Enseo Cable Solution Eliminates Head-End Equipment.pdf

Contact: Lindsay KelsoPhone: (972) 234-2513, X5465Cell: (214) 674-3205Email: lkelso@enseo.comFOR IMMEDIATE RELEASEENSEO TRANSFORMS HOSPITALITY IN-ROOM ENTERTAINMENTWITH CABLE SOLUTIONHD4000 Eliminates Head-End Equipment; Enables Full Channel LineupRichardson, TX, October 2, 2012 – Enseo, Inc., a leading provider of hospitality in-roomentertainment and digital signage, continues to be a company of firsts by simplifying the contentdelivery process to hotels. With a portable CableCARD license from CableLabs, Enseo nowenables cable content to be delivered directly to the hotel room, eliminating costly head-endencryption equipment.HD content delivery to guest rooms is a complicated process due to content protectionrequirements. Appropriate hotel-premise transcryption equipment must be in place, and perchannel encryption is often too cost prohibitive to provide hotel guests with a broad selection ofHD programming. With CableCARD content protection available within Enseo’s HD4000, thereis no need for on-premise transcryption equipment in the hotel head-end. The HD4000 allowsHD content to be delivered directly to the guest room.A scalable solution, the HD4000 improves in-room entertainment in hotels both large and small.Head-end encryption equipment is typically tens of thousands of dollars. Since head-endequipment is not required with the HD4000, there is only a per-room cost, easing the financialburden on small properties with a limited number of guest rooms. The HD4000 also allowshotels to affordably offer a full cable channel lineup, significantly increasing the number ofavailable channels for many properties, regardless of property size.Enseo’s HD4000 is the first CableCARD product* designed specifically for hospitality. Often,cable solutions in hotels require multiple remotes, confusing guests. Like all of Enseo’sproducts, Enseo set-back boxes seamlessly integrate with more than 400 commercial displayswith one remote.The Enseo Entertainment Experience (E3) enables hotel branding through all aspects of inroomentertainment. E3 provides a hotel-branded welcome page, custom channel lineup, andan interactive program guide with licensed ROVI guide data. Branding includes hotel logos, avariety of color schemes, and videos, enabling specific hotels and/or brands to bring marketingmessages directly to the hotel guest room.-- more --

Page 2The Enseo platform can be found providing in-room entertainment in hotels ranging from selectserviceto five-star. Enseo offers set-back boxes that are compatible with IP or coaxinfrastructure, cable or satellite content, Pro:Idiom, Verimatrix or CableCARD protection, andmore than 400 displays.Enseo’s in-room entertainment solutions combine services from best-of-breed hospitalityproviders, including IP/VOD content and integration, Internet, interactive guest services, and inroomcontrol partners.*Actual CableCARD provided by Cable MSO.All trademarks appearing herein are the property of their respective owners.About EnseoEnseo is a provider of in-room entertainment and digital signage for hospitality, retail,healthcare, government and stadiums/arenas. The company’s flexible technology, including setbackboxes, digital media players, and applications, displays virtually any media, on any display,through any distribution medium. Enseo enables numerous choices in displays, programming,PPV/VOD providers, and distribution, providing end users more control over in-roomentertainment and digital signage systems. Powering more than 1.7 million hotel rooms, Enseois preferred by the world’s largest hotel groups and digital signage operators. For moreinformation, visit www.enseo.com.Contact: Lindsay KelsoPhone: (972) 234-2513, X5465Cell: (214) 674-3205Email: lkelso@enseo.com###