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Museums Act - National Gallery of Canada

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36 Annual Report 2002–2003<br />

OBJECTIVE 3<br />

To provide direction, control, and effective development and administration<br />

<strong>of</strong> resources.<br />

Strategy 1<br />

Solicit additional annual revenue from private sources to<br />

support the <strong>Gallery</strong>’s mandate.<br />

Results<br />

• Revenue generation from private sources in 2002–03 amounted<br />

to $7,869,000, up from the $7,735,000 forecast in the Corporate<br />

Plan. The 105,000 actual visitors to the Tom Thomson exhibition,<br />

in comparison to the 130,000 projected, caused a shortfall in<br />

admissions and parking revenues anticipated from this exhibition.<br />

Total revenues were approximately 16 percent <strong>of</strong> the <strong>Gallery</strong>’s<br />

resources, excluding funding restricted to the acquisition <strong>of</strong> works<br />

<strong>of</strong> art.<br />

• Special Events and Rentals hosted some 207 <strong>Gallery</strong> and rental<br />

events and generated $516,000 in revenue – a 14 percent increase<br />

over projected annual revenues and a 30 percent increase from<br />

2001–02.<br />

• The <strong>Gallery</strong> renewed 75 percent <strong>of</strong> its membership (12,000 individuals).<br />

• Overall donations from Members and Supporting Friends have<br />

increased by 52 percent, from $145,000 in 2001–02 to $221,000 in<br />

2002–03.<br />

• Overall revenues from membership fees and donations increased<br />

by 16 percent – from $619,000 in 2001–02 to $720,000 in 2002–03.<br />

• Sponsorships generated $678,000 ($490,000 in cash and $188,000<br />

in-kind) – an increase <strong>of</strong> 32 percent from 2001–02.<br />

• The <strong>National</strong> <strong>Gallery</strong> <strong>of</strong> <strong>Canada</strong> Foundation also raised $3.6 million<br />

in gifts and pledges during 2002–03.<br />

• The <strong>National</strong> <strong>Gallery</strong> <strong>of</strong> <strong>Canada</strong> Foundation developed several<br />

new donor-recognition events to support fundraising.<br />

Strategy 2<br />

Ensure that the <strong>Gallery</strong> operates effectively, efficiently,<br />

and economically in accordance with legislative requirements,<br />

sound business practices, and ethical management<br />

standards.<br />

Results<br />

• The Board <strong>of</strong> Trustees approved revisions to six corporate policies<br />

during the year. These included the investment, contracting,<br />

acquisitions, risk management, communications, and exhibitions<br />

policies. The remaining policies will be submitted to the Board<br />

for approval before the end <strong>of</strong> the 2003–04 fiscal year.<br />

• New corporate planning and budgeting processes were implemented<br />

in advance <strong>of</strong> the 2003–04 planning year. They focused<br />

primarily on broadening Board <strong>of</strong> Trustee and staff involvement<br />

in the planning and budgeting processes.<br />

• The annual and five-year audit and evaluation plans were updated<br />

and approved by the Audit and Finance Committee <strong>of</strong> the Board<br />

<strong>of</strong> Trustees at its March 2002 meeting. The 2002–03 plan was<br />

implemented as approved, with one amendment approved by<br />

the Committee: the audit <strong>of</strong> the management <strong>of</strong> human<br />

resources was postponed one year.

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