GENU EXPLORER - CP Kelco

SQUarE 1: ingredient Costs
Raw Materials / Logistics /
Transport / Storage
• Single ingredient system (eliminates
need for locust bean gums)
• Lower use levels possible - 25-40%
less when compared with standard
LMC pectins
• Thereby, reducing transport,
storage and handling costs
NORTH AMERICA
CP Kelco U.S., Inc.
1000 Parkwood Circle
Suite 1000
Atlanta, GA 30339
USA
Tel: (678) 247-7413
Toll Free: (800) 535-2687
Fax: (678) 247-2797
GENU ®
Explorer Pectin in Fruit Spreads
(4-Square Value Determination Plan)
SQUarE 2: Preparation
Formulation / Batch Prep /
Ingredient Combination
• Easy to apply to existing formulas
• Eliminates the need for other gums
(locust bean gum) → no separate
batch tank needed
BRAZIL
CP Kelco Brasil S.A.
Rua Teixeira Marques, 845
Caixa Postal 21
Chácara São José, Limeira
São Paulo, Brazil
CEP: 13845-127
Tel: +55 19 3404 4600
Fax: +55 19 3451 1948
SQUarE 3: Productivity
Filling Operation, Equipment
Runnability and Performance
• Flexible range of filling temperatures
• More tolerant than existing pectin
types to ingredient and process
variations (e.g. calcium, fruit types
and filling temperatures)
www.cpkelco.com
E-mail: solutions@cpkelco.com
ARGENTINA
CP Kelco Argentina S.A.
Bolivar 187 - 6o A
C1066AAC Buenos Aires
Argentina
Tel: + 54 11 4331-8483
Fax: + 54 11 4331-8483
(800) 535-2687 / (800) KELCO-US
SQUarE 4: Quality
Finished Product / Consumer
Benef its
• Supports “organic” or “natural”
*, 2 label claim
• Significant reduction in syneresis
• High quality squeezable spreads
with great body
• Eliminates need to use locust bean
gum giving a cleaner label: pectin
• More spreadable (creamy) texture
• Improved flavor release vs. locust
bean gum
ready for Combination Combined intermediate Batch Processing and Filling Finished Product
VaLUE dELiVErY
© 2009 CP Kelco U.S., Inc. (AM) Edited 9/09
TECHNICAL SERVICE
8225 Aero Drive
San Diego, CA 92123
USA
Tel: (858) 292-4900
Toll Free: (800) 535-2687
Fax: (858) 292-4901
The information contained herein is, to our best knowledge, true and accurate, but all recommendations or suggestions are made without guarantee, since we
can neither anticipate nor control the different conditions under which this information and our products are used. THERE ARE NO IMPLIED OR EXPRESS
WARRANTIES OF FITNESS FOR PURPOSE. Each manufacturer is solely responsible for ensuring that their final products comply with any and all applicable federal,
state and local regulations. Further we disclaim all liability with regard to customers’ infringement of third party intellectual property including, but not limited to,
patents. We recommend that our customers apply for licenses under any relevant patents.
(*) CP Kelco’s pectin is not certified organic. In the EU, pectin (non-amidated) can be used in plant and milk based organic food products. The use of the
word “Organic” in labeling is the decision of our customers, in accordance with all applicable certifying bodies and/or local laws.
(1) The use of the words “jam” and “fruit spreads” may have certain standards of identities, and therefore, CP Kelco makes no guarantees that these words
can be used by our customers in the labeling of their products. The labeling of our customers products is solely the decision in accordance with applicable
local laws. CP Kelco’s use of the words “jams” and “fruit spreads” solely refers to the use of fruit and pectin to produce a gelled/spreadable fruit based
product.
(2) The use of the term “natural” may be variable, based on customer preferences. CP Kelco makes no guarantees that these words can be used by our
customers in the labeling of their products. The use of the term “natural” in labeling of our customer’s products is ultimately their decision in consolidation
with certifying bodies and/or local laws.