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Ascent can suddenly trigger the memory of your favoriteseason, of a treasured moment in the past or of a lovedone. A growing understanding of the complex ways scentsinteract with our emotions has recently attracted more attentionto this area of research. What seems clearly evident is thatodor can and does have great influence on the way we feel.Fragrances can help reduce stress, sustain attention and problemsolving, influence mate choice and even be an unconscious wayof communicating. The sense of smell doubtlessly plays a crucialrole in our emotional wellbeing. A life without olfactory pleasurewould be a lot less sensual and a lot emptier.