Publican - ABLE BC

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ecause we know:IT’S GOODTO BE HERE.Try our Brockton IPA.Taste the well-hopped,award-winning flavour for yourself.
On the CoverGreen Timbers PubThe Tennants24Quarterly Publication for theAlliance of Beverage Licensees200-948 Howe Street, Vancouver, BC V6Z 1N9T 604-688-5560 F 604-688-8560Toll free 1-800-663-4883info@ablebc.ca www.ablebc.ca2010-2011 Board of DirectorsPresidentAl McCrearyPast President Al ArbuthnotVice President Jonathan CrossVice President Poma DhaliwalVice President LRS Salim KarimVice President LP Matthew MacNeilTreasurerRoger GibsonExecutive Director Raechelle WilliamsDirectorsBrady Beruschi, Al Deacon,Mariana Fiddler, Mike Jahnke, John Lepinski,Ronnie Paterson, Kurt Pyrch, Danny Rickaby,Grant Smith, Stan SprengerDirector at Large Dave CrownDesigned, Produced & Published by:EMC Publications19073 63 Avenue, Surrey BC V3S 8G7Ph: 604-574-4577 1-800-667-0955Fax: 604-574-2196info@emcmarketing.comwww.emcmarketing.comPublisherJoyce HayneDesignerKrysta FuriosoCopy EditorDebbie MinkeABLE BC Editor Raechelle WilliamsCopyright EMC PublicationsPUBLICATIONS MAIL AGREEMENT NO. 40026059RETURN UNDELIVERABLE CANADIAN ADDRESSESTO CIRCULATION DEPT EMC PUBLICATIONS19073 63 AVENUESURREY BC V3S 8G7email: info@emcmarketing.comThe statements, opinions & points of view expressed inpublished articles are not necessarily those of ABLE BC.Advertisers are not necessarily endorsed by ABLE BC.10thePublicanFall 2011Features1610 Sharpening Your Competitive Edge16 Building Profitable Partnerships20 Valuation of LRS Licenses24 Profile: Green Timbers Pub28 The Art of Upselling36 12 Ways to Teach Your Team to Think Like Owners38 Non-Liquor Items for Your LRS44 Wine Sales for Dummies46 BC Wine Trends46 Correction Regarding Tastings28 38Departments4 President's Message6 Executive Director's Report8 Human Resources14 Wine Report23 Product Showcase26 LDB Report31 Liquor Sales & Trends32 BCHF Update33 Spotlight on Bourbon34 LCLB Report37 Names in the News42 What's New?
Page 4: President's MessageAl McCreary, Pre
Page 8 and 9: Human Resourcesby go2Recruiting the
Page 10 and 11: SHARPENING YOURCOMPETITIVE EDGEby T
Page 12 and 13: " ...the personal touch is what tru
Page 14 and 15: Wine Reportby Mark ShipwayThe Canad
Page 16 and 17: BUILDING PROFITABLEPARTNERSHIPSby C
Page 18 and 19: another success story to boost both
Page 20 and 21: VALUATION OFLRS LICENSESby Dennis P
Page 23: Product Showcase1884 Reservado Viog
Page 27 and 28: Palm Bay’s popularity is sustaine
Page 29: Suggestive Selling and ProductPlace
Page 32 and 33: BC HospitalityFoundationby Renee Bl
Page 34 and 35: LCLB Reportby Karen AyersResponsibl
Page 36: 12 Ways to Teach Your Team toTHINK
Page 39: BC’s LRSs are legally allowed to
Page 43 and 44: Position your companyas a key suppl
Page 45 and 46: MarketplacethePublicanReach 3,000 B

Publican - ABLE BC

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