11.07.2015 Views

Foo Fighters No - Universal Music Publishing

Foo Fighters No - Universal Music Publishing

Foo Fighters No - Universal Music Publishing

SHOW MORE
SHOW LESS
  • No tags were found...

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

+ OVERVIEW+ GUEST COLUMNIST+ COMMERCIALS+ TV+ MOTION PICTURE+ GAMESScott James, SVP of <strong>Music</strong> forMotion Pictures, Television andNew Technologies World-wideScott.James@umusic.comUMPG Film/TV/Advertising Experiences Tremendous GrowthWe have begun a new exciting chapter at UMPG as we begin to integrate BMG <strong>Music</strong> <strong>Publishing</strong> with <strong>Universal</strong> <strong>Music</strong><strong>Publishing</strong> Group. Our strong new Film and TV Creative, Clearance, and Licensing teams are now firmly established.Everyone is sharing knowledge of their respective catalogs with their new co-workers to ensure that our entire teamis ready to market and license the combined catalogs fully and effectively. The quality and scope of the combined rostersis truly astounding, covering all styles, genres and eras. We are in the process of organizing this amazing catalogin new ways that will simplify the process of searching and licensing of our copyrights. UMPG has worked hard tobecome the first choice for your music needs when searching for the perfect song for your project. We intend to maintainthat trust, and build upon it.ADVERTISINGThe changing face of video game musicBy Guest Columnist: Christian Wiseman, Senior Manager of <strong>Music</strong> forFilm & TV, Christian.Wiseman@umusic.comAside from the mind-melting visuals and sometimes bafflingcontrol schemes of today’s video games, what setsthe modern era of gaming apart from its predecessors isits innovative and extensive use of music. Far from thebeeps and blips of video games past, modern videogames incorporate popular music as a core componentof their creative expression; so much so, in fact, that therelease of the latest soundtrack to Madden or Grand TheftAuto is an event secondary only to the actual release of the game.Increasingly, popular music is not only an added value to the backgroundof the game, but is actually the featured star of the game.Console games like Guitar Hero, Dance Dance Revolution, and KaraokeRevolution put music front and center, allowing players to perform ordance to their favorite songs. A new crop of online games like NexonAudition and a host of online karaoke games pit the player againstother competitors on a worldwide basis, letting them flex their musicalskills against a virtually unlimited array of players, while also creatingopportunities for both established and emerging musical artists alike.<strong>Universal</strong> <strong>Music</strong> <strong>Publishing</strong> Group has been a huge beneficiary of thistrend towards using popular music in video games, scoring placementsin both music-based and non-music-based games across the spectrumof gaming. Key 2007 placements for Coburn, Tom Vek, Whitey, LupeFiasco, the Grand National, the Klaxons, and Jim Jones highlight thepromotional value of being involved in this emerging area of media.CAMPAIGNSRECENT HIGHLIGHTSAPPLE IPHONE“PERFECT TIMING (THISMORNING)”(DAVIS)ORBA SQUARACHEVROLET“TAKE ME AS I AM”(HILSON/LEWIS/NELSON/NKHEREANYE/SMITH/SUECOF)MARY J. BLIGECINGULAR / AT&T“JIQUE”(GUTMAN/JOHNSTON/MURPHY/SCIUBBA)BRAZILIAN GIRLSOTHER:VISA: “THE METRO” (CRAWFORD) – BERLINGENERAL ELECTRIC: “Into Your Arms” (St. Clare) – LEMONHEADSEBAY: “I Was Made For Loving You” (Child/Poncia/Stanley) – KISS14 • UMPG

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!