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bottled vs.tap: - Virginia Water Environment Association

bottled vs.tap: - Virginia Water Environment Association

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<strong>vs</strong>.Bottled Versus Tap:A Stroll on the Boardwalk Tellsthe Tale of the Better Tasting DrinkWhile many in the water industryunderstand the differencesbetween <strong>bottled</strong> and <strong>tap</strong>water, most notably costs, <strong>bottled</strong>water still garners an extensive share ofthe <strong>bottled</strong> drink market. There are a varietyof reasons for this, but other than convenience,those of us in the drinking waterindustry find these reasons incredibly frustrating,especially when people claim <strong>bottled</strong>water tastes better. While some hard watersin the Midwest or groundwaters in Floridacan have taste issues, here in <strong>Virginia</strong>, weare blessed with high-quality source watersand, as a result, great tasting drinking water.However, go to any grocery or conveniencestore and you will see a wide variety of typesand sizes of <strong>bottled</strong> water for sale.As part of the 2012 <strong>Virginia</strong> VA wwa andVWEA Joint Annual Meeting (<strong>Water</strong>JAM),volunteers for both associations partnered tohost the First Annual <strong>Water</strong> Taste Test/Educa-tion Booth one late summer Sunday afternoonon the <strong>Virginia</strong> Beach Boardwalk. This boothincluded both a water taste-testing tent and awastewater education tent, hosted by HRSD.The water taste-testing tent offeredpeople strolling along the boardwalk anopportunity to taste samples of <strong>bottled</strong> water(Deer Park) and <strong>tap</strong> water side-by-side. The<strong>tap</strong> water was delivered through our veryown water bar – which looked mysteriouslylike a beer <strong>tap</strong> (courtesy of the Blacksburg-Christiansburg <strong>Water</strong> Authority). JonathanNewcomb, Blacksburg-Christiansburg <strong>Water</strong>Authority, and Mala Burton, City of Hopewell,managed the water bar and ensured thatrefreshing, cold <strong>tap</strong> water continued to flowthroughout the event. It was an open tastetest as we had too many people to conductblind taste tests effectively. However, thisallowed participants to watch us take theirpersonal samples from both the Deer Parkcontainers and the water bar.Beachgoers, runners, and other touristsand residents stopped by to sample thetwo waters and render their verdict. BeckyMitchell, City of <strong>Virginia</strong> Beach, and AmeliaDelphos, unpaid child worker, did an excellentjob in dispensing the water, educatingthe participants and keeping track of theirpreferred water. In addition, Paul Delphos,Black & Veatch, and Jim Ewing, Woolpert,Inc. helped set up the tents and providedboth active and moral support throughoutthe event.In addition to the taste test itself, afive-gallon bucket was on display next toa 2.5 gallon Deer Park water container.This helped demonstrate the cost differencebetween <strong>bottled</strong> water and <strong>tap</strong> water.The water in the five gallon bucket cos<strong>tap</strong>proximately $0.02 while the 2.5 gallonDeer Park containers were purchased for$2.99 at a local grocery store earlier thatmorning – approximately 275 times more2012 <strong>Water</strong>JAMTap Versus Bottled <strong>Water</strong> Cost Comparison<strong>Water</strong> Actual Cost $/kgal5 gallons of <strong>tap</strong> $0.022 $4.402.5 gallons of Deer Park $2.99 $1,2002012 <strong>Water</strong>JAM water taste test/education booth. Jonathan and Mala distribute <strong>tap</strong> water, NOT beer.Under the shadow of King Neptune, Becky andAmelia distribute water to beachgoers.14 The Conduit – Fall 2012

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