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8<br />
UNDERSTANDING HOW TO BUY<br />
IN TODAY’S MARKET<br />
In 2006 what I heard from buyers, probably hundreds of times,<br />
was the word “wait.” As inventory climbed and prices softened,<br />
(our valley went from 1000 homes for sale to over 2600 homes<br />
between January and August) buyers realized that waiting might<br />
mean better prices down the road. Some buyers<br />
even told me they predicted a large value<br />
adjustment. They figured prices that had<br />
already dropped 10% in many neighborhoods<br />
had another 20-30% to go until things<br />
stabilized, so they were in no hurry. The media<br />
exacerbated the situation with talk of<br />
“corrections,” “bubbles” and “crashes.”<br />
I knew it couldn’t be that bad, after all there<br />
is still technically a housing shortage in<br />
Southern California. And unlike the 1990’s<br />
there is no shortage of buyers out there, and<br />
most people have equity in their homes. On top<br />
of that people have strong job confidence;<br />
thousands of people are moving to California<br />
every month instead of away like in the ’90s.<br />
And by October, inventory started to go<br />
down. Sellers stayed firm on their prices, the<br />
media backed off, and by January the number<br />
of homes for sale in the Santa Clarita Valley<br />
dropped to 1700 – a very balanced number for a valley of over<br />
200,000 people. Buyers that were waiting re-gained confidence and<br />
sales picked up. The “experts” proclaimed the worst was over – and<br />
it likely is.<br />
Today I am occasionally seeing multiple offers on listings, homes<br />
selling for prices higher than last summer, and other encouraging<br />
signs. Still – and this is the point for buyers in Santa Clarita – there<br />
are parts of our valley that are stronger than others. Knowing what<br />
is strong and what is not is the key to buying in today’s market.<br />
• Areas where there is little inventory homes get top dollar; areas<br />
that are flooded with homes (especially Canyon Country) may<br />
still decline.<br />
• There are types of homes (single stories, view homes, custom homes,<br />
large lots) that are always desirable; and other<br />
types (condos) that are more out of favor right now.<br />
• Knowing when to be more aggressive on price<br />
and when that strategy might lose you your<br />
dream home has never been more important.<br />
• Only the best, most experienced and<br />
successful agents know what is likely to<br />
sell quickly and what won’t.<br />
To complicate things, what is hot and<br />
what is not changes; some areas of our valley<br />
that you would think would be hot – newer<br />
areas like Creekside Valencia, Plum Canyon in<br />
Saugus and Fair Oaks Ranch in Canyon<br />
Country – have higher notice of default values<br />
than others. This may lead to weaker prices in<br />
the future. Then again, it may not if inventory<br />
stays low and these homes are absorbed quickly<br />
into the market.<br />
The point is, knowing how to buy in<br />
today's market is something that requires<br />
daily tracking of new listings, price reductions, and finding out what<br />
is motivating sellers to sell. Beyond that, knowledge of where the<br />
path of progress is in our valley, the changing role of loan products,<br />
how foreclosures affect an area and a dozen other issues, is something<br />
only a good local agent can provide you with. The internet, out<br />
of area agents, national media or “experts” that make broad-based<br />
claims can only help so much. When it comes down to buying or<br />
selling your home, real estate is too specific – and important – for<br />
anything but a top-notch, real estate professional.<br />
Knowledge of where the<br />
path of progress is in our<br />
valley, the changing role<br />
of loan products, how<br />
foreclosures affect an area<br />
and a dozen other issues,<br />
is something only a good<br />
local agent can provide<br />
you with.