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Roche Diagnostics Leading and creating new markets

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<strong>Diagnostics</strong> Strategy<br />

Stretching our boundaries <strong>and</strong> <strong>creating</strong> <strong>new</strong><br />

<strong>markets</strong><br />

Current<br />

Business<br />

Future<br />

Growth<br />

Drivers<br />

Aspirations<br />

Key Initiatives<br />

Exp<strong>and</strong> testing<br />

Phenotype <strong>and</strong> Genotype<br />

r<br />

Exp<strong>and</strong> market place<br />

From IVD to actionable<br />

health information<br />

<strong>Diagnostics</strong><br />

40

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