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Media Pack USA - Elektor

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International <strong>Media</strong> Kit 2013competitionsmagazineswebinarswebsitesbookseventse-zinesget elektorized


get elektorized…The world’s most comprehensive platformfor electronics professionals with a passion…<strong>Elektor</strong> is the world’s broadest multimedia platform for electronics professionals – aplatform serving over 300,000 people in more than 80 countries. The <strong>Elektor</strong> network isconstantly growing because more and more electronics professionals and enthusiastsare joining this community – an especially active association that gives them an opportunityto share ideas, circuit designs and tips with others and discuss a wide varietyof electronics topics on the community website and in the magazine.The core of <strong>Elektor</strong> is our in-house electronics lab, which is located together with ourinternational editorial staff in ‘<strong>Elektor</strong> House’ close to Maastricht in the Netherlands.The designers in the <strong>Elektor</strong> lab collaborate closely with our editorial staff and expertsto develop and test the innovative electronics projects published in the magazine andon the website. A separate development department in India supports the main <strong>Elektor</strong>lab.The best of both worlds<strong>Elektor</strong> offers the members of its community and its business partners the best ofboth worlds. In addition to global projects, magazine editions, events and websites,we focus on local markets with their own specific wishes and address them in theirown familiar language. <strong>Elektor</strong> publishes ten international editions serving all majormarkets. This includes not only the printed magazine, but also the online content. Wealso organise local events and workshops. <strong>Elektor</strong> is active in the <strong>USA</strong>, UK, France,Germany, Spain, the Netherlands, Portugal, Sweden, Brazil, India, Russia, Turkey,South Africa and China.Your partner in business<strong>Elektor</strong> is your partner in business. <strong>Elektor</strong> helps you achieve your objectives. The <strong>Elektor</strong>platform offers you a wealth of options for contacting your increasingly importanttarget audience: electronics enthusiasts and electronics professionals. In this regard,<strong>Elektor</strong> differs from conventional trade magazines in its unique approach to generatingexposure and results.


get elektorizedYour own magazine page<strong>Elektor</strong> magazine is published ten times a year, with eight regular issues and two‘jumbo’ issues in the summer and winter. Placing your advert within the editorial contentis a very effective way to reach the members of the <strong>Elektor</strong> community. In additionto a conventional page advert, you can opt for an ‘editorial communication’ in the formof a special report.Direct access to your websiteThe members of the <strong>Elektor</strong> community can access your website or online shop directlyfrom the <strong>Elektor</strong> websites (over 500,000 visitors per month) or the <strong>Elektor</strong> newsletters(over 185,000 e-mail subscribers). This puts the members of the <strong>Elektor</strong> communityjust one click away from your site or shop. You can choose from a variety of options,such as a conventional banner or button, or content with an editorial accent such as aspotlight or a news item.Your own <strong>Elektor</strong> e-zine specialYou can publish your own e-zine special (digital newsletter) with the familiar <strong>Elektor</strong>look & feel. You personally determine how many <strong>Elektor</strong> community members, and inwhich countries, will receive the special issue. Afterwards you can obtain an overviewof the number of opened special issues. If desired, you can put together an additionale-zine special specifically for this group.Your own <strong>Elektor</strong> webinar<strong>Elektor</strong> partners can organise their own webinar in cooperation with <strong>Elektor</strong> editorialstaff. This is the perfect way to get in touch with people who are seriously interested inelectronics. Together with our editorial staff, you select an interesting topic, after which<strong>Elektor</strong> looks after all the marketing and the associated publicity.Your own bookEach year <strong>Elektor</strong>’s editorial staff publish dozens of books on a wide variety of subjects.You can take advantage of this by fashioning a version of an <strong>Elektor</strong> book tailored toyour company. The possibilities include your own cover, your own section in the book,or a QR code linked to your website.Your own contest, quiz or prize<strong>Elektor</strong> regularly organises contests and special campaigns in cooperation with partnersin business. This is a good way to give selected groups of electronics specialistsintensive exposure to specific products or services. The international English-language<strong>Elektor</strong> lab website, which is the hub of all activities in the <strong>Elektor</strong> community, plays aspecial role in this regard. It provides numerous possibilities for organising a contestor quiz, or launching a competition for the best ideas or designs related to yourproducts.


US $ 14. 0 - Canada $ 14. 0get elektorizedTechnical data and rateswww.elektor-magazine.commagazineJanuary & February 2013Winter Widgets edition – 132 pages packed With neW designsELEKTOR MAGAZINEPublication dates in 2013Issue Space Close Materials Due Mail Date Bonus DistributionsJan/Feb: Jumbo 12/10/2012 12/17/2012 1/9/2013 DesignCon; IPC/APEX ExpoMarch 1/29/2013 2/5/2013 2/20/2013 APECApril 2/26/2013 3/5/2013 3/19/2013 DESIGN West; Trinity College Robotics ContestMay 3/26/2013 4/2/2013 4/16/2013 CTIA Wireless; SID SymposiumJune 4/23/2013 4/26/2013 5/13/2013 Hot Chips; Flash Memory Summit; Great PlainsSuper Launch; Sensors ExpoJuly/Aug: Jumbo 5/28/2013 6/4/2013 6/18/2013September 7/23/2013 7/30/2013 8/13/2013October 8/20/2013 8/27/2013 9/10/2013 AES Convention; ARM TechCon; DESIGN East;PCB West; SoC ConferenceNovember 9/24/2013 10/1/2013 10/15/2013 RoboBusinessDecember 10/22/2013 10/29/2013 11/13/2013Jan/Feb 2014: Jumbo 12/3/2013 12/10/2013 12/26/2013Rates <strong>Elektor</strong> <strong>USA</strong> 2013 Circulation: 10,000 Premium Positions:1x 3x 6x 11x 1x 3x 6x 11xFull Page, b/w $2,150 $2,040 $1,830 $1,610 Cover II (Inside Front Cover)Full Page, Color $2,900 $2,760 $2,470 $2,180 $3,630 $3,440 $3,090 $2,7201/2 Page, b/w $1,200 $1,140 $1,020 $ 900 Cover III (Inside Back Cover)1/2 Page, Color $1,740 $1,660 $1,480 $1,310 $3,340 $3,170 $2,840 $2,5001/3 Page, b/w $ 960 $ 920 $ 820 $ 720 Cover IV (Outside Back Cover)1/3 Page, Color $1,450 $1,380 $1,230 $1,090 $4,060 $3,860 $3,450 $3,0501/4 Page, b/w $ 670 $ 640 $ 570 $ 500 Page One1/4 Page, Color $1,110 $1,050 $ 940 $ 830 $3,340 $3,170 $2,840 $2,500LEDRingLightthe #1 macro enhancerAviation Band Scanner l Temperature & RH Logger l 13-IN-A-BOXThe 7-uP Alarm Clock l FPGA Programming l Embedded LinuxArduino On Course l Realistic LED Candle Open Source Hardware1956 stroboscope Frontline Breaking News <strong>Elektor</strong> WorldTerms1) Prepay 3-11 months receive 5% off net price discount. Prepay 12 months receive 10%discount off net ad price.2) U.S. Advertiser Credit Terms: Net 30 - New Advertisers: First ad prepaid, then Net 30 onapproved credit.3) Outside U.S. Terms: Ads must be prepaid prior to space closing date.4) All payment must be made in U.S. dollars and drawn on a U.S. bank. Funds may be wired.Contact Advertising Department for details.Guaranteed Positions are subject to publisher’s approval anda 10% premium7.284” x 10” Bleed 8,543”x 11.260”3.5” x 10”1/2 page vertical7.284” x4.882”1/2 pagehorizontal2.329” x 10”1/3 page vertical7.284” x 3.15”1/3 pagehorizontal3.5” x 4.882”1/4 page7.284” x 2.329”1/4 pagehorizontalE&O excluded. Price changes reserved


get elektorizedWebsites: views per monthUK / International 380,000Netherlands 280,000France 350,000Germany 680,000<strong>USA</strong> 50,000Spain 65,000Dimensions (pixels)Website:Leaderboard 728 x 90Expandable leaderboard 728 x 180Skyscraper 120 x 600Lower Banner 468 x 60Button 120 x 60LeaderboardSkyscraperButtonMonthly rates for <strong>Elektor</strong> websites (in ($) U.S. Dollars) with limited amount of viewsWebsite Maximum views per month Leaderboard Expandable leaderboard Skyscraper Lower banner Button SpotlightNetherlands 43,000 $ 2373 $ 2971 $ 1788 $ 1190 $ 325 $ 1242France 47,000 $ 2633 $ 3289 $ 1983 $ 1320 $ 371 $ 1378Germany 98,000 $ 5441 $ 6806 $ 4089 $ 2724 $ 761 $ 2763UK / International 61,000 $ 3406 $ 4128 $ 2555 $ 1710 $ 475 $ 1794Spain 11,000 $ 585 $ 728 $ 449 $ 293 $ 98 $ 481<strong>USA</strong> 16,000 $ 897 $ 1118 $ 676 $ 449 $ 130 $ 689<strong>Elektor</strong>.POST Dimensions (pixels)Weekly Newsletter:Main Header 650 x 124Full Banner 650 x 83Spotlight (image size) 170 x 232Main headerFull BannerSpotlightWeekly rates for <strong>Elektor</strong>.POST (Rates in ($) U.S. Dollars per appearance)Main Header Full Banner SpotlightNetherlands $ 689 $ 520 $ 449France $ 481 $ 377 $ 325Germany $ 1086 $ 813 $ 702UK / International $ 1190 $ 891 $ 774Spain $ 364 $ 280 $ 241<strong>USA</strong> $ 351 $ 260 $ 228<strong>Elektor</strong>.POSTSubscribers Opening %UK / International 65,641 18%Netherlands 24,278 41%France 27,233 30%Germany 47,173 39%Spain 13,611 20%<strong>USA</strong> 7,585 26%E&O excluded. Price changes reserved


get elektorizedThe <strong>Elektor</strong> NetworkContact<strong>Elektor</strong> <strong>USA</strong> AdvertisingPhone: 1 – 978 – 281 – 7708Fax: 1 – 978 – 281 – 7706E-mail: elektorusa@smmarketing.us<strong>Elektor</strong>International <strong>Media</strong> BVPO Box 11, 6114 ZG Susteren, The Netherlands<strong>Elektor</strong> House, Allee 1, Limbricht, The NetherlandsPhone +31 46 438 9444Fax +31 46 437 0161www.elektor.com | www.elektor.de | www.elektor.nl | www.elektor.fr | www.elektor.es

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