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Spirit 43 - Volvo Construction Equipment

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Take Cemex, for instance. The company was born asa small local concern in 1906 in northern Mexico.Three years later, it had doubled its production.Today, it is a multi-national organization, the world’sleading supplier of ready-mix concrete and a prominentcement and aggregates producer... with annual salestopping $15 billion.Somehow, though, the company survived theturmoil, to the point that today Cemex is a multi-nationalorganization, the world’s leading supplier of ready-mix concreteand a prominent cement and aggregates producer. RegionCentral West Sales Director Michael Ksionzek would arguethat <strong>Volvo</strong> Financial Services belongs to the same category ofideas too good to be ignored. “The <strong>Volvo</strong> Group first movedinto financing around 25 years ago,” says Ksionzek. “It beganwith the truck business – that’s when it was founded. It’s beensupporting <strong>Volvo</strong> <strong>Construction</strong> <strong>Equipment</strong> for more than 10years now. Why? Simple - people wanted it. People needed it.”and it finances the growth and renewal of its fleet through <strong>Volvo</strong>Financial Services.“From both the <strong>Volvo</strong> <strong>Construction</strong> <strong>Equipment</strong> and<strong>Volvo</strong> Financial Services perspective, Cemex represents one ofour biggest customers,” says Ksionzek, who is responsible for anarea covering Germany, Austria and Switzerland. “But it’s morethan that - Cemex also takes advantage of our whole portfolioof machines and services. In all, they acquire hundreds of <strong>Volvo</strong>machines each year all over the world, either through purchasing,leasing or renting, depending on their needs.”<strong>Volvo</strong> Financial Services and Cemex make a good fit.Cemex operates in 50 countries across the globe, whether in theAmericas, Europe, Africa or Asia, while <strong>Volvo</strong> Financial Services,with its headquarters in Greensboro, North Carolina, has moreTOTAL SOLUTIONSCemex is a perfect example of a company whichhas bought into <strong>Volvo</strong>’s vision of offering a ‘total solution’ toits customers made up of products and services. Across theworld, Cemex buys <strong>Volvo</strong> trucks and <strong>Volvo</strong> <strong>Construction</strong><strong>Equipment</strong>. It has them serviced by expert <strong>Volvo</strong> technicians,SPIRIT14

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