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Blueberry Cultivar Development at The University of Georgia

Blueberry Cultivar Development at The University of Georgia

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<strong>at</strong>tractive foliage. <strong>Blueberry</strong> varieties for these markets do not need typical commercialproduction <strong>at</strong>tributes such as concentr<strong>at</strong>ed ripening and fruit quality traits for longdistant shipping. <strong>The</strong>refore, this entire effort is substantially different than thecommercial production evalu<strong>at</strong>ions we have done for years. To this end, we havebegun to partner with some leading ornamental nurseries to provide us input and testour edible ornamental selections for their potential growing and marketing conditions.We have 2 released varieties th<strong>at</strong> are being p<strong>at</strong>ented and licensed to ornamentalnurseries. <strong>The</strong> first <strong>of</strong> these varieties will be part <strong>of</strong> a marketing campaign in 2011. Wenow have more than 80 ornamental blueberry selections we are evalu<strong>at</strong>ing. We haveinterest in this program from several large nurseries, some <strong>of</strong> which visited our programfor the first time in 2010.-14-

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