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an online revolution

API Online• The API website• The API Conversation• What next…

api.org.au• A fresh look for API online• Adaptable• Dynamic• Informative & relevant• LEADING EDGE

The Cloud PlatformClientApplicationPlatformInfrastructureServer

The Traditional Platform

The Cloud Platform

Find a Property Professional• Searchable Directory• Easy way to locate Members/Services• Promote Member Details/Services• SEO Compliant

E-Marketing• Communicate with Members• More interactive & intimate• 2 versions– API Members Newsletter– General Public Newsletter• Integrates into web & CRM

API Events• Promote Events of the API• Inform Members of upcoming• Register Online• Repository of Information

Social Media

Communication Flow• API website is CENTRAL• Engage users• Invite back to api.org.au

API.ORG.AUGoogleEventSeminarTwitterFacebook

API Media FlowWeb2.0SearchMediaapiSocialMediaNews,events,careers

Social Flow

api.org.au NEWSRSS

API Mobile• Formatted for mobile devices• Interact with API anywhere• Register for events, find a member paysubscriptions remotely

api infofind a PP.eventscareersmember info

Conclusion• Interactive• Informative• Leading Edge• Member Services• Member Value

Contact• Contact Joel Leslie jleslie@api.org.au