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Accenture-A-New-Era-For-Retail

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Table of contentsConsumers’ embrace of digital technology is disrupting retailers worldwide 3Three business imperatives for retailers 5Add deep value across retail business areas 9Cloud computing: A quick primer 10Business area #1: Channel operations 11Business area #2: Merchandising and marketing 17Business area #3: Supply chain 25Business area #4: Sales, services and support 29The future of cloud computing in retail 332

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