EUROMAN - Egmont Magasiner
EUROMAN - Egmont Magasiner
EUROMAN - Egmont Magasiner
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Hellerupvej 51<br />
DK - 2900 Hellerup<br />
tlf.: +45 3945 7500<br />
fax: +45 3945 7519<br />
www.egmontmagasiner.dk<br />
foto: Magnus Ekstrøm<br />
<strong>EUROMAN</strong><br />
Mediakit 2011
* Source: Dansk Oplagskontrol, 1st half year 2010.<br />
** Source: Index Danmark/Gallup 2nd + 3rd quarter 2010.<br />
Euroman<br />
- the only original Danish magazine for men.<br />
Euroman has long been an institution in the Danish magazine<br />
world – and the strongest platform for a marketing<br />
strategy when it comes to image and lifestyle for men.<br />
For 18 years, fashion and style have been natural parts of<br />
our world, communicated to the men and varied with stories,<br />
facts, visual expressions and usability. The well-written<br />
articles are our trademark and lead the reader through<br />
Euroman’s universe of trends, products, gadgets, grooming<br />
and pop culture.<br />
Euroman’s readers believe in quality - in all areas of life.<br />
They are well-educated “fi rst movers” and we develop the<br />
magazine continuously in order to match the high standards<br />
and to ensure the right inspiration and entertainment from<br />
start to fi nish.<br />
Euroman is lifestyle for men ..<br />
Euroman is published 12 times a year and has an audited<br />
circulation of 25.850* and readership of 147,000.**<br />
Euroman is complemented by a website www.euroman.dk
Rates effective from 01.01.2011<br />
Format Rate in DKK excl. VAT<br />
1/1 double page 81,600<br />
1/1 page 51,000<br />
½ page landscape 34,700<br />
½ page portrait 34,700<br />
Back cover 61,200<br />
Special positions<br />
Page 2-3: + 20 %<br />
Page 4-5: + 15 %<br />
Page 6-7 or 8-9: + 10 %<br />
Inside back cover: + 10 %<br />
Right hand page fi rst fi fth: + 20 %<br />
Right hand page fi rst third: + 15 %<br />
Right hand page fi rst half: + 10 %<br />
1/1 page next to contents: + 15 %<br />
Other special positions: + 10 %<br />
Remuneration<br />
For security of payment or for prepayment: 1.0 %<br />
Formats<br />
298<br />
1/1 double page 1/1 page<br />
149<br />
225<br />
450<br />
½ page landscape ½ page portrait<br />
www.euroman.dk<br />
www.euroman.dk<br />
298<br />
298<br />
225<br />
107,5<br />
Technical information<br />
An additional 5 mm must be added on all four sides of the<br />
advertisement. For all formats, copy and important visual<br />
elements must be placed at least 10 mm inside the trimmed<br />
format. For advertisements which extend beyond the middle<br />
of the magazine, all copy and important visual elements<br />
must be at least 5 mm from the centre binding.<br />
Other ad formats<br />
Please see www.egmontmagasiner.dk for other available<br />
formats.<br />
Creative opportunities<br />
There are many creative possibilities in our magazines.<br />
Contact Advertisement Sales for further information.<br />
Online<br />
Combine your print campaign with online advertising on<br />
www.euroman.dk.<br />
Call for further information or see<br />
our online mediakit.
www.euroman.dk<br />
Discounts<br />
Frequency discount<br />
2-3 insertions: 10 % discount<br />
4-5 insertions: 12 % discount<br />
6-7 insertions: 14 % discount<br />
8-9 insertions: 16 % discount<br />
10-11 insertions: 18 % discount<br />
12-13 insertions: 20 % discount<br />
14-15 insertions: 22 % discount<br />
16-17 insertions: 24 % discount<br />
18-19 insertions: 26 % discount<br />
20-21 insertions: 28 % discount<br />
22 insertions or more: 30 % discount<br />
Turnover discount<br />
A turnover discount is offered to advertisers<br />
who enter into a written agreement<br />
to advertise in <strong>Egmont</strong> <strong>Magasiner</strong>’s<br />
weekly and monthly magazines at<br />
an annual net turnover of at least DKK<br />
200,000.<br />
Contact Advertisement Sales for further<br />
information.<br />
General information<br />
All discounts are deducted from the<br />
invoice.<br />
foto: Sigurd Grünberger
Publication<br />
Euroman is published monthly – in total, 12 issues<br />
a year.<br />
Release dates and deadlines 2011<br />
Nr. Month Week Release Material<br />
no. date deadline<br />
204 Feb. 03 20.01.11 17.12.10<br />
205 March 07 17.02.11 20.01.11<br />
206 April 12 24.03.11 24.02.11<br />
207 May 16 19.04.11 21.03.11<br />
208 June 20 18.05.11 15.04.11<br />
209 July 24 16.06.11 16.05.11<br />
210 Aug. 29 21.07.11 23.06.11<br />
211 Sep. 33 18.08.11 21.07.11<br />
212 Oct. 38 22.09.11 25.08.11<br />
213 Nov. 42 20.10.11 22.09.11<br />
214 Dec. 46 17.11.11 20.10.11<br />
215 Jan.12 50 15.12.11 17.11.11<br />
Subject to changes.<br />
Cancellation deadline: 7 weeks before publication.<br />
Order deadline = Material deadline.<br />
Terms and conditions<br />
Please see www.egmontmagasiner.dk<br />
Advertisement material<br />
Please supply the material in PDF format.<br />
We recommend you to use PDF/X1a: 2001.<br />
The PDF fi le must observe the following:<br />
- PDF version 1.3 (Acrobat 5).<br />
- Photo resolution min. 300 dpi.<br />
- Use only CMYK colours.<br />
- All fonts must be included in the PDF fi le.<br />
www.euroman.dk<br />
5. Panerai Luminor Marina til 34.500 kr. 6. Tag Heuer Aquaracer til 23.300 kr. 7. Longines Legend Diver til 12.000 kr. 8. Cartier Calibre til 54.400 kr.<br />
9 Eterna Kontiki til 58.800 kr. 10. Jacques Lemans til 895 kr. 11. Audemars Piguet Royal Oak til 173.325 kr. 12. Rolex Oyster Perpetual Datejust til 39.100 kr.<br />
.<br />
EUM198_mixogmatch_OK.indd 102<br />
Upload of advertisement material via website<br />
Please send advertisement material via the Advertisement<br />
Sales’ website www.egmontmagasiner.dk.<br />
It is only possible to send one fi le (advertisement) at a<br />
time although it can be sent to several issues. Please<br />
contact Advertisement Sales if you have any queries.<br />
foto: Jan Stuhr