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Korero Hauora Health Talk - Taranaki District Health Board

Korero Hauora Health Talk - Taranaki District Health Board

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Baby Friendly Hospital InitiativeBy Deb Wright, RN, Lactation Consultant, IBLCL (International <strong>Board</strong> Certified LactationConsultant)“The midwives in the maternity ward were so patient and understanding. I was reallynervous with our first baby and they did everything you could think of to support andassist me – especially with breast feeding. I can’t thank them enough for being sogood to us.”As part of my role as Lactation Consultant I have undertaken the IBCLC papers andremained current by way of re-certification. This led to me driving the successfulimplementation some years ago of a project, assisted by my enthusiastic andsupportive colleague Nicky Gordon (Midwife) to establish <strong>Taranaki</strong>’s Baby FriendlyHospital Initiative (BFHI).Breastfeeding lays a foundation for good health in infancy, childhood and into adultlife. Here in <strong>Taranaki</strong> we support and encourage the establishment of breastfeeding.The BFHI assists all maternity hospitals to become centres of breastfeeding support.This initiative is endorsed by the World <strong>Health</strong> Organisation and United Nations ChildFund.BFHI has been adopted in many countries. Where hospitals have been designated asbaby friendly the standard of care for all mothers and babies has been raised. Moremothers are breastfeeding their babies ands child health has improved as a result.Staff at our baby friendly centres in <strong>Taranaki</strong> provide assistance to breastfeedingmothers by adopting practices that protect, promote and support breastfeeding. Staffalso ensure that mothers who decide not to breastfeed are provided with informationand support.A baby friendly hospital adopts the Ten Steps To Successful Breastfeeding whilstproviding good care before, during and after birth, treating every mother with respectand supporting her with factual information. A baby friendly hospital also agrees notto accept free or low cost breast milk substitutes, feeding bottle or teats.<strong>Taranaki</strong> Base Hospital Maternity, Neo Natal, Hawera and Elizabeth R (Stratford)Units have again sustained BFHI status after accreditation in July 2011.New Zealand Breastfeeding Authority is responsible for implementingBFHI throughout NZ and for awarding certificates of accreditation.Staff in Hawera(left), Stratford (middle) and <strong>Taranaki</strong> Base (right)receive BFHI Certificate in October 2011.2011 <strong>Korero</strong> <strong>Hauora</strong> - <strong>Health</strong> <strong>Talk</strong>30

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