Beads & Beyond Is A 92-page Design - Traplet Publications

Beads & Beyond is a 92-page design-led monthly jewellery-making magazine.Filled with gorgeous jewellery and beaded makes, the magazine is fordesigners and crafters who want to learn how to create their own jewellery.Launched in 2007, it is perfect bound and full of ideas and inspiration.March 2011UK £4.25www.beadsandbeyondmagazine.comTHE JEWELLERY MAKING MAGAZINE FOR THE CREATIVE CRAFTEREast meetsWestExotic and originaljewellery projectsin our fantasticOrientalspecialissueSeed beaders delight13 in three beautiful projectswonderful ideas for creating with seed beadsTransform wire andcrystal into stunningorganic jewelleryCelticChain Maillestep by step38inspirationaljewelleryprojects1 PLUS5Celtic inspiredearringsFebruary 2011UK £4.25/US $9.99www.beadsandbeyondmagazine.comTHE JEWELLERY MAKING MAGAZINE FOR THE CREATIVE CRAFTERA fineromancePretty, delicate, andclassic designs forromantic jewelleryCreate your own beautifulbraided cord braceletsMake quick andeasy felted banglesWeave with wireCreate 5 original jewellerydesigns, we show you howLearn how tostamp your ownunique charmsinspirational PLUSjewellery34 projects 10PandorastylebraceletsJanuary 2011UK £4.25/US $9.99www.beadsandbeyondmagazine.comTHE JEWELLERY MAKING MAGAZINE FOR THE CREATIVE CRAFTERWinnersRevealedThe Jewellery Makersof the year 2011 areannounced in this issueSEED BEADINGSPECIAL ISSUEWe challenge our designerswith tiny beadsLastminutemakesforChristmasBead up a superspeedy gift tonight!inspirational PLUSjewellery34 projects 20party seasondangleearringsLearn howto createadorable silverclay beadsCool andcrisp designsfor winterUnique Selling Points• A strong, constant reader base, with high levels of subscribers.• Targeted at designers and those with larger budgets for beading products.• Clear, aspirational photography and clean, stylish page layouts.• Classic and fashionable projects that are closely related to the hottest high street trends.• Supporting website with exclusive web projects, editorial blogs, special offers, a readers’gallery and a growing project library.• Unique challenge features to stretch the imagination of readers and try new ideas whendesigning jewellery.• A dynamic creative team that ensures that the magazine is always fresh and full of originalideas and techniques to try.• Beads & Beyond hosts the highly respected Jewellery Maker of the Year awards –a prestigious yearly design competition.• Detailed step-by-step photography to help the reader follow the projectsAdvertise with usBeads & Beyond is an integral source ofinspiration for jewellery designers and beaders.It has a keen and dedicated readership and arapidly growing subscriber base with a genuineinterest in the products and services that yousupply. To help you reach these readers, wehave advertising packages and promotions tosuit all types of businesses and budgets.There are several ways which you canincrease sales with an advertising campaign inBeads & Beyond:• Display advertising• Web directory• Shopper’s directory• Courses and workshops guide• Online advertisingContact Vivienne Hill (details overleaf) for moreinformationDistributionThe magazine has a large UK distributionnetwork:Newsstand• WH Smiths • Martins McColl• Co-op • Independent newsagents• Hobbycraft • Selected Sainsburys storesCraft/Hobby ShopsAs well as a prominent presence on thenewsstands, Beads & Beyond is also availablefrom beading and specialist craft shops –putting it right at the heart of the hobby. To addBeads & Beyond magazine to your productrange see ‘stocking the magazine’ overleaf.InternationalAlthough the magazine is UK-based, there isa wide audience of subscribers and regularreaders throughout the world, includingEurope, North America, Australia, South Africaand South America. In fact, the magazinehas readers in all subsidiary English languagemarkets. Traplet Publications also has offi cesin the USA, Australia and South Africa tosupport our head offi ce here in the UK.Event and showsBeads & Beyond can be found at manyshows in the UK, from general craft showse.g. Hobbycrafts to specifi c bead shows. Theeditorial team can often be found at the standdemonstrating jewellery making techniquesand on hand to offer help and advice.

Stocking the magazineBeads & Beyond has beendesigned to sit alongsidethe products that you sell.We feature a range ofjewellery making techniquesthat require a wide varietyof tools and components,this in depth assistanceand advice means that ourmagazine will be the perfectaddition to your shop.There is no minimumorder to cater for smallbusinesses, and we offerour titles on a risk-free saleor return basis to UK andUS retailers.Contact Amanda Murrell (details below) for more informationSubsidiary ProductsBooks and DVDsIn addition to the magazine, Traplet Publications Ltd alsopublishes a number of books and DVDs focusing on beading andjewellery making.ClothingTraplet Publicationsrecently launched TPLClothing which providesquality, bespokeembroidered garmentsfor your business orclub.For details on howto stock any of thesemust-have items, pleasecontact Amanda Murrell(details below) for moreinformationEditorial Opportunities for AdvertisersGet your products seen by thousands of jewellery makers andbeaders by featuring them in our magazine or on our website.Sponsor a Feature or CompetitionGet additional and prominent exposure for your products bysponsoring a competition or feature. Contact the editorial team todiscuss these opportunities further.Top 20 ProjectsInspire your customers by submitting advertorial projects.Inclusion in this feature also allows you to cross promote betweenyour paid advertising and editorial coverage with a web ad linkeddirectly to your site.Retail TherapyGet your latest productsfeatured on our shoppingpages. To appear on theRetail Therapy pages, simplysend us the product you’dlike featured, or email a highresimage and press releasewith stockist details and retailprice.Themed Shopping PagesMake sure your products getthe coverage they deserve onour ‘themed’ product pages.Spotlight ReviewGet your tools, kits, booksor courses reviewed on ourspotlight pages.Remember you don’t have to wait to be asked; you are welcometo send in your new products, news and ideas at any time.On sale dateBeads & Beyond goes on sale the second Thursday of everymonth.Meet the TeamMichelle Powell - EditorMichelle is an established editor,project designer and author. She hasworked in the craft industry for 17years, eight of which she has spentediting craft magazines. Michelle andwritten 12 craft books and had hundreds of articlespublished worldwide.Email: Michelle.powell@traplet.comRebecca Hughes - EditorRebecca has been making jewelleryfor several years. With knowledge ofall aspects of jewellery making shehas a particular passion for wirework.Rebecca contributes to Beads &Beyond as often as she can withprojects and design ideas.Email: rebecca.hughes@traplet.comTel: 01684 588567Vivienne Hill – Senior Sales &Marketing ExecutiveVivienne Hill, our dedicated SalesExecutive, has worked at TrapletPublications for 14 years and on theadvertising for Beads & Beyond sinceits inception in 2007. She therefore hasa wealth of experience and in depthknowledge in this field. Viv can also be found on theBeads & Beyond or Traplet Publications stand at a largenumber of shows throughout the year.Email: vivienne.hill@traplet.comTel: 01684 588544Amanda Murrell – Trade SalesExecutiveAmanda joined Traplet Publications in2007 bringing with her nearly 30 years ofsales experience. As a dedicated Tradesales executive, Amanda can advise andsupport all of our stockists and will evenvisit your place of work.Email: amanda.murrell@traplet.comTel: 01684 588568