hand, companies need respond their claim to survive <strong>in</strong> the society 2 .Figure2 Company, Market and SocietyCompanyMarketSocietyFigure2 is represented the relationship between company, market and society.While values that people <strong>in</strong> the society support change with pass<strong>in</strong>g time, onecompany w<strong>in</strong>s competitors <strong>in</strong> the market and other company loses them. In theparticular period, some companies and bus<strong>in</strong>ess people are representative of themarket and society.This paper discusses the issues related <strong>CSR</strong> <strong>in</strong> <strong>Japan</strong>ese society with historicalperspective. I would like to explore <strong>CSR</strong>, <strong>in</strong>clud<strong>in</strong>g the issues of the relationshipbetween company and society.2. Meiji Era: 1867-1911In Meiji Era, the government adopted the policy to form the <strong>in</strong>dustrial society andimported <strong>in</strong>stitutions from the West, <strong>in</strong>clud<strong>in</strong>g the legislation system and the2 Demise 2004, 27.3
company system. This era is the first period for the relationship between companyand society. Before 1867, <strong>Japan</strong>ese society was a feudal society under the Tokugawashogunate. Although there was the Movement for Civic Rights and Freedom <strong>in</strong> the1880s, we could not consider that <strong>Japan</strong> was a democratic state <strong>in</strong> those periods.Eichi Shibusawa is called “the founder of <strong>Japan</strong>ese Capitalism”. He took part <strong>in</strong>foundation of about 500 companies and about 600 social works 3 . He founded TokyoStock Exchange <strong>in</strong> 1878. He presented his idea, ‘The Analects of Confucius andabacus’. He reasoned that this would be the best way for <strong>Japan</strong>ese bus<strong>in</strong>ess peopleto make success of their bus<strong>in</strong>ess. He thought that economy was consistent withmorals and that bus<strong>in</strong>ess people complied a moral code. There were the classes ofwarriors, farmers, artisans and tradesmen <strong>in</strong> Edo Period. In those days, tradesmenmeant bus<strong>in</strong>ess people had lower social stand<strong>in</strong>g. Some of them bribed governmentofficers actually. After the Meiji Restoration, Shibusawa thought that the privateprofits were not <strong>in</strong>consistent with the public <strong>in</strong>terest <strong>in</strong> the right bus<strong>in</strong>ess.The <strong>Japan</strong>ese government tried to make a lot of money by <strong>in</strong>dustrial development.The government founded national enterprises <strong>in</strong>clud<strong>in</strong>g the coal m<strong>in</strong>e, the shipyard,the silk mill, the railway, and the steelworks. Later, the government sold many ofthem to bus<strong>in</strong>ess people, like Yataro Iwasaki, at the relatively lower price. Iwasakiwas the founder of Mitsubishi comb<strong>in</strong>e, zaibatsu. Bus<strong>in</strong>ess people were closelyconnected with the government. When the relationship weakened, some bus<strong>in</strong>essdecl<strong>in</strong>ed. But the relationship between the government and bus<strong>in</strong>ess people waschang<strong>in</strong>g on occasion. Mitsubishi Zaibatsu had good relationship with thegovernment, but once they lost a supporter <strong>in</strong> the government 4 . In those days, theygot <strong>in</strong>to trouble and they left the shipyard.Companies with limited liability found s<strong>in</strong>ce 1899, when the <strong>Japan</strong>eseCommercial Code was legislated. The Stock Exchange Ord<strong>in</strong>ance was enacted <strong>in</strong>1878. Based on this ord<strong>in</strong>ance, the Tokyo Stock Exchange was established <strong>in</strong> 1878.3 Sasaki 2001, 23.4Sasaki 2001, 26.4