100 Million Hectares 10 Per Cent of Canada 1 Generation - Forest ...

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“It was the best philanthropicinvestment we ever made.”– Susan Gibson, director, a family foundation© Patrick Doyle / WWF-Canada
“We’ve earned the right to think this big, and we keep earning that right on adaily basis,” he says.It’s that combination of vision coupled with strategic know-how – the ability tosee what is possible and the ability to see the pathway to the possible – that hasbeen the key to so many successful partnerships and has attracted major donorsand supporters to WWF-Canada.Most vital have been the visionary donors who were willing to take risks tosupport change at the level that was necessary, providing funding at the beginningto get big projects off the ground and staying in it for the long haul, recognizingthat the payoff would not happen tomorrow, or even the day after tomorrow.For supporters like Susan Gibson, director of a family foundation, the rewardhas been well worth the wait. “When you have a large, intractable problem, itusually needs a decade at least to begin to approachthe problem and get solutions,” she says. “WWF is“I feel I have been given thebiggest gift in the worldwhich was to work with thesepeople whose passion it was toconserve these special places.”– Susan Gibsonone of the few organizations that has that kind oflong-term focus.”She points to the outcomes achieved, particularlyfrom the Endangered Spaces Campaign. “Ourinvestment in [that] WWF program was the bestphilanthropic investment we ever made,” she says.There’s no question that the organizationachieved enormous gains through programs likethe Endangered Spaces Campaign, FSC and theNorthwest Territories Protected Areas Strategy.For the donors, partners and staff involved, the conservation successes of thepast two decades also had a very personal resonance.“I got an exciting taste of success early in my career and saw how apparent brickwalls could be turned into doorways,” says WWF’s Hackman. “I’m not going toforget that.”For Lopez, it was the realization that together, Tembec and WWF-Canadacould do something that nobody had dreamed possible. “Throughout yourcareer you really have the light turned on just a few times,” he says. “Thatwas one of those times.”As for Gibson, it was a moment on the Northwest Territories’ Horn Plateau withBill Carpenter and several Dene Elders, gazing across the land they were workingso hard to protect, while the scent of pine trees and wood smoke mingled inthe autumn air. “I feel I have been given the biggest gift in the world,” she says,“which was to work with these people whose passion it was to conserve thesespecial places.”WWF-Canada 100 Million Hectares | page 19
Page 2 and 3: Front cover: Confluence of the Carc
Page 4 and 5: © Greg STOTT / WWF-Canada
Page 6: How WWF Putconservationon the mapHo
Page 11: geology, topography and climate to
Page 14 and 15: No excusesMeanwhile, WWF-Canada was
Page 16 and 17: Land of the ancestorsIn October 200
Page 18 and 19: “Without WWF,there wouldn’thave

100 Million Hectares 10 Per Cent of Canada 1 Generation - Forest ...

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