a rare destination - Wyndham Vacation Resorts

f a i r f i e l d p ro g r a m sWhat You’re Missing!Complimentary golf range warm-ups. Yacht cruiseson South Florida’s Intracoastal. Thrilling rides in a genuineNASCAR stock car. These are just a few of the invigoratingactivities offered through the Play Days program. You mayalready be familiar with Fairfield’s on-site resort activities, butwhat you don’t know about Play Days could leave you feelingleft out!So how is it different? While Play Days eventscomplement existing on-site activities, their two-week runduring each promotion month goes beyond the norm,offering unique and informative venues that appeal to guests’interests. In fact, there are now nine Play Days programs inwhich over 35 resorts currently participate.Kati Freiberg, Manager of Inventory Operations, explains,“For every Play Days event multiple resorts participate, soyou can choose where you’d like to stay in order to takepart. Or, for events like the Fairfield Fall Golf Tour, you canparticipate in several tournaments at various resorts.”Some of the more unique Play Days events — likeprograms that include trips to wineries and cooking seminars— have owners sitting up and taking notice. One guest whoreceived a 15-minute poolside massage at Fairfield Orlandoat Cypress Palms enjoyed it so much she sought additionalR&R at the spa in neighboring Star Island resort for an entireday’s treatment.South Florida resorts Palm-Aire, Royal Vista, SantaBarbara and Sea Gardens recently participated in the New(continued on page 23)Dear Valued Owner,I’ve had a very excitingand rewarding few months,the highlight of which wasmeeting many of you at theFairShare Vacation OwnersAssociation Annual Meetingin May. The theme was“Owners in Focus,” selectedbecause everything we doat Fairfield is about building a world-class organization thatkeeps our valued members keenly in focus. Those whoattended received a warm welcome Thursday evening at aCinco de Mayo reception hosted by Bonnet Creek Resort.Friday was filled with a number of great opportunities,beginning with a morning of Owner Education Seminarson a range of topics. We introduced “FairShare Plus 1-2-3,”a DVD designed especially for new owners. (Watch for itto be added to the Web site during the coming months.)Those attending were given a detailed presentation of theoverarching strategic goals and objectives the FairShareBoard and your management team focus on in managing thisimportant business.In short, the message they heard was that we’recommitted to delivering a high-touch/high-feel productwith a service level that remains innovative and responsible,supported by timely communication. We shared some ofthe ways we’re using Web technology to increase your selfserviceoptions across all areas, and how Fairfield is growingour family of resorts with quality product in desirablelocations that you’ve indicated are of great interest.I was also very pleased to announce that Fairfield hasreached an exciting milestone. We now have more than500,000 owners, making you part of the largest vacationownership company in the world!If you were unable to join us in Orlando, you can still“attend” the meeting via the Webcast, which is available inthe owner area at www.fairfieldresorts.com.Several FairShare Plus members had an encounter ofa different kind in May at the incredible Adventure Clubtrip to Atlantis in The Bahamas. Watch for news on more“adventures” being planned especially for you in upcomingissues of Fairfield Faces & Places.Editor Ruth Shively • Senior Art Director Bill Olivari • StaffWriters Michelle Boname, Cheryl Werley, Joyce Wiatroski •Designers Susan Myers, Cindy Underwood, John VonMutius,Mary VonMutius • Production Manager Jamie OlsonWarmest Regards,Mary MahoneyExecutive VP, Hospitality & Resort Operations4