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©2011 ComponentOne LLC. All rights reserved. All products and brand names aretrademarks and/or registered marks of their respective holders.
PresidentHillary HartVice PresidentAlan HouserSecretaryRachel HoughtonTreasurerAiessa MoynaExecutive DirectorKathryn Burton, CAEDirectorsKaren BaranichNicoletta A. BleielLori CorbettRich MaggianiTricia SpayerW. C. WieseImmediate Past PresidentCynthia C. Currie-CliffordWhat is a technical communicator? Technical communicators develop and design instructional and informational toolsneeded to ensure safe, appropriate, and effective use of science and technology, intellectual property, and manufacturedproducts and services. Technical communicators combine multimedia knowledge and strong communication skills withtechnical expertise to provide education across the entire spectrum of users’ abilities, technical experience, and visual andauditory capabilities. For more information visit www.stc.org/story/tc_tw.asp.The Society for Technical Communication is the largest association of technical communicators in the world. STC iscurrently classifying the Body of Knowledge for the field and communicating the value of technical communication. Itsvolunteer leadership continues to work with government bodies and standards organizations to increase awareness andaccurate perception of technical communication. Membership is open to all with an interest in technical communication.Visit the STC Web site (www.stc.org) for details on membership categories, fees, and benefits.INDEX TO ADVERTISERSADVERTISER TELEPHONE/FAX EMAIL/URL PAGEDoc-To-Help +1 (800) 858-2739/+1 (412) 681-4384 sales@componentone.comC2www.doctohelp.comSTC Membership + 1 (703) 522-4114 www.stc.org 2STC Technical Communication + 1 (703) 522-4114 http://summit.stc.org 369SummitSTC Membership + 1 (703) 522-4114 www.stc.org 370Adobe Systems +91 120 2444711/ +91 120 2537681 TechCommCoreMarketing@adobe.com C3www.adobe.com/products/technicalcommunicationsuite.htmlMadCap Software +1 (858) 320-0387 / +1 (858) 320-0338 sales@MadCapSoftware.comwww.madcapsoftware.comC4
Page 1: November 2011Volume 58 Number 4PROF
Page 5 and 6: VOLUME 58, NUMBER 4November 2011ISS
Page 7 and 8: Guest EditorialProfessionalization
Page 9 and 10: Guest EditorialNancy W. Coppolapane
Page 11 and 12: Guest EditorialNancy W. CoppolaUnit
Page 13 and 14: Guest EditorialNancy W. CoppolaJane
Page 15 and 16: The First Wave (1953-1961) of thePr
Page 17 and 18: Applied ResearchEdward A. Malonethe
Page 19 and 20: Applied ResearchEdward A. Malonetwo
Page 21 and 22: Applied ResearchEdward A. MaloneIt
Page 23 and 24: Applied ResearchEdward A. Malonehe
Page 25 and 26: Applied ResearchEdward A. MaloneSTC
Page 27 and 28: Applied ResearchEdward A. MaloneThe
Page 29 and 30: Applied ResearchEdward A. MaloneA d
Page 31 and 32: Applied ResearchEdward A. MaloneFro
Page 33 and 34: Applied ResearchEdward A. MaloneNat
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Page 37 and 38: Applied ResearchGlorified Grammaria
Page 39 and 40: Applied ResearchJanel Blochinternsh
Page 41 and 42: Applied ResearchJanel Blochbeen sim
Page 43 and 44: Applied ResearchJanel BlochYear Org
Page 45 and 46: Applied ResearchJanel BlochYearRepr
Page 47 and 48: Applied ResearchJanel Blochknowledg
Page 49 and 50: Applied ResearchJanel Blochbecause
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Applied ResearchJanel BlochAdvice f
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Applied ResearchJanel BlochConclusi
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Applied ResearchJanel BlochTurner,
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Tools of the TradeReview of Four Bo
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