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Issue 5 - Customer Service Institute of Australia

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<strong>Customer</strong> <strong>Service</strong>InternationalStandardThe International <strong>Customer</strong> <strong>Service</strong> Standard is anacknowledgement <strong>of</strong> an organisations achievement incustomer service excellence as well as a benchmarkfor others to pursue. Developing the International<strong>Customer</strong> <strong>Service</strong> Standard has established thebenchmark for service excellence in <strong>Australia</strong>.Extensive literature extolling the virtues <strong>of</strong> exemplarycustomer service in business is the catalyst forthe standard, which provides a comprehensivebenchmark and a ‘how-to’ implementation approach.The ICSS relates equally to all business enterprisesincluding pr<strong>of</strong>i t and non-pr<strong>of</strong>i t generating, small,medium. Large, private, and/or governmentbusinesses. Our aim is to increase company pr<strong>of</strong>i tsthrough shifting business focus from Product or<strong>Service</strong> Out to <strong>Customer</strong> In. This is created throughan environment <strong>of</strong> customer input to determinethe product or service output. Often, the supplieror service provider attempts to gain marketplaceacceptance in the hope that their product or servicewill meet customer needs and expectations whilegenerating loyalty.To receive a copy <strong>of</strong> the ICSSPhone: 02 9386 4477 or emailinfo@csia.com.auwww.csia.com.au

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