QAS for Microsoft Dynamics CRM - QAS.com

QAS for MicrosoftDynamics CRMImprove and Maintain ContactData QualityContact data enters your organization through multipleroutes and channels. Any organization that wishes tobuild their prospect, customer, or business partner list,will be faced with data quality challenges.Bad contact data affects sales and marketing performance,drives unnecessary costs, and hinders demographic analysis.Currently, organizations waste 19 percent of revenue on baddata (Experian Data Quality Global Research Report 2008); allof which could be saved by leveraging a contact data integritytool.QAS for Microsoft Dynamics CRM is a software solution thatensures only accurate contact data enters the MS CRM system.QAS for Microsoft CRM works at the point of entry by verifyingaddress details in real time against authoritative data sources.The integration ensures that valid and consistently formattedinformation is committed to the database, improving backendmarketing and sales activities.Increasing ROIAn application is only as good as thedata stored within it. Investing in dataquality from the outset will increaseyour CRM ROI. With more detailedcontact information, expect followup activity improvements, which willultimately speed the sales cycle andgenerate greater revenue.Reducing Costs and ReworkVerifying addresses prior to systementry eliminates unnecessary costsand staff rework. Inaccurate addressdata gone unchecked translates intodollars lost in follow up campaignsand potential revenue uncollected.The excessive bad data costs arefurther fueled by productivity losses.As data inaccuracies are uncovered,through returned mail or telephoneinquiries, staff resources need to bere-routed to update missing data.Enhancing Data Analysis & ReportingWith accurate and standardizedcontact data, analysis is easier andmore reliable. QAS for Microsoft CRMcan also enrich the capture process bypulling verified contact and businessinformation.Greater contact visibility will improvedatabase profiling and segmenting,which in turn will lead to moreintelligent marketing and sales efforts.QAS for Microsoft CRM Features• Out-of-Box MS CRM integration• Microsoft Certified solution• Real-time address verification

Experian Data Quality125 Summer St Ste 1910Boston, MA 02110-1615T 888.727.8330dataquality.info@experian.comwww.qas.com• Real-time address standardization• Intuitive and user friendly addresssearching functions• Data appends such as contact nameor business data• Access to international dataPlatform and Version AvailabilityExperian Data Quality real-time addressverification functionality is available forMicrosoft® Dynamics CRM Sales andMicrosoft® Dynamics CRM CustomerService applications. The integrationworks within all application versions,up to version 4, on Windows Server2003 Standard, Enterprise, or WebEditions.Maintaining data over timeExperian Data Quality offers a back-end,bulk processing tool. QAS Batch enablesCRM users to systematically clean existingdatabase records to keep informationfrom expiring. The product is oftenused prior to a data migration project toupdate and standardize current contactdata but should also be used for regulardatabase audits.Integration DetailsQAS for Microsoft CRM utilizes theQAS Pro Web API to verify addressinformation in real-time. It integratesseamlessly into Microsoft DynamicsCRM by making use of its extensivearchitecture, allowing for third-partycommunications to take place.Experian Data Quality functionalityintegrates directly into the address formswithin Microsoft Dynamics CRM.Implementation is achieved by usingASP.NET 2.0 server pages that areinstalled as a web application on theMicrosoft Dynamics CRM website.This standard integration coversthe four main address touch points:Leads, Accounts, Contacts andAddresses.Professional Services & SupportExperian Data Quality support is availableto ensure clients leverage the full extentof Experian Data Quality functionality.Additionally, professional serviceswill:• Prepare free data audits to helpinterpret database health• Suggest strategies to betterleverage verification functionalityAbout Experian Data QualityExperian Data Quality is a global leaderin providing data quality software andservices to organizations of all sizes. Wehelp our clients to proactively managethe quality of their data through worldclass validation, matching, enrichmentand profiling capabilities. With flexibleSaaS and on-premise deployment models,Experian Data Quality software allowsorganizations around the world to trulyconnect with their customers by deliveringintelligent interactions, every time.Established in 1990 with offices throughoutthe United States, Europe and AsiaPacific, Experian Data Quality has morethan 13,500 clients worldwide in retail, finance,education, insurance, government,healthcare and other sectors. For moreinformation, visit http://www.qas.com.©2012 Experian Information Solutions. • All rights reserved.Experian and the Experian marks used herein are service marksor registered trademarks of Experian Information Solutions, Inc.Other product and company names mentioned herein areproperty of their respective owners.