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WhatHasWorkedFundOct14Web

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WHAT HAS WORKED IN INVESTINGThe Defensive Nature of High Dividend Yields During Market Declines: HighDividend Yield Stocks Outperformed other Value Strategies and the Market onAverage in Down Market Quarters from 1970 – 1996In another study, entitled “When The Bear Growls: Bear Market Returns 1970-1996,”contained in Contrarian Investment Strategies: The Next Generation, David Dreman,in collaboration with Eric Lufkin, examined the effectiveness of contrarian value strategiesin down market quarters for the 27 years ended December 31, 1996. The Compustat 1500database (1500 largest publicly traded stocks) was used, and the performance of four valuestrategies ― low price-to-earnings, low price-to-book value, low price-to-cash flow, andhigh dividend yields ― were measured and averaged for all down quarters and thencompared to the index itself for the 27-year period. All of the value strategiesoutperformed the market, with the high dividend strategy (low price-to-dividend)performing the best of all the value strategies, declining on average only 3.8%, or roughlyone-half as much as the market.Source: Contrarian InvestmentStrategies: The Next Generation,David Dreman, Simon &Schuster, 1998, p. 157When both the up and down quarters were considered over the full 27 years, again, all ofthe value strategies outperformed the market, but the price-to-dividend strategy trailed theother strategies somewhat. For the full 27-year period, through both up and downquarters, the price-to-dividend strategy produced an annualized return of 16.1% versus14.9% for the market.35

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