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44Melek Eker & Semih Eker1. IntroductionIn <strong>the</strong> business environment defined by new elements such as high customersatisfaction, technology-intensive production, high competition and rapidchange, firms are left no choice but to adapt to <strong>the</strong>se conditions in order tosurvive and be successful. These conditions have a direct effect on <strong>the</strong>organizational structure <strong>of</strong> businesses and subsequently <strong>the</strong> organizationalculture. Firms which had needed to change from a control-centered culture(based on maintaining <strong>the</strong>ir existing functioning and structure) to a flexibleorganizational one (requiring <strong>the</strong>m to be open to change and renewal), wereleft no choice but to review <strong>the</strong>ir management control systems in line with<strong>the</strong>se changing trends (Dent, 1991; Markus & Pfeffer, 1983).Management control systems must have a structure which supports<strong>the</strong> flexible organizational culture taking organizational change andadaptation as a base in <strong>the</strong> emerging new production and competitionconditions. A management control system incompatible with <strong>the</strong>organizational culture, in which flexibility is a dominant value, is not likelyto propose <strong>the</strong> implementation <strong>of</strong> new management systems for <strong>the</strong> agendaor <strong>of</strong>fer <strong>the</strong> desired performance, even if <strong>the</strong> new techniques discussed areproposed for <strong>the</strong> agenda, since it is not compatible with <strong>the</strong> organizationalculture or dependent on <strong>the</strong> interests and values <strong>of</strong> members. In this respect,<strong>the</strong> success <strong>of</strong> new management systems depends on <strong>the</strong> existence <strong>of</strong> anorganizational structure and culture compatible with <strong>the</strong> values <strong>of</strong> newproduction environments. (Ungan, 2007; Kalagnanam & Lindsay 1999;Daniel & Reitsperger, 1996; Chow et al., 1996; Schwartz & Davis, 1981).In <strong>the</strong> control-centered culture, <strong>the</strong> management control system isconsidered a formal control or a feedback system enabling determined goalsto be achieved and monitored, and has become a strategic means in a culturewhere flexibility is a basic value, supporting <strong>the</strong> change, renewal andlearning processes <strong>of</strong> <strong>the</strong> firms and, to this end, securing that necessarydecisions are made. This paradigm change emerging in connection withmanagement control systems can be traced through <strong>the</strong> history <strong>of</strong> <strong>the</strong>competition process from <strong>the</strong> 1920s until today; its gradual increase being<strong>the</strong> determining factor.While <strong>the</strong> main concern <strong>of</strong> management control systems was issuessuch as <strong>the</strong> specification <strong>of</strong> costs and financial control by using budgetingand cost accounting systems from <strong>the</strong> 1920s until <strong>the</strong> mid 1960s, thisconcern turned to management and <strong>the</strong> information providing form


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 45Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectornecessary for planning and control activities during this period until <strong>the</strong> mid1980s. Then, management control systems became a means <strong>of</strong> securing <strong>the</strong>resources necessary for realizing organizational goals and <strong>of</strong> being able touse <strong>the</strong>m effectively and efficiently (<strong>An</strong>thony, 1965).From <strong>the</strong> mid 1980s onwards, <strong>of</strong> <strong>the</strong> aim <strong>of</strong> using <strong>the</strong> managementcontrol system shifted from planning and control to <strong>the</strong> issue <strong>of</strong> decreasingwaste in business processes. In <strong>the</strong> mid1990s, <strong>the</strong> start <strong>of</strong> a morecomprehensive evaluation could be observed regarding <strong>the</strong> function <strong>of</strong>management control systems in business enterprises. Therefore, in onerespect, <strong>the</strong> function <strong>of</strong> management control systems, entering <strong>the</strong>ir fourthand final phase, defined by planning, control and <strong>the</strong> prevention <strong>of</strong> waste,was broadened depending on <strong>the</strong> strategic emphasis made in regard to <strong>the</strong>creation <strong>of</strong> firm value through customer value, organizational renewal andmanagement <strong>of</strong> <strong>the</strong> factors aimed at <strong>the</strong> increase, measurement anddefinition <strong>of</strong> shareholders’ revenues (Johnson & Kaplan, 1987).Flexibility as a basic value determining organizational culture hasaffected not only management control systems but also <strong>the</strong> form <strong>of</strong> usingperformance measurement, an important component <strong>of</strong> it. Performancemeasurement, increasingly important for firms to maintain <strong>the</strong>ircompetitiveness, has now turned to a strategic and institutional tool forfirms. This case is understood to be directly linked to organizational culture.While flexible systems can take performance measurementmultidimensionally in terms <strong>of</strong> both scope and <strong>the</strong> realization <strong>of</strong> strategicmanagerial goals, <strong>the</strong> systems where control takes precedence reduce <strong>the</strong>issue to a very limited dimension, for example auditing activity outcomesfrom a financial perspective.This study aims to test <strong>the</strong> relationship <strong>between</strong> <strong>the</strong> organizationalculture and <strong>the</strong> performance measurement system, a component <strong>of</strong>management control systems. In this study, where procedurally <strong>the</strong>questionnaire data obtained from 122 manufacturing firms placed in <strong>the</strong> topfive hundred in Turkey were analyzed using logistical regression, answerswill be sought for <strong>the</strong> two basic questions: <strong>the</strong> extent <strong>of</strong> <strong>the</strong> effect <strong>of</strong> controland flexibility values concerning organizational culture on multipleperformance measures, and again <strong>the</strong> extent <strong>of</strong> <strong>the</strong> effect <strong>of</strong> <strong>the</strong> valuesdiscussed on <strong>the</strong> aims <strong>of</strong> using performance measurement system by topexecutives.


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 47Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorvalues and behaviors giving shape to an organization’s self-identity anddifferentiating it from o<strong>the</strong>r organizations.As we see from <strong>the</strong> above definitions, organizational culture denotesa system composed <strong>of</strong> values and thoughts shared by organization membersand forming an identity toge<strong>the</strong>r with one ano<strong>the</strong>r. So, organizational culturecan be thus evaluated, forming an ethical ground in <strong>the</strong> firm <strong>of</strong> right andwrong behaviors in regard to executives and <strong>the</strong> decisions <strong>the</strong>y make, can beregarded as a general framework representing <strong>the</strong> organizational integrityand, in this respect, holding members toge<strong>the</strong>r. In this respect, organizationalculture as a value and meaning has functions such as having membersacquire an identity and characteristic specific to organization, differentiatingorganization from o<strong>the</strong>r organizations and motivating all its members bydirecting <strong>the</strong>m to shared goals.Generally, <strong>the</strong> organizational culture <strong>of</strong> firms is categorized in tw<strong>of</strong>orms. These forms are named flexible 1 and control culture 2 . As we see, <strong>the</strong>first one is on agenda in <strong>the</strong> new competitive manufacturer environmentmore than <strong>the</strong> second one.In today’s literature various models are developed on determiningorganizational culture. In this study, “competing values” is examined. Thismodel is developed by Cameron and Freeman (1999) and Quinn andRohrbaugh (1983). In <strong>the</strong> model, <strong>the</strong> vertical axis <strong>of</strong> <strong>the</strong> model strikescontinuity from organic processes concerning organization to mechanicalprocesses, a shift is observed in <strong>the</strong> values, which are important fororganizations, toward flexibility, speed and adaptation, and at <strong>the</strong> o<strong>the</strong>r endto stability, control and order. <strong>An</strong>d in <strong>the</strong> horizontal axis, internal statewhose organizational importance is relative (improvement <strong>of</strong> activities andintegration) and external positioning (competition and peripheraldifferentiation) are defined. In considering <strong>the</strong> model, it is possible to orderfour different types <strong>of</strong> culture, namely clan, 3 adhocracy, 4 hierarchy 5 and1 Flexible culture emphasizes basic values like spontaneity, change, openness,adaptation and sensitivity.2 Control culture emphasizes predictability, stability, permanence, formality, rigidityand conformity.3 Clan culture has a primary focus on flexibility and internal by means <strong>of</strong> cohesion,teamwork and morale to advance fur<strong>the</strong>r development, empowerment andcommitment <strong>of</strong> human resources


48Melek Eker & Semih Ekermarket 6 (Deshpande & Farley, 2004). The first two cultures are flexible and<strong>the</strong> second two are control cultures.A flexible or organic culture is suitable for firms in dynamic andinstable environments; in such an environment <strong>the</strong>y have to respond to <strong>the</strong>continuous change and customer pr<strong>of</strong>iles and to adapt to conditions rapidly.As we see, in such an environment, because <strong>of</strong> low predictability, amechanical organizational structure is not suitable for firms (Leana & Barry,2000).On <strong>the</strong> o<strong>the</strong>r hand, in a control or mechanical culture, foreseeing,rigid control on decision and activities, structuring communication processesand precisely defined channels, and determining <strong>the</strong> informationtransmission and flow styles are basic characteristics. Firms with <strong>the</strong>secultures are generally in a stable environmental condition where risk andconflict are minimized. 7 As we infer from this, if <strong>the</strong> conditions change to ahighly competitive and instable market, firms have to change <strong>the</strong>ir culturalstructure. So, conditions can change time after time, firms can adopt acontrol or flexible culture or both at <strong>the</strong> same time. When we look at anyfirms at any time, we can observe that sometimes control values or flexiblevalues are evident.4 Adhocracy culture based on flexibility values is characterized by strategic focus onexternal environment through flexibility, change and readiness to attain growth,resource acquisition and external support.5 Hierarchy culture is based on norms for works, order and monotony and cultureemphasize <strong>the</strong> concepts <strong>of</strong> bureaucratic management structure and stability.6 Market culture has some main characteristics such as vision to organization’s aim,market share, pr<strong>of</strong>it, productivity, sales improvement. This kind <strong>of</strong> cultural typereflects a trend to cope with high competition and pr<strong>of</strong>it.7 Also named as rational culture, market culture is a culture based on product-drivenstrategies. This culture is a kind <strong>of</strong> cultural typology which wants to increaseorganizational productivity. So to this end, to make real necessary plans, necessaryidentifying communication forms in organizations and to construct centralizeddecision-making, o<strong>the</strong>r important characteristics can be noted . See Robbins, S.P.(1987), Organization Theory: Structure, Design, and Applications. (pp.443),Prentice Hall.


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 49Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSector1.2. Performance Measurement in Various Cultural StructuresPerformance measures differentiate in different cultures. Since controlcultures consider values like stability, hierarchy and formality, measures are<strong>of</strong>ten financial. On <strong>the</strong> o<strong>the</strong>r hand, in flexible cultures, change, adaptation,and creativity are some evident values. Performance measures <strong>the</strong>refore cangenerally contain non-financial measures.According to this, performance measures are used for different aims.While flexible firms use measures to observe <strong>the</strong> changes around <strong>the</strong>m,establishing and evaluating processes aimed at business targets, checkingwhe<strong>the</strong>r internal performance targets are met, and sustaining <strong>the</strong>continuation <strong>of</strong> improvement, etc., control firms can use measures to makeplans based on historical and financial data, determine deviation and defineproductivity.Today, flexible culture and naturally multiple performance measurescan be seen as <strong>the</strong> most important concepts in a dynamic and changingenvironment. Because <strong>of</strong> <strong>the</strong>ir structural features, flexible firms prefer to usemultiple performance measures including financial and non-financialactivities and measures.In this study, we thought that comprehensive understanding onmultiple performance measures was possible with <strong>the</strong> balanced scorecardconcept (BSC) developed by Kaplan and Norton in 1992. BSC can beexpressed as <strong>the</strong> name <strong>of</strong> a model or mechanism which transforms a firm’sorganizational strategy to operational concepts (Kaplan and Norton, 2001;Kaplan and Norton, 1992). The model emphasizes, in particular, <strong>the</strong> terms <strong>of</strong>“balance” and “measurement”. Here, “balance” is explained through fourdesired factors <strong>of</strong> <strong>the</strong> model: (1) long and short-term purposes, (2) financialand non-financial measurements, (3) operation and result indicators, and (4)internal and external perspectives <strong>of</strong> <strong>the</strong> organization. The “measurement”gets its meaning in <strong>the</strong> concise expression <strong>of</strong> Kaplan and Norton (1996) “ifyou cannot measure, you cannot manage”. Briefly, BSC reminds us oncemore <strong>of</strong> how <strong>the</strong> characteristic <strong>of</strong> performance measurement system isimportant in affecting <strong>the</strong> attitude and behavior <strong>of</strong> <strong>the</strong> manager andemployees.BSC has four sub-dimensions. These four dimensions orperspectives will be explained briefly. Firstly, <strong>the</strong> financial performance


50Melek Eker & Semih Ekermeasures: this is <strong>the</strong> focal point for <strong>the</strong> target and measures <strong>of</strong> <strong>the</strong> o<strong>the</strong>r threeperspectives in BSC. In this sense, financial performance measures will beable to be considered as <strong>the</strong> outcome <strong>of</strong> <strong>the</strong> operational actions (Rao, 2000).Therefore, each selected measure needs to be a part <strong>of</strong> <strong>the</strong> cause-and-effectrelationship leading to an improvement in financial performance. Thesemeasures are likely to be factors such as sales amount, market share, newcustomers, new markets, cash flow, return on capital, etc.(Morrow, 1992).Secondly, <strong>the</strong> customer performance measures: <strong>the</strong>se measures arean essential vision and mission indicator because being customer-focused isone <strong>of</strong> basic values <strong>of</strong> today. In order to implement <strong>the</strong> company mission,specific measures reflecting critical factors (time, quality, and cost) <strong>of</strong> whichcustomers are aware should be determined. Hence, it is possible to list <strong>the</strong>sebasic measures as customer satisfaction, customer loyalty, gaining newcustomers, customer pr<strong>of</strong>itability, and market and customer shares intargeted scope.Thirdly, <strong>the</strong> internal operation measures: <strong>the</strong>se measures areobtained by focusing on actions and work process addressing critical successfactors in empowering shareholder and customer satisfaction (Keegan et al,1989). However, <strong>the</strong> most important key point that must not be ignored hereis <strong>the</strong> necessity <strong>of</strong> defining and evaluating an exact internal operation valuechain in <strong>the</strong> phases <strong>of</strong> design and development, and production andcommercializing in order to create value for both customer and shareholder(Eker: 2004). These aforementioned internal operation measures include <strong>the</strong>duration spent presenting a new product to <strong>the</strong> market, number <strong>of</strong> newproducts, sales percentage <strong>of</strong> new products, rate <strong>of</strong> defect, duration <strong>of</strong>production, production cost, just-in-time delivery, etc.Finally, learning and growth measures constitute <strong>the</strong> idea thatachieving <strong>the</strong> targets related with finance, customer and internal operationsgreatly depends on <strong>the</strong> learning and growth capability <strong>of</strong> <strong>the</strong> organization.Learning and growth measures especially address <strong>the</strong> question <strong>of</strong> what type<strong>of</strong> route should be followed in order for internal operation methods to beimproved. These measures are employee-centered and focused on employeesatisfaction, productivity and sustainability.According to this, BSC can be seen as an indicator <strong>of</strong> a firm’sculture. So, by considering BSC including financial and non-financialmeasures, we can obtain some impressions about cultural typologies <strong>of</strong>firms, and how <strong>the</strong>se measures are used by management. In this context, it’s


52Melek Eker & Semih EkerIn this context, Atkinson (1997) defined three fundamental goals,namely coordination, monitoring and diagnosis. Horngren (2000) claims that<strong>the</strong>re are three different aims – problem solving, scorekeeping and directingattention – that determine <strong>the</strong> use <strong>of</strong> performance measurement. For problemsolving here, it’s necessary to answer <strong>the</strong> question Which one <strong>of</strong> <strong>the</strong>alternatives is best? Scorekeeping is <strong>the</strong> goal determined by <strong>the</strong> question:How can I do it by collecting data regarding all management levels andreporting reliable results? <strong>An</strong>d directing attention is <strong>the</strong> goal determined by<strong>the</strong> question: Which opportunities and problems should we examine byfocusing managers’ attention on critical factors?But Simons put forward two different using aims, namely diagnosticcontrol systems and interactive control systems. Diagnostic control systemsas formal information systems that managers use to communicate criticalperformance variables, monitor organizational outcomes and correctdeviations from preset standards <strong>of</strong> performance (Simons, 1994). Thefundamental goals determining <strong>the</strong> use <strong>of</strong> diagnostic performancemeasurement system can be ordered as follows: 1. specifying a goalbeforehand, 2. measuring outputs, 3. calculating performance deviations, and4. changing outputs and processes to draw this deviation data to <strong>the</strong> goalsand standards whose performance has been determined. The diagnosticperformance measurement system functions as a feedback system formanagement at <strong>the</strong> same time. Typically, <strong>the</strong>re is little debate about <strong>the</strong>nature <strong>of</strong> <strong>the</strong> system and <strong>the</strong> systems tend to run in a routine fashion(Atkinson, 2004).Simons (1994) define interactive control systems as formalinformation systems that managers use to regularly and personally involve<strong>the</strong>mselves in <strong>the</strong> decision activities <strong>of</strong> subordinates. According to this,interactive control systems are used for aims such as focusing organizationalattention on strategic uncertainties, developing dialogue throughout <strong>the</strong>organization, and achieving <strong>the</strong> emergence <strong>of</strong> new initiatives and strategies.Generally, it is possible to summarize <strong>the</strong> performance measurementaims under four headings considering <strong>the</strong> classifications in <strong>the</strong> literature.These are monitoring, focusing attention, strategic decision making, andlegitimization (Henri, 2006). These basic goals ordered in this empiricalstudy will be examined in detail.


54Melek Eker & Semih EkerIn sum, monitoring-oriented performance measurements provide <strong>the</strong>necessary feedback concerning short-term routine actions and operationsra<strong>the</strong>r than <strong>the</strong> long-term strategic ones <strong>of</strong> <strong>the</strong> enterprise. As is known, nonstrategicroutine matters are monitored in a diagnostic manner, and for thispurpose <strong>the</strong> monitored and collected information is used with <strong>the</strong> aim <strong>of</strong>reporting and explaining. PMS, functioning as a diagnostic control and ananswer mechanism, now becomes a system, related to reporting andappraising <strong>the</strong> performance, used to meet shareholders’ requirements.(Simons, 1990; Burchell et al., 1980). Formally <strong>the</strong> following hypo<strong>the</strong>sisstated:Hypo<strong>the</strong>sis 3: Using PMS for monitoring is associated with firmshaving control culture ra<strong>the</strong>r than firms having a flexible culture.2.3.2. Using PMS for Focusing AttentionPMS gives managers information about problems in business operationalprocesses, by providing data. For better solutions to <strong>the</strong>se problems,managers have directed employees to <strong>the</strong>se problems. In this way, allmembers within <strong>the</strong> organization can play an effective role in bringing abouta solution through an interest in <strong>the</strong> problems.In organizational focusing attention, actual data from PMS is animportant component <strong>of</strong> <strong>the</strong> identifying process <strong>of</strong> problems. Generallywhile PMS sends managers important indications on strategic issues,productive debate to problems and changing information, at <strong>the</strong> same time itincreases organizational learning and value creating capacity (De Haas &Kleingeld, 1999).By means <strong>of</strong> performance measurement, managements pass on to<strong>the</strong>ir employees a series <strong>of</strong> messages about matters, such as <strong>the</strong> problemsthat employees are to focus on and investigate and <strong>the</strong> methods <strong>the</strong>y aresupposed to use in <strong>the</strong>ir solutions, organizational values, basic achievementfactors, opportunities, priorities, and finally, <strong>the</strong> critical uncertainties that are<strong>of</strong> importance for <strong>the</strong> organization. From <strong>the</strong> employee’s point <strong>of</strong> view, <strong>the</strong>semessages passed on are <strong>the</strong> clues expressing what is important for <strong>the</strong>organization, and according to this, on what things <strong>the</strong>y are supposed t<strong>of</strong>ocus <strong>the</strong>ir attention and energy (Simons, 2000). Thus, PMS provides topmanagement with <strong>the</strong> opportunity to inform employees about <strong>the</strong> strategy <strong>of</strong>a firm, critical achievement factors and <strong>the</strong>ir roles in reaching strategicallyimportant goals, to make organizational strategy connected with personal


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 55Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectortargets, and with <strong>the</strong> possibility to create a shared understanding anddetermination among all units in <strong>the</strong> organization.In <strong>the</strong> firm, including all subordinates, PMS achieving <strong>the</strong> focus <strong>of</strong>attention on <strong>the</strong> problems and work processes, can function as a controlachiever having an interactive quality regarding <strong>the</strong> development <strong>of</strong>organizational dialogue or a provisions mechanism highlighting certainpositions and operation plans in regard to <strong>the</strong> realization <strong>of</strong> an organizationalmission. It is evident that <strong>the</strong> structure where <strong>the</strong>se qualities <strong>of</strong> PMS becomemost apparent is in organizations with a flexible type culture (Ittner &Larcker, 1995; Mahama, 2006).In sum, both vertical and horizontal communication channels arealways open in organizations which have a flexible culture, thus <strong>the</strong>re can befree information flowing in and throughout <strong>the</strong> organization. Fur<strong>the</strong>rmore, inthis type <strong>of</strong> organization a informal, in o<strong>the</strong>r words flexible, control processis dominant. Because <strong>of</strong> <strong>the</strong>se characteristics in flexible organizations, PMScan provide positive contributions to businesses’ general and operationalperformance (Naveh & Erez 2004; Flynn et al., 1995). The followinghypo<strong>the</strong>sis is consequently suggested:Hypo<strong>the</strong>sis 4: Using PMS for focusing attention is associated withfirms which have a flexible culture ra<strong>the</strong>r than firms with a control culture.2.3.3. Using PMS for Strategic Decision MakingPMS supports and facilitates <strong>the</strong> strategic decision-making process as a part<strong>of</strong> administration control systems. (Kobera, Ngb & Paul, 2007). In today’shighly competitive manufacturing environments, firms have to get detailedand healthy information on basic subjects like customer, market, technologyand rivals’ conditions. This means that firms must always reconsider anddetermine <strong>the</strong>ir strategies. PMS has a function that guarantees <strong>the</strong> qualityand success <strong>of</strong> this process with <strong>the</strong> assistance <strong>of</strong> information fromoperational processes on performance. (Nilsson, 2002; Williams & Seaman,2001). Firms that use PMS with this characteristic effectively are no doubtadaptive and change easily, and firms with a flexible culture develop morealternatives in valid conditions.Strategic decision making can be stated as choosing <strong>the</strong> best amongvarious alternatives. Most <strong>of</strong> <strong>the</strong> time, under conditions when <strong>the</strong>re are


56Melek Eker & Semih Ekerdifferent rational alternatives, PMS can help top management quickly byproviding comprehensive and up-to-date data.In this context PMS as a comprehensive information system makesit possible to get effective decisions and indirectly leads to an increase inmanagerial performance. (Chong, 1996). Constructively in itself, PMSconsists <strong>of</strong> <strong>the</strong> following stages (Ittner & Locker, 1997): (1) determining <strong>the</strong>strategy and conveying it throughout <strong>the</strong> firm; (2) applying <strong>the</strong> tactics thatwill meet all strategy requirements, (3) achieving strategic goals and (4)developing a control mechanism to examine <strong>the</strong> stages <strong>of</strong> application. With<strong>the</strong>se stages, PMS has a function providing an interactive strategic controlfor managers. For example, collecting data concerning <strong>the</strong> strategy, testing<strong>the</strong> strategy, checking if <strong>the</strong> strategy is still valid in light <strong>of</strong> <strong>the</strong> latestdevelopments and asking all employees for <strong>the</strong>ir opinions about newstrategic opportunities and procedures and also double-cycled learningpossibility can be named as a few <strong>of</strong> its important functions. (Collins &Gundova, 1999; Kaplan & Norton, 1996; Chenhall, 1997).According to <strong>the</strong> empirical studies, since top executives <strong>of</strong> <strong>the</strong> firmswith flexible value need continuous and comprehensive information, <strong>the</strong>ybenefit more frequently from PMS to support strategic decision-makingprocesses. As a matter <strong>of</strong> fact, in organic structures with flexible values, <strong>the</strong>empirical fact is put forward that information in broadly and future directedprojection are very useful (Abernethy & Guthrie, 1994; Daniel &Reitsperger, 1996). However, in <strong>the</strong> firms where change is rarely observedand operating in a stagnant and stable environment, it does not appear that anorganization's information system and structure are significantly related toeach o<strong>the</strong>r (Gordon & Narayanan, 1984). Lower risk and consequently lesscomplex production faults can be regarded as o<strong>the</strong>r factors influencing thiscondition.The o<strong>the</strong>r important concept which has an undeniable effect in afirm’s strategic decision-making process is “uncertainty”. This concept,which simultaneously leads to reveal a flexible organizational culture andmodern PMS, points to <strong>the</strong> fact identified by high competition and continualchanging. We can evaluate <strong>the</strong> effect <strong>of</strong> this concept’s influence on MCS andnew management techniques directly, in “contingency <strong>the</strong>ory”. According tothis <strong>the</strong>ory, while top managers who encounter environmental uncertaintymake more subjective performance evaluation, departments that encounter<strong>the</strong>se issues less make a more formal performance evolution and this causesserious results for <strong>the</strong> general performance <strong>of</strong> firms (Govindarajan, 1984).


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 57Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorFor instance, flexible firms which have a comprehensive MCS increasegeneral organizational performance level. (Mia, 2000). Thus, <strong>the</strong> followinghypo<strong>the</strong>sis can be tested:Hypo<strong>the</strong>sis 5: Using PMS for strategic decision-making isassociated with firms which have a flexible culture ra<strong>the</strong>r than firms with acontrol culture.2.3.4. Using PMS for LegitimizationManagers can use PMS to obtain a base for <strong>the</strong>ir strategic or ordinarydecisions (Malina & Selto, 2001). This activity <strong>of</strong> managers can betranslated as legitimization.Generally in organizations legitimization is useful both in defending<strong>the</strong> real interests <strong>of</strong> an organization and in reinforcing <strong>the</strong> power anorganization’s top executives (<strong>An</strong>sari & Euske, 1987). For this reason,legitimization is not only made in a retroactive manner, but can also bedirected at current and intended activities.Every organization, at <strong>the</strong> same time, represents a political society.For this reason, talking about an organization means talking about a limitedpolitical life where different individuals and thoughts compete with oneano<strong>the</strong>r. Rules and values currently practiced in an organization, in onerespect, can be defined as laws emerging as a result <strong>of</strong> political interactionwhere individuals and groups contribute to preserve or develop <strong>the</strong>ir selfinterests.In short, whatever <strong>the</strong> organizational culture is, every organizationis a potential political entity composed <strong>of</strong> limitations, conflicts, powerstruggles and decisions. For this reason, <strong>the</strong> management <strong>of</strong> an organizationneeds to continuously verify and legitimize its past activities and decisions in<strong>the</strong> organization.In organizations with a control value, compared to organizationalstructures with a flexible value, PMS is more frequently used as alegitimization tool (Feldman &March, 1981). Really, considering <strong>the</strong>presence in control value firms <strong>of</strong> a powerful central group <strong>of</strong> individualswho dominate decision making, <strong>the</strong>re is a need to use PMS not only toestablish authority but also to maintain credibility (Henri, 2006). Thecultures with a control value emphasizing continuity and stability regard


58Melek Eker & Semih EkerPMS as a kind <strong>of</strong> ratifier to increase <strong>the</strong> legitimacy <strong>of</strong> present and futureactivities. Hence, <strong>the</strong> following hypo<strong>the</strong>sis can be tested:Hypo<strong>the</strong>sis 6: Using PMS for legitimization is associated with firmswhich have a control culture ra<strong>the</strong>r than firms with a flexible culture.3. Methodolgy3.1. Sample and Data CollectionThis study depends on <strong>the</strong> data related to 430 manufacturing enterpriseswhich take <strong>the</strong>ir place in <strong>the</strong> first 500 in Turkey. The data forms concern <strong>the</strong>study delivered <strong>between</strong> <strong>the</strong> 01 January -30 June by post and mail to <strong>the</strong> topmanagers (general manager or vice general managers) <strong>of</strong> <strong>the</strong> manufacturingfirms which participated in this study. The survey forms return rate was%28.3 (122). The industry distributions <strong>of</strong> <strong>the</strong> sample respondent firms arepresented in table 1.Table 1: Industry Distribution <strong>of</strong> Survey RespondentsIndustry Frequency Percent Valid Cumulative1 Textile, clothing and 25 20,5 20,7 20,72 Food and allied 15 12,3 12,4 33,13 Drink and tobacco 1 ,8 ,8 33,94 Construction 10 8,2 8,3 42,15 Petroleum and 12 9,8 9,1 51,26 Plastic products 6 4,9 5,0 56,27 Metal Wares 6 4,9 5,0 61,28 Machinery 13 10,7 10,7 71,99 Wood and paper 7 5,7 5,8 77,710 Automotive and 20 16,4 16,5 94,211 Glass products 1 ,8 ,8 95,012 Electronic products 6 4,9 5,0 100,0TOTAL 121 99,2 100,0The majority (60.3%) <strong>of</strong> respondent firms are from four industries:20.7% Textile, Clothing and Footwear; 16.% Automotive and Spare Parts;12.4% Food and Allied Products; 10.7% Metal Wares and Machinery Sector.


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 59Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSector3.2. Survey InstrumentTo examine <strong>the</strong>se relationships, a three-page survey was used to collectspecific information about <strong>the</strong> PMS used, multiple performancemeasurement, organizational culture, and characteristics <strong>of</strong> <strong>the</strong> respondentfirms. In <strong>the</strong> first page, <strong>the</strong> multiple performance measurement is measuredwith an adapted version <strong>of</strong> <strong>the</strong> instrument used by Hoque and James (2000),Hoque et al. (2001), Henri (2006). The aforementioned terms are based on<strong>the</strong> four sub dimensions <strong>of</strong> BSC (financial, customer, internal businessprocesses, and learning and growth) and a total <strong>of</strong> 20 factors developed byKaplan and Norton. It was requested by <strong>the</strong> participants to designate whe<strong>the</strong>r<strong>the</strong>ir firms used <strong>the</strong> aforementioned measurements or not. For this, <strong>the</strong> Likertscale was used which represents <strong>the</strong> choices which show <strong>the</strong> degree <strong>of</strong> usage<strong>between</strong> 1 and 5: “not used at all”, “partly used”, “used”, “used ra<strong>the</strong>r a lot”,“used very much”.In <strong>the</strong> second page, <strong>the</strong> aim was to determine <strong>the</strong> aim <strong>of</strong> using PMS(monitoring; focusing attention; strategic decision-making; legitimizingdecisions). It consists <strong>of</strong> 27 items. The items are scored on a five-point scaleranging from “unimportant” (1) to “very important” (5).In <strong>the</strong> last page, for <strong>the</strong> aim <strong>of</strong> determining organizational culture, R.Deshponde; J.U. Farley and F.E. Webster’s “Competitive Values” model isused. In <strong>the</strong> study for determining <strong>the</strong> four aspects <strong>of</strong> organizational culture16 cultural variations take part. Respondents are asked to distribute 100points among <strong>the</strong> four ideal cultural types along each <strong>of</strong> <strong>the</strong> following fourdimensions <strong>of</strong> culture: institutional character; institutional leader;institutional cohesion; and institutional emphases.4. Data <strong>An</strong>alysisThe data was analyzed using SPSS 13 (The Statistical Package for SocialSciences). The descriptive data analysis was conducted by calculatingminimum, maximum, mean scores and standard deviations for determiningvalues and scores, PMS use sub dimensions, <strong>the</strong> usage level <strong>of</strong> financial andnon-financial performance measures <strong>of</strong> firms. The reliability analysis wasperformed to test <strong>the</strong> consistency <strong>of</strong> each variable’s survey results.Pearson correlations were calculated to examine associations among allvariables. <strong>An</strong>d lastly, logistic regression analysis was used to explore


60Melek Eker & Semih Ekerwhe<strong>the</strong>r <strong>the</strong> aims <strong>of</strong> using PMS and using financial and non-financialperformance measures vary <strong>between</strong> flexibility value and control valuefirms.4.1. Descriptive Statistics, Reliability <strong>An</strong>alysis and Correlation <strong>An</strong>alysisfor VariablesIn table 2, <strong>the</strong> descriptive statistical data related to flexibility and controlvalues, PMS uses sub dimensions, financial and non-financial performancemeasures <strong>of</strong> <strong>the</strong> firms which participated in <strong>the</strong> research have beenpresented. The lowest and highest marks taken from values for <strong>the</strong> flexibilityvalues and control values are 0-50. According to this, <strong>the</strong> firms’ scores <strong>of</strong>flexibility values are <strong>between</strong> 20 and 77.5, <strong>the</strong> average usage score is49.6551 and <strong>the</strong> firms’ scores <strong>of</strong> control values are <strong>between</strong> 22.5 and 80, <strong>the</strong>average usage score is 50.4235. When <strong>the</strong> PMS sub-dimensions are lookedat, PMS use for monitoring point is <strong>between</strong> 2.75 and 5, <strong>the</strong> average is4.4373, PMS use for attention focusing points are <strong>between</strong> 2.57 and 5, <strong>the</strong>average is 4.1891, PMS use for strategic decision making points varies<strong>between</strong> 1.57 and 5, <strong>the</strong> average is 4.0828, PMS use for legitimization pointsare <strong>between</strong> 2.44 and 5, <strong>the</strong> average is 4.05. Financial performance measuresmean scores are <strong>between</strong> 3 and 15, <strong>the</strong> average is 4.2842. Lastly, nonfinancialperformance measures mean scores are <strong>between</strong> 17 and 85, <strong>the</strong>average is 3.6923. These average figures show us that <strong>the</strong> firms using allPMS uses are at a ra<strong>the</strong>r high level, and financial and non-financialperformance measures are at an above medium level.In table 2, <strong>the</strong> reliability <strong>of</strong> each variable and its specific dimensionswere assessed with cronbach Alpha coefficients. All variables exceeded <strong>the</strong>recommended cut-<strong>of</strong>f point <strong>of</strong> 0.70, indicating a satisfactory internalconsistency and reliability <strong>of</strong> variables.Table 3 displays <strong>the</strong> correlations <strong>between</strong> flexibility values, controlvalues, PMS use’s sub dimensions, financial and non-financial performancemeasures. The numbers which are marked with an asterisk in <strong>the</strong> table showthat according to <strong>the</strong> meaningfulness level 1% and 5%, <strong>the</strong>re is a meaningfulrelationship <strong>between</strong> <strong>the</strong> variables.


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 61Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorTable 2: Descriptive Statistics and Reliability <strong>An</strong>alysis for <strong>the</strong> Values Scores, PMS Use, Financial andNon-Financial Performance Measurement ItemsVariablesValue scoresNNo <strong>of</strong>ItemsTheoreticalrangeMinimumMaximumMeanStandarddeviationCronbachalpha-Flexibility values 122 80-50 20,00 77,50 49,6551 17,19235 80,2-Control values 122 80-50 22,50 80,00 50,4235 17,06127 70,6PMS Use- Monitoring 121 41-5 2,75 5,00 4,4373 ,52730 76,1-AttentionFocusing12071-52,575,004,1891,5561483,8-Strategic DecisionMaking12171-51,575,004,0828,6006982,7-Legitimization 121 91-5 2,44 5,00 4,0504 ,60675 90,0-FinancialPerformanceMeasures-Non-financialPerformanceMeasures1221223173-1517-8521,88554,28423,6923,06276,06005,762,891


62Melek Eker & Semih EkerAccording to this, <strong>the</strong> relationship <strong>between</strong> <strong>the</strong> flexibility values and PMSuse for attention focusing, strategic decision making and legitimization, andfinancial and non-financial performance measures, is meaningful and <strong>the</strong>relations degree realized is in <strong>the</strong> order 0.435 (p


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 63Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorTable 3: Multi-correlation <strong>An</strong>alysis for All VariablesVariablesFlexibilityValuesControlValuesMonitoringAttentionFocusingFlexibilityValues1-,997(**),055,435(**)Control Values -,997(**) 1 -,055 -,430(**)Monitoring,055 -,055 1 ,627(**)AttentionFocusing,435(**)-,430(**),627(**)1StrategicDecision Making,352(**)-,350(**),438(**),523(**)Legitimization ,195(*) -,185(*) ,599(**) ,687(**)FinancialPerformanceMeasures,223(*)-,236(**),448(**),410(**)Non- FinancialPerformanceMeasures,454(**)-,469(**)** Correlation is significant at <strong>the</strong> 0.01 level (2-tailed).* Correlation is significant at <strong>the</strong> 0.05 level (2-tailed),381(**),498(**)StrategicDecisionMaking,352(**)-,350(**),438(**),523(**)1,512(**),269(**),405(**)Legitimization,195(*)-,185(*),599(**),687(**),512(**)1,440(**),515(**)FinancialPerformanceMeasures,223(*)-,236(**),448(**),410(**),269(**),440(**)1,629(**)Non-FinancialPerformanceMeasures,454(**)-,469(**),381(**),498(**),405(**),515(**),629(**)1


64Melek Eker & Semih EkerIn <strong>the</strong> logistic regression analysis, for determining <strong>the</strong> impact <strong>of</strong>independent variables on dependent variables, firms with flexibility valueswere coded with 1 and firms with control values (control values firms) werecoded with 0.The Effect <strong>of</strong> Flexibility and Control Values The logisticregression model which was constituted for determining <strong>the</strong> relationship<strong>between</strong> value scores and using aim <strong>of</strong> PMS, financial and non-financialperformance measures. Hosmer-Lemeshow statistic was 4.054, -2 loglikelihood statistic (LL) was 99.595 and significant level (p) was 0. 852(p>.05) with 8 degrees <strong>of</strong> freedom. The results <strong>of</strong> goodness-<strong>of</strong>-fit test whichare shown in Table 4 indicated that <strong>the</strong> logistic regression model was not agood fit. The Cox and Snell R 2 was found to be 42.3% in <strong>the</strong> five step andthis statistic indicated that <strong>the</strong>re was an approximately 42% relationship<strong>between</strong> <strong>the</strong> firm values and ESS and financial and non-financial. Also,Nagelkerke R 2 indicated that <strong>the</strong>re was a 56.5% relationship <strong>between</strong>independent variables and firm values. In o<strong>the</strong>r words, <strong>the</strong> model explained57% <strong>of</strong> <strong>the</strong> variance in <strong>the</strong> dependent variable.Table 4: Goodness-<strong>of</strong>-Fit Test <strong>of</strong> Model for Cultural ValuesCox &-2 LogNagelkerke ChisquareStepSnell RDflikelihoodR SquareSquareSig.1 136,273(a) ,216 ,289 6,702 8 ,5692 128,755(a) ,264 ,353 6,247 8 ,6203 113,616(a) ,351 ,469 14,515 8 ,0694 108,270(a) ,379 ,507 17,773 8 ,0235 99,595(b) ,423 ,565 4,054 8 ,852a Estimation terminated at iteration number 5 because parameter estimates changedby less than ,001.b Estimation terminated at iteration number 6 because parameter estimates changedby less than ,001.Table 5 shows <strong>the</strong> results <strong>of</strong> <strong>the</strong> regression model which wasconstituted for determining <strong>the</strong> predictors <strong>of</strong> firm values. The table's left


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 65Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorcolumn shows that <strong>the</strong> stepwise model-building process included fivesteps. In <strong>the</strong> first step, a constant as well as non-financial performancemeasures predictor variable was entered into <strong>the</strong> model, at <strong>the</strong> second step,attention focusing predictor variable was added to <strong>the</strong> model, at <strong>the</strong> thirdstep, monitoring predictor variable was added to <strong>the</strong> model, at <strong>the</strong> fourthstep, strategic decision making predictor variable was added to <strong>the</strong> modeland at <strong>the</strong> fifth step, legitimization step was added to <strong>the</strong> model. Also inTable 5, column B shows <strong>the</strong> coefficients (called Beta Coefficients)associated with each predictor, “sig.” column shows <strong>the</strong> significant levelsand <strong>the</strong> “Exp(B)” column shows <strong>the</strong> odds ratios. The odds ratio is defined as<strong>the</strong> probability <strong>of</strong> <strong>the</strong> outcome event occurring divided by <strong>the</strong> probability <strong>of</strong><strong>the</strong> event not occurring and <strong>the</strong> odds ratio for a predictor tells <strong>the</strong> relativeamount by which <strong>the</strong> odds <strong>of</strong> <strong>the</strong> outcome increase (odds ratio greater than1.0) or decrease (odds ratio less than 1.0) when <strong>the</strong> value <strong>of</strong> <strong>the</strong> predictorvalue is increased by 1.0 units. In <strong>the</strong> model, <strong>the</strong> “B” coefficient was -2.395for monitoring, p value was 0.001 and <strong>the</strong> model was statistically significant(p


66Melek Eker & Semih EkerTable 5: Results <strong>of</strong> Logistic Regression for Cultural ValuesStep 1 (a)Step 2 (b)Non-FinancialPerformanceMeasuresConstantAttentionfocusingNon-FinancialPerformanceMeasuresConstantB1,799-6,4341,2011,339-9,757S.E.,3901,444,456,4182,013Wald21,31119,8606,94510,23823,498Df11111Step 3 (c) Monitoring -2,222 ,655 11,490 1AttentionfocusingNon-FinancialPerformanceMeasures2,5521,581,646,45215,60812,20611Constant -6,488 2,286 8,059 1Sig.,000,000,008,001,000,001,000,000,005Exp(B)6,042,0023,3253,814,000,10812,8354,858,00295,0% C.I. for EXP(B)Lower Upper12,9682,8158,1261,3618,6591,680,392,03045,5293,61811,7912,001


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 67Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorStep 4 (d) Monitoring -2,516 ,690 13,305Attention focusing 2,329 ,676 11,861Strategic decisionmakingNon-FinancialPerformanceMeasuresConstant1,1091,417-8,173,535,4522,5184,2959,82410,532Step 5 (e) Monitoring -2,395 ,714 11,261Attention focusing 3,425 ,883 15,055Strategic decisionmakingLegitimization1,643-2,045,648,7516,4217,413Non-FinancialPerformanceMeasures1,942,51414,298Constant-9,1532,67111,745a Variable(s) entered on step 1: Non-Financial Performance Measures.b Variable(s) entered on step 2: Attention Focusing.c Variable(s) entered on step 3: Monitoring.d Variable(s) entered on step 4: Strategic Decision Making.e Variable(s) entered on step 5: Legitimization.11111111111,000,001,038,002,001,001,000,011,006,000,001,08110,2633,0334,124,000,09130,7325,172,1296,971,000,31238,6198,66010,003,369173,39318,435,56419,074,0212,7271,0621,700,0235,4471,451,0302,548


68Melek Eker & Semih EkerThe success <strong>of</strong> <strong>the</strong> logistic regression can be assessed by looking at<strong>the</strong> classification table. Table 6 shows correct and incorrect estimates. Thecolumns are <strong>the</strong> two predicted values <strong>of</strong> <strong>the</strong> dependent, while <strong>the</strong> rows are<strong>the</strong> two observed (actual) values <strong>of</strong> <strong>the</strong> dependent. According to this table,<strong>the</strong> 72.7% <strong>of</strong> firms which have control values, 84.6% <strong>of</strong> firms which haveflexibility values were appointed correctly. The analysis correctclassification rate was found to be 79.2%.Table 6: Classification Table <strong>of</strong> Logistic Regression for Cultural valuesPredictedCultural valuesPercentage Correct0 1ObservedCultural values0 40 15 72,71 10 55 84,6Overall Percentage 79,2The cut value is ,5005. Discussion and ResultsThis paper which is aims to present as empirical <strong>the</strong> relationship <strong>between</strong> <strong>the</strong>organizational culture and two attributes <strong>of</strong> PMS (multiple performancemeasures and using aim <strong>of</strong> PMS) confirm <strong>the</strong> aforementioned hypo<strong>the</strong>ticrelationship. To test this relationship, <strong>the</strong> study surveyed <strong>the</strong> data related to122 manufacturing firms placed in <strong>the</strong> top 500 in Turkey. By examining arelatively new area where <strong>the</strong>re has been a lack <strong>of</strong> empirical work, study hasled to a greater understanding <strong>of</strong> <strong>the</strong> influence <strong>of</strong> organizational culture on<strong>the</strong> design and use <strong>of</strong> performance measurement systems. Thus <strong>the</strong> study isconsistent with <strong>the</strong> previous management accounting literature following <strong>the</strong>contingency <strong>the</strong>ory approach.The results show that <strong>the</strong>re is a noticeably positive and significantrelationship <strong>between</strong> <strong>the</strong> flexibility value firms and use <strong>of</strong> PMS fororganizational attention and strategic decision making and non-financial


<strong>An</strong> <strong>Empirical</strong> <strong>An</strong>alysis <strong>of</strong> <strong>the</strong> <strong>Association</strong> Between <strong>the</strong> Organizational 69Culture and Performance Measurement Systems in <strong>the</strong> Turkish ManufacturingSectorperformance measures, as proposed. According to this, <strong>the</strong>se results support<strong>the</strong> idea that <strong>the</strong> organizational strategy which takes into consideration <strong>the</strong>usage <strong>of</strong> multiple performance measurement system to focus organizationalattention and to support strategic decision making is necessary to follow up<strong>the</strong> changes in an organizational culture which was directed by flexibilityvalues.Extensive analysis has been conducted on <strong>the</strong> control and flexibilityvalue firms to present <strong>the</strong> relationship clearly. The logistic regressionanalysis which was done for this purpose put forth that <strong>the</strong> PMS and <strong>the</strong>nature <strong>of</strong> use can appear in both firms, but can be in different degrees from<strong>the</strong> point <strong>of</strong> view <strong>of</strong> preponderance and mixture. According to <strong>the</strong>se resultswhich were obtained from <strong>the</strong> classification made are summarized below.When <strong>the</strong> logistic regression model was examined, it was seen that<strong>the</strong> use <strong>of</strong> PMS for attention focusing, strategic decision making and nonfinancialperformance measures are effective on firms that have flexibilityvalues. In <strong>the</strong> study, <strong>the</strong> odds rate related to <strong>the</strong> monitoring use are found as0.091. This odds rate shows a one unit increase in using <strong>of</strong> PMS formonitoring increases 10.989 times <strong>the</strong> odds <strong>of</strong> having control values. Theodd rate related to <strong>the</strong> use <strong>of</strong> PMS to focus organizational attention isdetermined as 30.732. The obtained results put forth that flexibility valuesfirms’ use <strong>of</strong> PMS for attention focusing is 30.732 times higher than controlvalue firms. The odds ratio <strong>of</strong> use <strong>of</strong> PMS to support strategic decisionmaking was 5.172 and indicated that a one unit increase in strategic decisionmaking predictor variable increases 5.172 times <strong>the</strong> odds <strong>of</strong> flexibility valuefirms. However, <strong>the</strong> odds ratio <strong>of</strong> use <strong>of</strong> PMS to legitimate action was 0.129and indicated that a one unit increase in this independent variable increases7.75194 times <strong>the</strong> odds <strong>of</strong> control value firms. Fur<strong>the</strong>rmore, <strong>the</strong> odd raterelated to non-financial performance measures is determined as 6.971. Theobtained results put forth that flexibility values firms using <strong>of</strong> non-financialperformance measures is 6.971 times higher than control value firms. But,financial performance measures are not associated with cultural typology.The overall correct classification percentage <strong>of</strong> this logistic regression modelwas found to be 79.2%.Generally, <strong>the</strong> results <strong>of</strong> this study show that it is not possible toobtain <strong>the</strong> same results in all organization in terms <strong>of</strong> using <strong>the</strong> aimsand measures <strong>of</strong> PMS. When <strong>the</strong> literature related to PMS is reviewed,


70Melek Eker & Semih Ekerit is seen that different cultural environments require a different PMSto increase organizational success. Therefore, managers have to defineorganizational culture and design convenient PMS to existing organizationalculture, because if <strong>the</strong>re is an incompatibility <strong>between</strong> PMS andorganizational culture, a designed system can never reach any success forbusiness. So, top management must provide an appropriate PMS to <strong>the</strong>decision-making needs and organizational culture.Turkey, as a developing country, simultaneously experiences <strong>the</strong>global technological and competitive effects with <strong>the</strong> o<strong>the</strong>r developedcountries, so practical importance and necessity <strong>of</strong> <strong>the</strong> studies on PMS andorganizational culture can be evaluated more clearly. At this juncture, thisstudy can be accepted as a contribution to <strong>the</strong> local academic accumulation<strong>of</strong> knowledge on this subject.Also, a number <strong>of</strong> limitations <strong>of</strong> this study can be mentioned. Firstly,<strong>the</strong> sample was composed <strong>of</strong> only top managers (general manager or vicegeneral managers) <strong>of</strong> <strong>the</strong> top 500 manufacturing firms in Turkey. Therefore,a more comprehensive sample may be useful for future studies. Also, thisstudy examined <strong>the</strong> relationship <strong>between</strong> an organizational culture and aperformance measurement system. Future researches may include variablessuch as four different types <strong>of</strong> organizational culture (clan, adhocracy,hierarchy and market), diagnostic and interactive using <strong>of</strong> PMS, subdimensions <strong>of</strong> BSC, four sub dimensions <strong>of</strong> management accounting system(scope, timeliness, aggregation, integration), advanced manufacturing andmanagement techniques (CAM, JIT and TQM), competition, organizationalperformance and national culture.In this context, future researches may test how sub dimensions <strong>of</strong>BSC and using aims <strong>of</strong> PMS affect organizational performance, dependingon four different types <strong>of</strong> organizational culture. They may examine whe<strong>the</strong>rusing aims <strong>of</strong> PMS are associated with sub dimensions <strong>of</strong> managementaccounting system, <strong>the</strong> intensity <strong>of</strong> market competition, <strong>the</strong> applications <strong>of</strong>advanced manufacturing and management techniques (BDÜ, JIT and TQM).They may also explore whe<strong>the</strong>r <strong>the</strong>se relationships affect organizationalperformance, depending on organizational culture. However, futureresearches may test different contingency factors affecting organizationalculture using different research methods. Future research may be designed tocompare <strong>the</strong> findings in this study with findings that relate to companies ino<strong>the</strong>r countries.


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