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"Knowledge. Transfer. Application." (pdf) - Steinbeis-Hochschule ...

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06 | Structure<br />

Further information:<br />

www.steinbeis-hochschule.de<br />

› Organization<br />

Entrepreneurship.Organization.Success.<br />

Our university ticks like a business, entrepreneurially.<br />

The <strong>Steinbeis</strong> <strong>Transfer</strong> Institutes (STI) that belong to the<br />

SHB are managed as a “business within a business”.<br />

So each institute operates as a customer­oriented<br />

service provider, reacting quickly with its offering to<br />

the fast­moving nature of business. Our institutes can<br />

only be deemed successful as businesses if we enjoy<br />

strong demand for our programs and degrees, and<br />

there is need for our transfer­based research. The SHB<br />

is funded solely by fees charged for projects and degree<br />

programs. It receives no backing from the State.<br />

The SHB is a private university based in Berlin. It is a subsidiary of the <strong>Steinbeis</strong><br />

Foundation. We owe the name of our university to Ferdinand von <strong>Steinbeis</strong>, the first<br />

promoter of business in the old German state of Württemberg. <strong>Steinbeis</strong> was in charge<br />

of the central office for trade and industry when, as early as the 19th century, he first<br />

started promoting applied innovation and “dual education”. It was <strong>Steinbeis</strong> who developed<br />

the ground-breaking concept of business-oriented technology transfer, which<br />

was finally put into practice many years after his original idea.<br />

To maintain a constant focus on customer needs, the SHB endeavors to remain as<br />

flexible and free from red tape as possible. So as many decisions as possible are made to<br />

lower down the hierarchy. The aim of the SHB head office is to provide an organizational<br />

framework for the lower-level network of institutes, each of which is responsible for<br />

its own actions as an entrepreneurial unit. These institutes offer a broad selection of<br />

customized, specialized services aimed at providing practice-based specialist and<br />

management training. The professors and part-time lecturers who work for the SHB<br />

come either from a university background or the world of business. All teaching staff are<br />

regularly audited. As well as ensuring that we maintain our high standards, this allows<br />

us to adapt our offering to the changing requirements of businesses and students.

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