programme pr<strong>of</strong>ile is very appealing.It includes a six-month stay abroad ata renowned partner university in one <strong>of</strong> theBRIC countries and a Global CompanyProject: Under the supervision <strong>of</strong> an EBS’pr<strong>of</strong>essor students undertake a businessproject lasting several months dealingINFOTop partners in IndiaWith an average <strong>of</strong> eight percent economicgrowth over the last five yearsand a stronger growing Rupie, India’sgross national product crossed the1 trillion dollar threshold for the firsttime in March 2008.The most heavilypopulated democracy in the world isone <strong>of</strong> the large booming regions thatare set to substantially increase theirshare in world trade.On the Indian subcontinent EBS is collaboratingwith six top business schools,in the MBA programme with the renownedIndian Institute <strong>of</strong> <strong>Management</strong>in Ahmedabad (IIMA). Founded in 1961,the IIMA belongs to the leading institutionsin Asia. Since its foundation, theinstitute’s teaching has been influencedby the cooperation with Harvard BusinessSchool.The IIMA is the only EQUISaccreditedbusiness school in India.with a specific problem from internationallywell-known organisations.EBS’ reputation and the international orientation<strong>of</strong> the MBA programme have convincedMarc Faber. The marketing expert,who later plans to set up his own business,will be spending his module abroad inCosta Rica – not least <strong>of</strong> all to perfect hisSpanish language skills.Contact: Christiane.Hollaender@<strong>ebs</strong>.<strong>edu</strong>q <strong>www</strong>.<strong>ebs</strong>.<strong>edu</strong>/mbaPr<strong>of</strong>essionals study Asian markets in situHow to successfully manage innovation projects, how to identifyand implement your employees’ potential, how to establish newproducts, services and new business areas – this is what the participantsin the part-time second degree programme “Executive Masterin Business Innovation (EMBI)” learn. While the third cohort wasgetting up to speed during its six-day mandatory stay abroad inThailand and India, participants in the fourth EMBI cohort wereon their marks for the programme start at EBS mid-September.For several years now, the Strascheg Institute for Innovation andEntrepreneurship (SIIE) has fostered international partnershipswith higher <strong>edu</strong>cation institutes in Asia including ThammasatUniversity in Bangkok and the S.P. Jain Institute <strong>of</strong> <strong>Management</strong>and Research in Mumbai, India.Students in the fourth EMBI cohort will also complete aso-called Global Study Module in the metropolitan cities <strong>of</strong>Mumbai or Bangkok, where the programme includes companyvisits, meetings with Master’s students, theoretical courses and afaculty dinner.Contact: Birgitt.Simon@<strong>ebs</strong>.<strong>edu</strong>ATERIALS +++ CUSTOMIZED:STRATEGIC MARKETING MANAGEMENT+++TOP ALUMNI NETWORK++


12IN BRIEFGlorious highlightsat the EBS SymposiumIs the outlook good or bad? Jean-ClaudeTrichet (2 nd photo from the top), Head <strong>of</strong>the European Central Bank, was an eagerlyawaited guest at the 19 th EBS Symposium.In view <strong>of</strong> the global financial crisisand its implications, the topic <strong>of</strong> this year’ssymposium »Europe and the World –A call for Leadership« turned out to bemore relevant than ever before, and washotly debated among the 800 or so participants.The event under the patronage <strong>of</strong>Thomas Enders, CEO Airbus (photo below),is organised exclusively by students,and culminates each year in the traditionalGala Dinner in a marquee on the EBS’Campus. The speaker at this year’s dinnerwas Pr<strong>of</strong>essor Klaus Evard, founder andthe first Dean <strong>of</strong> EBS.q <strong>www</strong>.<strong>ebs</strong>-symposium.deEBS IN THE MEDIAU Handelsblatt, 25.09.08Expert interview for the special supplement“In the maelstrom <strong>of</strong> the bank crisis”Rolf Tilmes holds the Chair <strong>of</strong> PrivateFinance and Wealth <strong>Management</strong> atEuropean Business School.Should governments answer for mistakesmade by the financial sector?“The self-healing powers <strong>of</strong> the market havenever worked; this has always been a myth.However, it is completely amiss the way theUSA and Great Britain are coming to the aid<strong>of</strong> cash-strapped banks. The state ought totake on the role <strong>of</strong> mediator, possibly workingtowards mergers, it should not, however,use taxpayer's money to repair what ahandful <strong>of</strong> managers or shareholders havedamaged.”U Süddeutsche Zeitung, 04.10.08(…) “There is no doubt that AlanGreenspan has a lot to answer for in theglobal financial crisis”, says the AmericanNobel prize winning economist JosephStiglitz. German colleagues express a similarview: “Greenspan invented the crisis”, ishow Wolfgang Gerke, honorary pr<strong>of</strong>essorat European Business School (EBS) puts it.U Die Welt am Sonntag, 05.10.08(…) Her colleagues were fairly nervous lastsummer. At that time, Sina Wohlfahrt, 22,was completing a work placement in anNew stamps <strong>of</strong> approvalfor EBS’ programmesFour degree programmes at European BusinessSchool (EBS) have been accredited bythe Foundation for International Business AdministrationAccreditation (FIBAA): Master<strong>of</strong> Science in Finance,Master <strong>of</strong> Science in RealEstate, MBA General <strong>Management</strong>, and theBachelor <strong>of</strong> Science in General <strong>Management</strong>(re-accreditation).The German and Swiss-basedagency for quality assurance and accreditationfor academic programmes and institutionshas awarded EBS the quality labels fora period <strong>of</strong> five years. These accreditationsconfirm the pr<strong>of</strong>essional relevance <strong>of</strong> the programmesand are an important hallmark <strong>of</strong>quality.They entitle graduates from Germanyspeakingcountries to carry the Bachelor’s andMaster’s titles in Germany.investment bank. (…) where she witnessedthe beginning <strong>of</strong> the financial crisis in themidst <strong>of</strong> the big players. It was, at least, anextremely useful experience for her. Just a fewdays ago, Wohlfahrt, a student at EuropeanBusiness School in Oestrich-Winkel, startedwriting her seminar paper entitled: Re-regulation<strong>of</strong> the financial market. And SinaWohlfahrt knows, too, that after completingher degree she will not be heading for a job inthe finance sector but “preferably in industry.”U ManagerMagazin, 07.10.08(…) To date, definite pro<strong>of</strong> <strong>of</strong> the supposedexistence <strong>of</strong> friendly locusts is still lacking.Certainly, the perspective <strong>of</strong> wealthy privatepersons and family firms goes beyond thenext quarter.“Several <strong>of</strong> these companies thatare happy to spend money have a long-termvision”, says Sabine Klein, Head <strong>of</strong> theEuropean Family Business Center (EFBC) atEuropean Business School in SchlossReichartshausen. (…)PUBLISHINGINFORMATIONEditorEuropean Business School (EBS)International UniversitySchloss ReichartshausenDean & CEOPr<strong>of</strong>essor Christopher Jahns65735 Oestrich-WinkelGermanyConcept & editingCornelia Glees-zur BonsenHead <strong>of</strong> Corporate CommunicationChristian MertenDesignRalph Zimmermann - Bureau ParapluiePhotographsistockphoto, Fotostudio Heyer, EBS, DiaoliZhou, Omid Scheybani, IHK Wiesbaden© 2008 EBS · All rights reservedEBS insight online: <strong>www</strong>.<strong>ebs</strong>.<strong>edu</strong><strong>www</strong>.<strong>ebs</strong>.<strong>edu</strong>++OTTO CEO IN EBS EXECUTIVE TALK+++ KOFLER ENERGIES SPONSORS COMPETENCE CENTER++

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