MOR 573 Ethical and Social Issues in Business - USC Marshall

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8Assigned reading: Strategies beyond the market (HBS 707-469)Assignment questions:1. Is the Amanco strategy an example of corporate social responsibility or corporate selfinterest?2. Why does Salas need a strategy map and balanced scorecard to pursue his triplebottom-line objectives?3. Why did he feel he needed to modify the more standard strategy map/BSC format?4. What challenges face Salas as he tries to implement this strategy? Whatrecommendations do you have for him?Optional background readings: D. P. Baron, “Private politics, corporate social responsibility, and integrated strategy,” J.of Economics & Management Strategy, Spring 2001 R. S. Kaplan and D. P. Norton, “Transforming the Balanced Scorecard from PerformanceMeasurement to Strategic Management: Part I,” Accounting Horizons (March 2001):87–104.Thurs Jan 31: Political-economyAssigned readings: Adam Smith: selection from The Wealth of Nations F.A. Hayek, “The use of knowledge in society,” American Economic Review Sept 1945 M. and R. Friedman, selections from Free to Choose F. Engels, Socialism: Utopian and Scientific, part 3. E. O. Wright, “Compass points: Towards a socialist alternative,” New Left Review, Sept-Oct 2006Assignment questions:1. What do these various conceptions of the political-economy of capitalism suggest aboutthe desirability and feasibility of corporations assuming broader social responsibility?Optional background readings: G. Esping-Andersen and K. van Kersbergen, “Contemporary research on socialdemocracy,” Ann. Rev. Sociol. 1992Thurs Feb 5: Combining perspectives: intellectual property rightsCase: Life, death, and property rights: The pharmaceutical industry faces AIDS in Africa (HBS702-049)Assignment questions:1. How should the pharmaceutical companies respond to the plague of AIDS in Africa?2. What strategy should they follow to protect their property rights?3. How far should they be willing to go? What are the costs and benefits?Optional background readings: Alan F. Holmer, “The case for innovation: The role of intellectual property protection,”Statement before the Economist’s Second Annual Pharmaceuticals Roundtable, Nov 20,2002 S. Taurel, “The Worldwide Campaign against Pharmaceutical Innovation.” AmericanEnterprise Institute, March 19, 2003 Heller, M. A., R. S. Eisenberg, 1998. “Can patents deter innovation? The anticommonsin biomedical research.” Science. 280 (5364) 698-701. Doctors Without Borders, “Equitable access: Scaling up HIV/AIDS treatment indeveloping countries,” Dec. 2002 Debra Watson, “US pharmaceutical companies reap huge profits from AIDS drugs,”World Socialist web site, June 5, 1999
9 L. Lessig, “The people own ideas!” Technology Review, June 2005BUSINESS’S RELATIONS WITH KEY STAKEHOLDERSTues Feb 7: InvestorsCase: Sustainable development and socially responsible investing: ABB in 2000 (HBS 701-082)Assignment questions:Optional background readings: The fiduciary relationship: A legal perspective (HBS 304-064) When investing and social objectives meet (HBS 106-043) Social Investment Forum, 2005 Report on Socially Responsible Investing Trends in theUnited States, Washington DC, Jan 2006 Peter Camejo, ed., The SRI Advantage: Why Socially Responsible Investing HasOutperformed Financially. New Society Publishers, 2002.Thurs Feb 12: GovernmentCase: The politics of tobacco control (KEL 062)Assignment questions:Optional background readings: Note on lobbying (HBS 707-471) Public law: The rules of the game (HB 806-172) Influencing power: reviewing the conduct and content of corporate lobbying(Sustainability, WWF)Thurs Feb 14: Government (cont’d)Case: Workers’ rights and global trade: The US-Cambodia Bilateral Trade Agreement (HBS703-034)Assignment questions:1. Did Cambodia do the right thing in signing this agreement?2. How should we portray the agreement? Is it a case of progress or protectionism? Onwhat basis is it one or the other?3. Looking ahead, what should Cambodia do? What advice would you give to MinisterPrasidh?Optional background readings: The World Trade Organization (HBS 703-015) To trade or not to trade: NAFTA (HBS 705-034) Inequality and globalization (HBS 705-040) J. Bhagwati, “Why the critics of globalization are mistaken” De Economist, 2007 K. Watkins, “Trade, globalization and poverty reduction: Why the rules of the gamematter,” presentation at the Carnegie Endowment for International Peace Seminar onworld trade and poverty, July 2002 A. Sen, Development as Freedom, Oxford U.P. 1999 J. E. Stiglitz, Globalization and its discontents, Norton 2003 J. E. Stiglitz, The overselling of globalization, in Globalization: What's New, edited byMichael M. Weinstein, Columbia University Press, 2005, pp. 228-261. E. Aisbett, “Why are the critics so convinced that globalization is bad for the poor?”NBER, 2004
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