12.07.2015 Views

Leonidou et al. 2006 EJM.pdf

Leonidou et al. 2006 EJM.pdf

Leonidou et al. 2006 EJM.pdf

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Papadopoulos, N., Heslop, L.A. and Bamossy, G. (1990a), “A comparative an<strong>al</strong>ysis of domesticversus imported products”, Internation<strong>al</strong> Journ<strong>al</strong> of Research in Mark<strong>et</strong>ing, Vol. 7 No. 4,pp. 283-94.Papadopoulos, N., Heslop, L.A. and Beracs, J. (1990b), “Nation<strong>al</strong> stereotypes and productev<strong>al</strong>uations in a soci<strong>al</strong>ist country”, Internation<strong>al</strong> Mark<strong>et</strong>ing Review, Vol. 7 No. 1, pp. 33-47.Parameswaran, R. and Pisharodi, R.M. (1994), “Fac<strong>et</strong>s of country of origin image: an empiric<strong>al</strong>assessment”, Journ<strong>al</strong> of Advertising, Vol. 23 No. 1, pp. 43-56.Parameswaran, R. and Pisharodi, R.M. (2002), “Assimilation effects in country image research”,Internation<strong>al</strong> Mark<strong>et</strong>ing Review, Vol. 19 No. 3, pp. 259-78.Parameswaran, R. and Yaprak, A. (1987), “A cross-nation<strong>al</strong> comparison of consumer researchmeasures”, Journ<strong>al</strong> of Internation<strong>al</strong> Business Studies, Vol. 18 No. 2, pp. 35-49.P<strong>et</strong>erson, R.A. and Jolibert, A.J. (1995), “A m<strong>et</strong>a-an<strong>al</strong>ysis of country-of-origin effects”, Journ<strong>al</strong> ofInternation<strong>al</strong> Business Studies, Vol. 26 No. 4, pp. 883-900.Roth, M.S. and Romeo, J.B. (1992), “Matching product category and country image perceptions:a framework for managing country-of-origin effects”, Journ<strong>al</strong> of Internation<strong>al</strong> BusinessStudies, Vol. 23 No. 3, pp. 477-97.Samiee, S. (1994), “Consumer ev<strong>al</strong>uation of products in a glob<strong>al</strong> mark<strong>et</strong>”, Journ<strong>al</strong> of Internation<strong>al</strong>Business Studies, Vol. 25 No. 3, pp. 579-604.Saywell, T. (1999), “The long march”, Far Eastern Economic Review, Vol. 162 No. 2, pp. 66-8.Schooler, C., Wildt, A. and Jones, J. (1987), “Strategy development for manufactured exports ofthird world countries to developed countries”, Journ<strong>al</strong> of Glob<strong>al</strong> Mark<strong>et</strong>ing, Vol. 1 Nos 1/2,pp. 53-68.Schooler, R.D. (1965), “Product bias in the Centr<strong>al</strong> American common mark<strong>et</strong>”, Journ<strong>al</strong> ofMark<strong>et</strong>ing Research, Vol. 2 No. 4, pp. 394-7.Schooler, R.D. (1971), “Bias phenomena attendant to the mark<strong>et</strong>ing of foreign goods in the US”,Journ<strong>al</strong> of Internation<strong>al</strong> Business Studies, Vol. 2 No. 1, pp. 71-81.Schrage, M. (2004), “Designed and made in China”, available at: www.technologyreview.com/Biotech/13551/Shimp, T.A. and Sharma, S. (1987), “Consumer <strong>et</strong>hnocentrism: construction and v<strong>al</strong>idation ofCET sc<strong>al</strong>e”, Journ<strong>al</strong> of Mark<strong>et</strong>ing Research, Vol. 24 No. 3, pp. 280-9.Simon, M.F. (1970), “Influence of brand names on attitudes”, Journ<strong>al</strong> of Advertising Research,Vol. 10, pp. 28-30.Smith, W.R. (1993), “Country-of-origin bias: a region<strong>al</strong> labeling solution”, Internation<strong>al</strong>Mark<strong>et</strong>ing Review, Vol. 10 No. 6, pp. 4-12.Szybillo, G.J. and Jacoby, J. (1974), “Intrinsic versus extrinsic cues as d<strong>et</strong>erminants of perceivedproduct qu<strong>al</strong>ity”, Journ<strong>al</strong> of Applied Psychology, Vol. 59 No. 1, pp. 74-8.Teas, R.K. and Agarw<strong>al</strong>, S. (2000), “The effects of extrinsic product cues on consumers’perceptions of qu<strong>al</strong>ity, sacrifice, and v<strong>al</strong>ue”, Journ<strong>al</strong> of the Academy of Mark<strong>et</strong>ing Science,Vol. 28 No. 2, pp. 278-90.Terpstra, V. and Sarathy, R. (2000), Internation<strong>al</strong> Mark<strong>et</strong>ing, The Dryden Press, Fort Worth, TX.Thakor, M.V. and Kohli, C.S. (1996), “Brand origin: conceptu<strong>al</strong>ization and review”, Journ<strong>al</strong> ofConsumer Mark<strong>et</strong>ing, Vol. 13 No. 3, pp. 27-42.Thorelli, H.B., Lim, J.-S. and Ye, J. (1989), “Relative importance of country-of-origin, warranty,and r<strong>et</strong>ail store image on product ev<strong>al</strong>uation”, Internation<strong>al</strong> Mark<strong>et</strong>ing Review, Vol. 6 No. 1,pp. 35-46.US versusChinese goods819

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!