National Tourism Sector Strategy - Department of Tourism

Actions to address the issueActionContinue the process of improving ground transportationand the tourism transport licensing system to make these efficientand consistent (nationally and provincially integrated)Streamline the training modules for tourist guidesContribute to an efficient, intermodal transport system inSouth Africa that will allow domestic and international touriststo move about easily – to, from and within destinationsSub-actionsEnsure that the issuance of first-aid certificates and tourist guideregistration are coordinated and aligned to run concurrently. Furthermore,strict and effective policing of tour operators and guidesshould be implemented without delay.Conduct a high-level assessment of current transport provision andtourism transport needs and demand, including all modes, pricing,inter-city and inner-city servicesEngage tourism ground transport providers to identify challenges inrespect of ground transportIdentify and prioritise transport needs to meet the demands oftourists. Identify key tourism routes and destinations, and ensurethat there is ground transport available where relevant, as well asappropriate tourism signage to cater for self-drive tourists. Take intoaccount the tourism marketing strategy and new tourism segmentsas well as the coordinated product development strategy.4.5 Domestic airliftOverviewSouth Africa’s vastness necessitates air travel between local destinations for visitors with limited time. However, apartfrom the Johannesburg-Cape Town, Johannesburg-Durban and the Cape Town-Durban routes (‘the golden triangle’), airtravel within South Africa is expensive, and flights are not always scheduled at convenient times. Also, the cost of flightsoutside the three main routes is often very high as a result of demand-and-supply issues. This limits the improvementof the geographical spread of visitors to lesser visited provinces, and hampers leisure and business tourism to manydestinations.Actions to address the issueActionContribute to the action plan for the development and expansion ofdomestic airlift in South Africa. The strategy should include issuesof routes, frequencies, pricing, airports, volume levels, marketing,government support, etc.Sub-actionsEstablish a task team to investigate domestic airlift within SouthAfricaContribute to the implementation of the action plan to grow domesticair travel46