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Issue 16 Autumn 2012 - Brunel University

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iNTervieW :: sTUdeNT ANd GrAdUATe NeWs :: eXPRess MAGAZINe<br />

20<br />

Made in <strong>Brunel</strong> <strong>2012</strong>: ellen MacArthur<br />

praises <strong>Brunel</strong> as a national “design hub”<br />

Before taking part in the Made in <strong>Brunel</strong> pecha Kucha event, in which she explained some of the<br />

principles behind the work of the Ellen MacArthur Foundation, Dame Ellen spoke to Express about<br />

the development of her interest in design and her bold ambitions for a sustainable future.<br />

How and when did your<br />

passion for sailing evolve<br />

into a passion for design?<br />

Design has been a theme in<br />

my life ever since I was a kid. I<br />

got really passionate about<br />

sailing after I first sailed when<br />

I was four years old – I used to<br />

save my school dinner money<br />

for boats. From the ages of<br />

eight to seventeen I went<br />

through three different boats,<br />

but I never had much money<br />

so everything I needed to<br />

improve them I made myself.<br />

I spent all my time designing<br />

bits for boats – on the bus going<br />

to and from school I’d be there<br />

with a notepad designing things.<br />

I spent all my time in my dad’s<br />

garage working with wood and<br />

glass fibre, and putting things<br />

together with screws and joints.<br />

When I left school at 17 I sailed<br />

round Britain with a little boat<br />

that I’d done a lot of work<br />

on. It worked! It didn’t look<br />

that beautiful, but it worked<br />

– and it’s still working now.<br />

As the sailing project progressed<br />

I got involved in the design of<br />

the boats themselves. I worked<br />

with the boat designer to plan<br />

the layout and how things<br />

would work, and I’d be messing<br />

around with CAD drawings<br />

for 12 hours at a time!<br />

I still love making things. I even<br />

built a house three years ago<br />

which I designed with my partner,<br />

and it was really interesting.<br />

I’m fascinated by design.<br />

Were you concerned<br />

with sustainability when<br />

you started sailing?<br />

No, not at all. I was involved<br />

in the design of boats in their<br />

entirety, from the electrical<br />

system, computer system and<br />

autopilot system right through<br />

to the form, layout and sail plan<br />

of the boat, but all these aspects<br />

had only one object, which was<br />

to break a record or win a race.<br />

When you sail round the world,<br />

you take with you everything<br />

you need to survive. You have<br />

all the food you need and all the<br />

diesel you need for the generator,<br />

and if you run out of something<br />

you’re 2,500 miles away from<br />

the nearest town. There’s no<br />

more, and you learn what ‘finite’<br />

means. I had never translated<br />

that to life on land, but at the<br />

end of the second trip round the<br />

world I started to think about<br />

the nature of the resources<br />

that we have available to us.<br />

About six years ago I started to<br />

do some research and collect<br />

evidence from educators,<br />

scientists, CEOs, farmers and<br />

designers, to understand how<br />

we use resources. I have always<br />

been passionate about design<br />

but now I absolutely believe that<br />

design is the key to the future.<br />

We have finite materials and we<br />

need to design business models,<br />

systems and manufacturing<br />

processes to establish a whole<br />

system for the biological and<br />

technical cycle of nutrients.<br />

[See the information box on<br />

the Circular Economy, right.]<br />

What do you think is the<br />

role of students and young<br />

designers, like the students<br />

exhibiting at Made in <strong>Brunel</strong>, in<br />

creating a sustainable future?<br />

It’s absolutely key. Walking<br />

round the exhibition you see all<br />

the stages of the product – it’s<br />

a journey of evolution, but<br />

right from the beginning when<br />

that first prototype was made,<br />

when that first line was put on<br />

a piece of paper, the designers<br />

knew exactly what they were<br />

trying to achieve. When you<br />

see a student or young person<br />

have an idea and then follow<br />

it through, it’s so inspirational.<br />

Your long voyages were very<br />

individual endeavours but<br />

now you focus on joined-up<br />

thinking and collaboration.<br />

How do you balance individual<br />

aspirations with team thinking?<br />

I wouldn’t say that the sailing<br />

projects were individual at all!<br />

Physically on the boat I was<br />

on my own, but I spent a year<br />

and a half working closely with

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